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~subject:"Consumer behaviour"
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Consumer behaviour
Konsumentenverhalten
94
Relationship marketing
87
Beziehungsmarketing
86
Spain
35
Customer satisfaction
27
Spanien
27
Kundenzufriedenheit
25
Marketingmanagement
25
Marketing management
24
Distribution channel
23
Vertriebsweg
23
Einzelhandel
20
Kundenwert
20
Retail trade
20
Customer value
19
Theorie
16
Theory
16
Innovation diffusion
15
Innovationsdiffusion
15
Marketing
15
Online retailing
15
Online-Handel
15
Brand management
14
Firm performance
14
Lieferantenmanagement
14
Markenführung
14
Supplier relationship management
14
Unternehmenserfolg
14
Dienstleistungsqualität
13
E-commerce
13
Service quality
13
Electronic Commerce
12
Kundenbindungsprogramm
11
Loyalty program
11
Digitalisierung
10
Digitization
10
Direct marketing
10
Direktmarketing
10
Marketingtheorie
10
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Online availability
All
Undetermined
46
Free
24
Type of publication
All
Article
73
Book / Working Paper
24
Type of publication (narrower categories)
All
Article in journal
67
Aufsatz in Zeitschrift
67
Arbeitspapier
8
Working Paper
8
Graue Literatur
3
Non-commercial literature
3
research-article
3
Aufsatz im Buch
2
Book section
2
Hochschulschrift
1
Thesis
1
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Language
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English
95
German
1
Spanish
1
Author
All
Verhoef, Peter C.
70
Sesé, F. Javier
18
Polo-Redondo, Yolanda
9
Bijmolt, Tammo H. A.
8
Sloot, Laurens M.
8
Wiesel, Thorsten
7
Doorn, Jenny van
6
Franses, Philip Hans
6
Krafft, Manfred
6
Cambra-Fierro, Jesús
5
Donkers, Bas
5
Neslin, Scott A.
5
Dorotic, Matilda
4
Haan, Evert de
4
Konuş, Umut
4
Lemon, Katherine N.
4
Melero-Polo, Iguácel
4
Pérez-López, Raúl
4
Emrich, Oliver
3
Gao, Lily
3
Hunneman, Auke
3
Liu, Huan
3
Lobschat, Lara
3
Lucia-Palacios, Laura
3
Polo, Yolanda
3
Viswanathan, Vijay
3
Eggers, Felix
2
Feld, Sebastian
2
Fok, Dennis
2
Frenzen, Heiko
2
Gensler, Sonja
2
Hong, Zhao
2
Kannan, P. K.
2
Konus, Umut
2
Martinez, Eva
2
Melero, Iguacel
2
Minguez, Ana
2
Ou, Yi-Chun
2
Pauwels, Koen H.
2
Peters, Kay
2
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Institution
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Erasmus Research Institute of Management
3
Econometrisch Instituut <Rotterdam>
1
Published in...
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
10
Journal of retailing
8
ERIM report series research in management
7
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
6
Journal of the Academy of Marketing Science
5
Journal of business research : JBR
4
Marketing letters : a journal of research in marketing
4
Journal of marketing
3
Journal of Consumer Marketing
2
Journal of interactive marketing
2
Journal of retailing and consumer services
2
Journal of service research
2
Journal of service research : JSR
2
Journal of strategic marketing
2
Marketing accountability for marketing and non-marketing outcomes
2
Service business
2
Business research quarterly : BRQ
1
Cuadernos de ciencias económicas y empresariales
1
Customer engagement marketing
1
ERIM Report Series Reference
1
Econometric Institute research papers
1
European management review : the journal of the European Academy of Management
1
GfK marketing intelligence review : Marketingforschung für die Praxis
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International Marketing Review
1
International journal of management reviews : IJMR
1
International journal of retail & distribution management
1
Jahrbuch der Absatz- und Verbrauchsforschung
1
Journal of business ethics : JOBE
1
Journal of marketing research : JMR
1
Journal of marketing theory and practice : JMTP
1
Journal of service management
1
MSI reports : working paper series
1
Research series / Erasmus Universiteit Rotterdam
1
The service industries journal
1
Tinbergen Institute research series
1
Universia business review : UBR
1
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ECONIS (ZBW)
94
Other ZBW resources
3
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1
Unlocking the power of marketing : understanding the links between customer mindset metrics, behavior, and profitability
Petersen, J. Andrew
;
Kumar, V.
;
Polo-Redondo, Yolanda
; …
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
5
,
pp. 813-836
Persistent link: https://www.econbiz.de/10011924769
Saved in:
2
Does the nature of the interaction matter? : understanding customer channel choice for purchases and communications
Polo-Redondo, Yolanda
;
Sesé, F. Javier
- In:
Journal of service research : JSR
19
(
2016
)
3
,
pp. 276-290
Persistent link: https://www.econbiz.de/10011665396
Saved in:
3
Recasting the customer experience in today's omni-channel environment
Melero, Iguácel
;
Sesé, F. Javier
;
Verhoef, Peter C.
- In:
Universia business review : UBR
(
2016
)
50
,
pp. 18-37
Persistent link: https://www.econbiz.de/10011686074
Saved in:
4
Comportamiento de compra familiar : un contraste empírico para bienes de consumo duradero
Martínez Salinas, Eva
;
Polo-Redondo, Yolanda
- In:
Cuadernos de ciencias económicas y empresariales
21
(
1997
),
pp. 85-110
Persistent link: https://www.econbiz.de/10001456389
Saved in:
5
The influence of an organisation's corporate values on employees personal buying behaviour
Cambra-Fierro, Jesús
;
Polo-Redondo, Yolanda
;
Wilson, …
- In:
Journal of business ethics : JOBE
81
(
2008
)
1
,
pp. 157-167
Persistent link: https://www.econbiz.de/10003749155
Saved in:
6
Cognitive, affective and behavioural responses in mall experience : a qualitative approach
Lucia-Palacios, Laura
;
Pérez-López, Raúl
; …
- In:
International journal of retail & distribution management
44
(
2016
)
1
,
pp. 4-21
Persistent link: https://www.econbiz.de/10011515550
Saved in:
7
Can social support alleviate stress while shopping in crowded retail environments?
Lucia-Palacios, Laura
;
Pérez-López, Raúl
; …
- In:
Journal of business research : JBR
90
(
2018
),
pp. 141-150
Persistent link: https://www.econbiz.de/10011882006
Saved in:
8
Enemies of cloud services usage : inertia and switching costs
Lucia-Palacios, Laura
;
Pérez-López, Raúl
; …
- In:
Service business
10
(
2016
)
2
,
pp. 447-467
Persistent link: https://www.econbiz.de/10011722330
Saved in:
9
Short-term and long-term effects of touchpoints on customer perceptions
Cambra-Fierro, Jesús
;
Polo-Redondo, Yolanda
;
Trifu, Andreea
- In:
Journal of retailing and consumer services
61
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012581871
Saved in:
10
Atmospheric excitement, customers’ moods and gender : a study of young shoppers
Lucia-Palacios, L.
;
Pérez-López, Raúl
;
Polo-Redondo, …
- In:
Journal of strategic marketing
26
(
2018
)
8
,
pp. 649-664
Persistent link: https://www.econbiz.de/10011978573
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