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~subject:"Consumer behaviour"
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Consumer behaviour
Konsumentenverhalten
103,635
Theorie
13,440
Theory
13,278
Relationship marketing
13,233
Beziehungsmarketing
13,207
Werbewirkung
9,538
Brand management
9,412
Markenführung
9,373
Advertising effects
9,309
Online-Handel
8,840
Online retailing
8,828
Brand image
8,494
Markenimage
8,463
Customer satisfaction
7,962
Kundenzufriedenheit
7,807
Social Web
7,558
Social web
7,555
Urlaubsverhalten
7,301
Holiday behaviour
7,280
Markenartikel
7,092
Brand
7,074
Online-Marketing
6,552
Internet marketing
6,530
Werbung
5,838
Advertising
5,836
Experiment
5,589
Service quality
5,394
Dienstleistungsqualität
5,349
Einzelhandel
5,136
Retail trade
5,092
USA
5,035
Electronic Commerce
4,977
E-commerce
4,848
United States
4,778
Deutschland
4,677
Emotion
4,672
Germany
4,365
Tourism
4,192
Tourismus
4,175
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Undetermined
42,373
Free
26,276
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2,225
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31,631
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132
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5
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7,226
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7,220
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5,797
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research-article
2,389
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1,729
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1,142
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1,142
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756
Conference paper
670
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670
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337
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337
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324
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304
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304
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246
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Han, Heesup
154
Mattila, Anna S.
135
Belk, Russell W.
133
Phau, Ian
117
Grunert, Klaus G.
111
Septianto, Felix
95
Dwivedi, Yogesh K.
92
Loureiro, Sandra Maria Correia
92
Lusk, Jayson L.
92
Wansink, Brian
90
Agarwal, Sumit
84
Grewal, Dhruv
84
Gierl, Heribert
82
Herrmann, Andreas
82
Huber, Frank
82
Law, Rob
81
Khare, Arpita
80
Bauer, Hans H.
79
Nayga, Rodolfo M. <Jr.>
79
Sheth, Jagdish N.
79
Foxall, Gordon R.
78
Usman, Osly
78
Wiedmann, Klaus-Peter
76
Bagozzi, Richard P.
75
Chintagunta, Pradeep K.
73
Paul, Justin
72
Laroche, Michel
71
Bruwer, Johan
70
Kim, Jungkeun
70
Verhoef, Peter C.
70
Cherchye, Laurens
69
Rock, Bram de
69
Krishna, Aradhna
68
Ko, Eunju
66
Janssen, Maarten C. W.
65
Stavins, Joanna
65
Sutter, Matthias
65
Woodside, Arch G.
65
Thøgersen, John
63
Hollebeek, Linda D.
62
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National Bureau of Economic Research
634
Springer Fachmedien Wiesbaden
89
OECD
79
European Commission / Joint Research Centre
64
European Commission / Directorate-General for Justice and Consumers
58
London Economics
50
IPSOS
47
Consumers, Health, Agriculture and Food Executive Agency
37
American Marketing Association
35
IGI Global
35
Deloitte consortium
32
International Energy Agency
30
GFK
26
Books on Demand GmbH <Norderstedt>
22
Edward Elgar Publishing
22
Verlag Dr. Kovač
20
Information Resources Management Association
19
Friedrich-Schiller-Universität Jena
18
Institut für Demoskopie Allensbach
18
Nordic Council of Ministers
18
European Parliament / Directorate-General for Internal Policies of the Union
16
INSEAD
15
Center Data
14
Deloitte
14
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
14
Wageningen Economic Research
14
Christian-Albrechts-Universität zu Kiel
13
Rheinisch-Westfälische Technische Hochschule Aachen
12
Universität Mannheim
12
European Commission / Directorate-General for Health and Consumers
11
Europäische Kommission / Gemeinsame Forschungsstelle
11
Nomos Verlagsgesellschaft
11
Organisation for Economic Co-operation and Development
11
Österreichisches Institut für Wirtschaftsforschung
11
Deutscher Dialogmarketing Verband
9
European Central Bank
9
European Commission / Directorate-General for Communication
9
Gesellschaft für Konsum-, Markt- und Absatzforschung
9
World Bank
9
Axel-Springer-Verlag
8
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Journal of business research : JBR
2,431
Journal of retailing and consumer services
2,405
International journal of hospitality management
930
International journal of consumer studies
921
Psychology & marketing
824
NBER working paper series
633
Journal of consumer research : JCR ; an interdisciplinary bimonthly
620
Asia Pacific journal of marketing and logistics
556
The journal of product & brand management
489
NBER Working Paper
487
Tourism management : research, policies, practice
467
Working paper / National Bureau of Economic Research, Inc.
