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Effect of discounts on search and shopping intentions: the moderating role of shopping environment
Das, Neel; Burman, Bidisha; Biswas, Abhijit - In: International journal of electronic marketing and … 1 (2006) 2, pp. 155-168
Persistent link: https://www.econbiz.de/10007388826
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Effect of discounts on search and shopping intentions: the moderating role of shopping environment
Das, Neel; Burman, Bidisha; Biswas, Abhijit - In: International journal of electronic marketing and … 1 (2006) 2, pp. 155-168
Persistent link: https://www.econbiz.de/10007393180
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Making probability judgments of future product failures: The role of mental unpacking
Biswas, Dipayan; Keller, L. Robin; Burman, Bidisha - In: Journal of consumer psychology : the official journal … 22 (2012) 2, pp. 237-249
Persistent link: https://www.econbiz.de/10009972554
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Effects of low price guarantees on consumer post-purchase search intention: The moderating roles of value consciousness and penalty level
Dutta, Sujay; Biswas, Abhijit - In: Journal of retailing 81 (2005) 4, pp. 283-292
Persistent link: https://www.econbiz.de/10006605732
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The Internet's impact on marketing - Introduction to the JBR special issue on "Marketing on the web-behavioral, strategy and practices and public policy"
Biswas, Abhijit; Krishnan, Ram - In: Journal of business research : JBR 57 (2004) 7, pp. 681-684
Persistent link: https://www.econbiz.de/10006718546
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The effects of discount level, price consciousness and sale proneness on consumers' price perception and behavioral intention
Alford, Bruce L.; Biswas, Abhijit - In: Journal of business research : JBR 55 (2002) 9, pp. 775-784
Persistent link: https://www.econbiz.de/10006722894
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An Experimental Assessment of Effects Associated With Alternative Tensile Price Claims
Biswas, Abhijit; Burton, Scot - In: Journal of business research : JBR 29 (1994) 1, pp. 65-74
Persistent link: https://www.econbiz.de/10006744824
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Reference Pricing Studies in Marketing: A Synthesis of Research Results
Biswas, Abhijit; Wilson, Elizabeth J.; Licata, Jane W. - In: Journal of business research : JBR 27 (1993) 3, pp. 239-256
Persistent link: https://www.econbiz.de/10006746718
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Preliminary Assessment of Changes in Labels Required by the Nutrition Labeling and Education Act of 1990
Burton, Scot; Biswas, Abhijit - In: Journal of consumer affairs : official publication of … 27 (1993) 1, pp. 127-144
Persistent link: https://www.econbiz.de/10006223850
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Influencing Consumers' Selection of Domestic Versus Imported Products: Implications for Marketing Based on a Model of Helping Behavior
Olsen, Janeen E.; Granzin, Kent L.; Biswas, Abhijit - In: Journal of the Academy of Marketing Science 21 (1993) 4, pp. 307-322
Persistent link: https://www.econbiz.de/10006156011