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~subject:"Consumer behaviour"
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Consumer behaviour
China
133
Theorie
120
Theory
119
Konsumentenverhalten
30
Fertility
28
Innovation
28
Economic growth
26
Fertilität
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Share price
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Electronic Commerce
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Externer Effekt
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Mortality
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Aktienmarkt
13
Anleihe
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Beziehungsmarketing
13
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13
Internet marketing
13
Relationship marketing
13
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27
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Zhang, Jie
23
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5
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3
Huang, Liqiang
2
Li, Ping
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Luo, Xueming
2
Niu, Baozhuang
2
Tsai, Wan-Hsiu Sunny
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Zhuang, Min
2
Ailawadi, Kusum L.
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Bao, Yang
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Bigné Alcañiz, J. Enrique
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Chang, Younghoon
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Chen, Yongmin
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Chiang, Wei-yu Kevin
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Dorotic, Matilda
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Duan, Wenjing
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Gu, Bin
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Electronic commerce research and applications
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Journal of management information systems : JMIS
2
Journal of promotion management : JPM
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Management information systems : mis quarterly
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Tourism management : research, policies, practice
2
American journal of business : applying research to practice ; AJB
1
Frontiers of business research in China : selected publications from Chinese universities
1
Information & management : the international journal of information systems applications
1
Information economics and policy : IEP
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of global marketing
1
Journal of international consumer marketing
1
Journal of internet commerce
1
Journal of marketing research
1
Journal of strategic marketing
1
Journal of travel and tourism marketing
1
Marketing letters : a journal of research in marketing
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Marketing science
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Omega : the international journal of management science
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1
Differentiation and pricing power of online retailers
Wang, Zhenjie
;
Zhu, Chunling
;
Tian, Shanwu
;
Li, Ping
- In:
Frontiers of business research in China : selected …
13
(
2019
)
1
,
pp. 101-120
Persistent link: https://www.econbiz.de/10012152669
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2
What makes viewers engage in live streaming shopping during and after the pandemic : an affordance perspective
Li, Ping
;
Lee, Seoyoun
;
Lee, Kyung Young
;
Yang, Sung-Byung
- In:
Service business
17
(
2023
)
4
,
pp. 963-1000
Persistent link: https://www.econbiz.de/10014504685
Saved in:
3
Exploring the impact of cultural value orientations on market mavenism and opinion leadership
Zhang, Jie
;
Lee, Wei-Na
- In:
Journal of promotion management : JPM
19
(
2013
)
5
,
pp. 534-555
Persistent link: https://www.econbiz.de/10010233289
Saved in:
4
How do consumer buzz and traffic in social media marketing predict the value of the firm?
Luo, Xueming
;
Zhang, Jie Jennifer
- In:
Journal of management information systems : JMIS
30
(
2013/14
)
2
,
pp. 213-238
Persistent link: https://www.econbiz.de/10010243627
Saved in:
5
Exploring the influence of cultural value orientations on motivations of electronic word-of-mouth communication
Zhang, Jie
;
Lee, Wei-Na
- In:
Journal of internet commerce
11
(
2012
)
1/4
,
pp. 117-138
Persistent link: https://www.econbiz.de/10009703946
Saved in:
6
The effect of online and offline word-of-mouth on new product diffusion
Huang, Liqiang
;
Zhang, Jie
;
Liu, Hefu
;
Liang, Liang
- In:
Journal of strategic marketing
22
(
2014
)
2
,
pp. 177-189
Persistent link: https://www.econbiz.de/10010359555
Saved in:
7
Usage experience with decision aids and evolution of online purchase behavior
Shi, Savannah Wei
;
Zhang, Jie
- In:
Marketing science
33
(
2014
)
6
,
pp. 871-882
Persistent link: https://www.econbiz.de/10010468382
Saved in:
8
United we shop! : Chinese consumers' online group buying
Zhang, Jie Jennifer
;
Tsai, Wan-Hsiu Sunny
- In:
Journal of international consumer marketing
27
(
2015
)
1
,
pp. 54-68
Persistent link: https://www.econbiz.de/10010513852
Saved in:
9
Testing the concepts of market mavensim and opinion leadership in China
Zhang, Jie
;
Lee, Wei-Na
- In:
American journal of business : applying research to …
30
(
2015
)
3
,
pp. 178-195
Persistent link: https://www.econbiz.de/10011516067
Saved in:
10
Advancing research on loyalty programs : a future research agenda
Breugelmans, Els
;
Bijmolt, Tammo H. A.
;
Zhang, Jie
; …
- In:
Marketing letters : a journal of research in marketing
26
(
2015
)
2
,
pp. 127-139
Persistent link: https://www.econbiz.de/10011339370
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