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A neuroimaging study protocol...
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Consumer behaviour
Konsumentenverhalten
13
Electronic payment
7
Elektronisches Zahlungsmittel
7
Consumer neuroscience
5
Neuroscience
5
Neurowissenschaften
5
Mobile Business
4
Mobile business
4
Advertising effects
3
Bibliometrics
3
Bibliometrie
3
E-commerce
3
Electronic Commerce
3
Innovation adoption
3
Innovationsakzeptanz
3
Neuromarketing
3
Risk
3
Spain
3
Werbewirkung
3
fMRI
3
Advertising
2
Communication
2
Confidence
2
Consumer research
2
Internet marketing
2
Kommunikation
2
Mobile payment
2
Neuroeconomics
2
Online retailing
2
Online-Handel
2
Online-Marketing
2
Response rate
2
Risiko
2
SMS
2
Social Web
2
Social network
2
Social web
2
Soziales Netzwerk
2
Spanien
2
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11
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1
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Article
14
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13
Aufsatz in Zeitschrift
13
Language
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English
13
Undetermined
1
Author
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Sánchez-Fernández, Juan
14
Casado-Aranda, Luis-Alberto
7
Liébana-Cabanillas, Francisco
4
Ibáñez-Zapata, José-Ángel
3
Muñoz-Leiva, Francisco
3
Andreu-Perez, Javier
2
Andréu-Abela, Jaime
2
Solnais, Céline
2
Bastidas Manzano, Ana Belén
1
Bigné Alcañiz, J. Enrique
1
Casado Aranda, Luis Alberto
1
Dimoka, Angelika
1
Guerrero Medina, Carlos Alberto
1
Liébana-Cabanillas, F.
1
Liébana-Cabanillas, F. J.
1
Martínez-Fiestas, Myriam
1
Muñoz-Leiva, F.
1
Ramos de Luna, Iviane
1
Smidts, Ale
1
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Published in...
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of retailing and consumer services
2
Global business perspectives
1
International journal of business communication : IJBC ; a publication of the Association of Business Communication
1
Journal of Economic Psychology
1
Journal of business research : JBR
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of organizational computing and electronic commerce
1
Psychology & marketing
1
Service business
1
Technological forecasting & social change : an international journal
1
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ECONIS (ZBW)
13
RePEc
1
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1
The application of neuromarketing tools in communication research : a comprehensive review of trends
Casado-Aranda, Luis-Alberto
;
Sánchez-Fernández, Juan
; …
- In:
Psychology & marketing
40
(
2023
)
9
,
pp. 1737-1756
Persistent link: https://www.econbiz.de/10014338321
Saved in:
2
A neuropsychological study on how consumers process risky and secure e-paymentsws
Casado-Aranda, Luis-Alberto
;
Liébana-Cabanillas, Francisco
- In:
Journal of interactive marketing : a quarterly …
43
(
2018
),
pp. 151-164
Persistent link: https://www.econbiz.de/10011920096
Saved in:
3
How consumer ethnocentrism modulates neural processing of domestic and foreign products : a neuroimaging study
Casado-Aranda, Luis-Alberto
;
Sánchez-Fernández, Juan
; …
- In:
Journal of retailing and consumer services
53
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012171796
Saved in:
4
Consumer processing of online trust signals : a neuroimaging study
Casado-Aranda, Luis-Alberto
;
Dimoka, Angelika
; …
- In:
Journal of interactive marketing : a quarterly …
47
(
2019
),
pp. 159-180
Persistent link: https://www.econbiz.de/10012060956
Saved in:
5
The past, present, and future of smart tourism destinations : a bibliometric analysis
Bastidas Manzano, Ana Belén
;
Sánchez-Fernández, Juan
; …
- In:
Journal of hospitality & tourism research : JHTR ; the …
45
(
2021
)
3
,
pp. 529-552
Persistent link: https://www.econbiz.de/10012483428
Saved in:
6
It is all about our impulsiveness : hw consumer impulsiveness modulates neural evaluation of hedonic and utilitarian banners
Casado-Aranda, Luis-Alberto
;
Sánchez-Fernández, Juan
; …
- In:
Journal of retailing and consumer services
67
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013364464
Saved in:
7
Evaluating communication effectiveness through eye tracking : benefits, state of the art, and unresolved questions
Casado-Aranda, Luis-Alberto
;
Sánchez-Fernández, Juan
; …
- In:
International journal of business communication : IJBC …
60
(
2023
)
1
,
pp. 24-61
Persistent link: https://www.econbiz.de/10014228968
Saved in:
8
The impact of risk on the technological acceptance of mobile payment services
Liébana-Cabanillas, F.
;
Muñoz-Leiva, F.
; …
- In:
Global business perspectives
1
(
2013
)
4
,
pp. 309-328
Persistent link: https://www.econbiz.de/10010230228
Saved in:
9
The contribution of neuroscience to consumer research : a conceptual framework and empirical review
Solnais, Céline
;
Andreu-Perez, Javier
; …
- In:
Journal of economic psychology : research in economic …
36
(
2013
),
pp. 68-81
Persistent link: https://www.econbiz.de/10009751686
Saved in:
10
Behavioral model of younger users in M-payment systems
Liébana-Cabanillas, Francisco
;
Muñoz-Leiva, Francisco
; …
- In:
Journal of organizational computing and electronic commerce
25
(
2015
)
2
,
pp. 169-190
Persistent link: https://www.econbiz.de/10011295548
Saved in:
1
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