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Marketing
11
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7
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5
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2
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Sales control interactive effects
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Sales performance
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San Antonio <Tex., 1982>
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San Diego <Calif., 1988>
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Evans, Kenneth R.
31
Scheer, Lisa K.
11
Palmatier, Robert W.
7
Fang, Eric
6
Evans, Kenneth
5
Miao, C. Fred
5
Stan, Simona
5
Steenkamp, Jan-Benedict E.M.
5
Kumar, Nirmalya
4
Zou, Shaoming
4
Landry, Timothy D.
3
Li, Po-Chien
3
Schlacter, John L.
3
Wood, Charles M.
3
Chen, Yen-Chun
2
Christiansen, Tim
2
Good, David J.
2
Gremler, Dwayne D.
2
Murray, Lynn
2
Shaoming, Zou
2
Wolfe, William G.
2
Achrol, Ravi S.
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1
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1
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1
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1
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1
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1
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American Marketing Association
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ATTITUDE RESEARCH CONFERENCE <9, 1978, TARPON SPRINGS, FLA.>
1
Advanced Research Techniques Forum <1, 1990, Beaver Creek, Colo.>
1
American Farm Economic Association
1
Behavioral Research Conference <1, 1990, Chicago, Ill.>
1
Services Marketing Conference
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Services Marketing Conference <4, 1985, San Francisco, Calif.>
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Services Marketing Conference <6, 1987, San Diego, Calif.>
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1
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1
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1
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1
Winter Educators' Conference <1988, San Diego, Calif.>
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Journal of the Academy of Marketing Science
10
Journal of marketing
6
Journal of marketing research : JMR
4
The journal of personal selling & sales management
4
The journal of services marketing
4
Journal of Business Research
3
Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of business research : JBR
2
Journal of professional services marketing
2
Marketing Research Techniques Series, American Marketing Association
2
Academy of Management journal : AMJ
1
European journal of marketing : EJM
1
Journal of consumer behaviour : an international research review
1
Journal of euro-marketing
1
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
Logistics information management
1
Marketing Research Technique Series, American Marketing Association
1
Marketing management and the Indian economy
1
Report / Marketing Science Institute
1
The journal of business & industrial marketing
1
The journal of product & brand management
1
U.S.-Mexico economic relations
1
Vraagstukken van heden om morgen, Comité ter Bestudering van Ordeningsvraagstukken
1
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OLC EcoSci
40
USB Cologne (EcoSocSci)
36
ECONIS (ZBW)
13
RePEc
3
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1
Achieving relationship marketing effectiveness in business-to-business exchanges
Palmatier, Robert W.
;
Scheer, Lisa K.
;
Evans, Kenneth R.
; …
- In:
Journal of the Academy of Marketing Science
36
(
2008
)
2
,
pp. 174-190
Persistent link: https://www.econbiz.de/10008052710
Saved in:
2
Use of relationship marketing programs in building customer–salesperson and customer–firm relationships: Differential influences on financial outcomes
Palmatier, Robert W.
;
Scheer, Lisa K.
;
Houston, Mark B.
; …
- In:
International journal of research in marketing : IJRM ; …
24
(
2007
)
3
,
pp. 210-223
Persistent link: https://www.econbiz.de/10007765865
Saved in:
3
Designing successful transorganizational marketing alliances
Achrol, Ravi S.
;
Scheer, Lisa K.
;
Stern, Louis
-
1990
Persistent link: https://www.econbiz.de/10004245128
Saved in:
4
RESEARCH NOTES - Reactions to Perceived Inequity in U.S. and Dutch Interorganizational Relationships
Scheer, Lisa K.
;
Kumar, Nirmalya
;
Steenkamp, …
- In:
Academy of Management journal : AMJ
46
(
2003
)
3
,
pp. 303-316
Persistent link: https://www.econbiz.de/10006113234
Saved in:
5
Interdependence, Punitive Capability, and the Reciprocation of Punitive Actions in Channel Relationships
Kumar, Nirmalya
;
Scheer, Lisa K.
;
Steenkamp, …
- In:
Journal of marketing research : JMR
35
(
1998
)
2
,
pp. 225-235
Persistent link: https://www.econbiz.de/10006670695
Saved in:
6
The Effects of Perceived Interdependence on Dealer Attitudes
Kumar, Nirmalya
;
Scheer, Lisa K.
;
Steenkamp, …
- In:
Journal of marketing research : JMR
32
(
1995
)
3
,
pp. 348-356
Persistent link: https://www.econbiz.de/10006681247
Saved in:
7
The Effects of Supplier Fairness on Vulnerable Resellers
Kumar, Nirmalya
;
Scheer, Lisa K.
;
Steenkamp, …
- In:
Journal of marketing research : JMR
32
(
1995
)
1
,
pp. 54-65
Persistent link: https://www.econbiz.de/10006683088
Saved in:
8
How budget constraints impact consumers' response to discount presentation formats
Scheer, Lisa K.
;
Shehryar, Omar
;
Wood, Charles M.
- In:
The journal of product & brand management
19
(
2010
)
3
,
pp. 225-233
Persistent link: https://www.econbiz.de/10008426045
Saved in:
9
Customer Loyalty to Whom? Managing the Benefits and Risks of Salesperson-Owned Loyalty
Palmatier, Robert W.
;
Scheer, Lisa K.
;
Steenkamp, …
- In:
Journal of marketing research : JMR
44
(
2007
)
2
,
pp. 185-199
Persistent link: https://www.econbiz.de/10007719286
Saved in:
10
Trust at Different Organizational Levels
Fang, Eric
;
Palmatier, Robert W.
;
Scheer, Lisa K.
;
Li, Ning
- In:
Journal of marketing
72
(
2008
)
2
,
pp. 80-98
Persistent link: https://www.econbiz.de/10008153424
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