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Re-Inquiries - Reexamining Latitude of Price Acceptability and Price Thresholds: Predicting Basic Consumer Reaction to Price
Ofir, Chezy - In: Journal of consumer research : JCR ; an … 30 (2004) 4, pp. 612-621
Persistent link: https://www.econbiz.de/10006647705
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In Search of Negative Customer Feedback: The Effect of Expecting to Evaluate on Satisfaction Evaluations
Ofir, Chezy; Simonson, Itantar - In: Journal of marketing research : JMR 38 (2001) 2, pp. 170-182
Persistent link: https://www.econbiz.de/10006658302
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Measurement Errors in Probability Judgments
Ofir, Chezy; Reddy, Srinivas K. - In: Management science : journal of the Institute for … 42 (1996) 9, pp. 1308-1325
Persistent link: https://www.econbiz.de/10006102613
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The Effect of Stating Expectations on Customer Satisfaction and Shopping Experience
Ofir, Chezy; Simonson, Itamar - In: Journal of marketing research : JMR 44 (2007) 1, pp. 164
Persistent link: https://www.econbiz.de/10007596657
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The Robustness of the Effects of Consumers' Participation in Market Research: The Case of Service Quality Evaluations
Ofir, Chezy; Simonson, Itamar; Yoon, Song-Oh - In: Journal of marketing 73 (2009) 6, pp. 105-114
Persistent link: https://www.econbiz.de/10008328597
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Memory-Based Store Price Judgments: The Role of Knowledge and Shopping Experience
Ofir, Chezy; Raghubir, Priya; Brosh, Gili; Monroe, Kent B. - In: Journal of retailing 84 (2008) 4, pp. 414-423
Persistent link: https://www.econbiz.de/10008146803
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Memory-Based Store Price Judgments: The Role of Knowledge and Shopping Experience
Ofir, Chezy; Raghubir, Priya; Brosh, Gili; Monroe, Kent B. - In: Journal of retailing 84 (2008) 4, pp. 414-424
Persistent link: https://www.econbiz.de/10008890839
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The effects of imbalanced competition on demonstration strategies
Heiman, Amir; Ofir, Chezy - In: International journal of research in marketing : IJRM ; … 27 (2010) 2, pp. 175-188
Persistent link: https://www.econbiz.de/10008427701
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The influence of prototype values on the validity of studies using time estimates
Hornik, Jacob; Cherian, Joseph; Zakay, Dan - In: Journal of the Market Research Society : JMRS 36 (1994) 2, pp. 145-148
Persistent link: https://www.econbiz.de/10006711426
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Data-Use in Marketing: A Normative Analysis From an Artificial Science Perspective
Hornik, Jacob; Cherian, Joseph - In: Journal of business research : JBR 27 (1993) 3, pp. 229-238
Persistent link: https://www.econbiz.de/10006746719