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Grewal, Dhruv; Iyer, Gopalkrishnan R.; Levy, Michael - In: Journal of business research : JBR 57 (2004) 7, pp. 703-713

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Iyer, Gopalkrishnan R. - In: Journal of business ethics : JOBE 31 (2001) 1, pp. 3-24

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Iyer, Gopalkrishnan R. - In: Journal of international business studies : JIBS ; a … 28 (1997) 3, pp. 531-562

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Iyer, Gopalkrishnan R.; Sharma, Arun; Bejou, David - In: Revue française du marketing (2005) 202, pp. 99-116

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Iyer, Gopalkrishnan R.; Kalita, Jukti K. - In: Journal of global marketing 11 (1997) 1, pp. 7-28

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