Narrow search
Showing 1 - 4 of 4
Cover Image
Online retailing and relationship marketing : evolution and theoretical insights into online retailing and relationship marketing
Thaichon, Park; Liyanaarachchi, Gajendra; Ratten, Vanessa; … - In: Transforming relationship marketing : strategies and …, (pp. 1-23). 2021
Persistent link: https://www.econbiz.de/10012318787
Cover Image
Online retailing and relationship marketing : the current landscape and future developments
Thaichon, Park; Dharmesti, Maria; Quach, Sara; … - In: Transforming relationship marketing : strategies and …, (pp. 145-159). 2021
Persistent link: https://www.econbiz.de/10012318955
Cover Image
Moving from multi-channel to omni-channel retailing : special issue introduction
Thaichon, Park; Phau, Ian; Weaven, Scott - In: Journal of retailing and consumer services 65 (2022), pp. 1-3
Persistent link: https://www.econbiz.de/10013169698
Cover Image
Price promotion in omnichannel retailing : how much is too much?
Quach, Sara; Barari, Mojtaba; Thaichon, Park; Moudrý, … - In: Asia Pacific journal of marketing and logistics 35 (2023) 1, pp. 198-213
Persistent link: https://www.econbiz.de/10013553045