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Differences in horizontally individualist and vertically collectivist consumers' environmental behaviour : a regulatory focus perspective
Ur Rahman, Saleem - In: International journal of business and emerging markets … 11 (2019) 1, pp. 73-88
Persistent link: https://www.econbiz.de/10012103296
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Drivers of consumers' foreign products purchase : a test of an integrative model
Ur Rahman, Saleem - In: Journal for global business advancement : JGBA 11 (2018) 2, pp. 193-212
Persistent link: https://www.econbiz.de/10011979860
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Antecedents of green behavioral intentions : a cross-country study of Turkey, Finland and Pakistan
Konuk, Faruk Anıl; Ur Rahman, Saleem; Salo, Jari - In: International journal of consumer studies 39 (2015) 6, pp. 586-596
Persistent link: https://www.econbiz.de/10011418906
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A comparison of motivational patterns in sustainable food consumption between Pakistan and Finland : duties or self-reliance?
Ur Rahman, Saleem; Luomala, Harri T. - In: Journal of international food & agribusiness marketing 33 (2021) 5, pp. 459-486
Persistent link: https://www.econbiz.de/10012695110
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Demystifying horizontal/vertical cultural difference in green consumption : a cross-cultural comparative study
Ur Rahman, Saleem; Luomala, Harri T. - In: Journal of international consumer marketing 33 (2021) 5, pp. 543-558
Persistent link: https://www.econbiz.de/10012650583
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Towards sustainable development : coupling green marketing strategies and consumer perceptions in addressing greenwashing
Ur Rahman, Saleem; Bang Nguyen Viet - In: Business strategy and the environment 32 (2023) 4, pp. 2420-2433
Persistent link: https://www.econbiz.de/10014328946
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Is this a new era for old goods Analysing the motives for second-hand product resale in the platform economy
Ur Rahman, Saleem; Makkonen, Hannu - In: International journal of export marketing : IJExportM 5 (2022) 3/4, pp. 296-319
Persistent link: https://www.econbiz.de/10014310108
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Promoting fintech : driving developing country consumers' mobile wallet use through gamification and trust
Ur Rahman, Saleem; Bang Nguyen Viet; Nguyen Yen Thi Hoang; … - In: International journal of bank marketing 42 (2024) 5, pp. 841-869
Persistent link: https://www.econbiz.de/10015057252
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Cultural paradox in advertising : evidence from Finland
Saleem, Salman - In: Journal of promotion management : JPM 23 (2017) 5, pp. 615-632
Persistent link: https://www.econbiz.de/10011799547
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Cultural and paradoxical values in advertising in Eastern Europe : evidence from Estonia
Saleem, Salman; Larimo, Jorma; Ummik, Kadi; Kuusik, Andres - In: Baltic journal of management 10 (2015) 3, pp. 313-330
Persistent link: https://www.econbiz.de/10011401546