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Thinking -- Introduction -- 1.1 The Concept of Design Thinking and Its Role within NPD and Innovation -- 1.2 A Framework of …
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innovation has taken the perspective that new product development can be managed like any other (complex) process of the firm … that it is not conducive to creating breakthrough innovations. The text argues that the drive to routinize innovation has …
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A clear, practical guide to implementing Open Innovation for new product development Open Innovation: New Product … Development Essentials from the PDMA is a comprehensive guide to the theory and practice of the Open Innovation method. Written by … experts from the Product Development and Management Association, the book packages a collection of Open Innovation tools in a …
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individuals participated in four different divisions of labor in the innovation process: inventors who focus on scientific and …
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