442
Management science : journal of the Institute for Operations Research and the Management Sciences
420
Marketing science
418
Journal of travel and tourism marketing
413
The journal of brand management : an international journal
405
International journal of contemporary hospitality management
401
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
401
European journal of marketing : EJM
389
Journal of marketing research : JMR
389
Marketing letters : a journal of research in marketing
387
Journal of retailing
372
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
368
Journal of fashion marketing and management
367
European Journal of Marketing
365
Journal of Consumer Marketing
365
Journal of the Academy of Marketing Science
364
Journal of international consumer marketing
362
Journal of marketing management : MM
362
Journal of marketing
356
Technological forecasting & social change : an international journal
355
The journal of services marketing
340
Journal of marketing communications
337
Cogent business & management
332
Marketing intelligence & planning
322
The international review of retail, distribution and consumer research
322
International journal of retail & distribution management
311
Journal of Islamic marketing
307
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
307
Food policy : economics planning and politics of food and agriculture
306
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ECONIS (ZBW)
102,942
Other ZBW resources
2,924
RePEc
150
BASE
38
EconStor
24
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1
The longer the better? : the impact of online review length on tourist trust and visit intention
Huang, Chien-Jung Molly
;
Chuang, Shih-Chieh
;
Cheng, Yin-Hui
- In:
Journal of vacation marketing
31
(
2025
)
1
,
pp. 223-239
Persistent link: https://www.econbiz.de/10015190384
Saved in:
2
Effective destination user-generated advertising : matching effect between goal framing and self-esteem
Wang, Lilei
;
Guo, Ziqi
;
Zhang, Guangyu
;
Xu, Xing'an
- In:
Tourism management : research, policies, practice
92
(
2022
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013326675
Saved in:
3
Impact of destination advertising on tourists' visit intention : the influence of self-congruence, self-confidence, and destination reputation
Guo, Yongrui
;
Yu, Meijing
;
Zhao, Yuzong
- In:
Journal of destination marketing & management : JDMM
31
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10015076710
Saved in:
4
Does destination nostalgic advertising enhance tourists' intentions to visit? : the moderating role of destination type
Su, LuJun
;
Ye, Chengzhi
;
Huang, Yinghua
- In:
Tourism management : research, policies, practice
100
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014457508
Saved in:
5
Does destination advertisement affect travel motivation, emotion regulation, and visit intention formation?
Tan, Wee Kheng
;
Fan, Chia-Hua
- In:
Service business
17
(
2023
)
2
,
pp. 579-606
Persistent link: https://www.econbiz.de/10014333838
Saved in:
6
Attention marketing in fragmented entertainment : how advertising embedding influences purchase decision in short-form video apps
Yin, Xicheng
;
Li, Jing
;
Si, Hongyun
;
Wu, Peng
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014460820
Saved in:
7
The matching effect of local food and color on ethical dining behaviors : the roles of credibility and green image
Kim, Eun Joo
;
Kim, Esther L.
;
Kim, Minji
;
Tang, Jason
- In:
International journal of contemporary hospitality management
36
(
2024
)
5
,
pp. 1557-1576
Persistent link: https://www.econbiz.de/10015133720
Saved in:
8
Destination's social media communication and emotions : an investigation of visit intentions, word-of-mouth and travelers' facially expressed emotions
Schoner-Schatz, Lisa
;
Hofmann, Verena
; …
- In:
Journal of destination marketing & management
22
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013041387
Saved in:
9
Gazing at the gazers : an investigation of travel advertisement modality interference
Zhao, Tong
;
Wong, IpKin Anthony
;
Tong, Pan
;
Li, Nao
; …
- In:
Journal of travel research : a quarterly publication of …
61
(
2022
)
4
,
pp. 730-746
Persistent link: https://www.econbiz.de/10012880652
Saved in:
10
How celebrity endorsement affects travel intention : evidence from tourism live streaming
Zhang, Lin
;
Shi, Da
;
Huang, Zixuan
;
Zhang, Aixia
; …
- In:
Journal of hospitality & tourism research : JHTR ; the …
48
(
2024
)
8
,
pp. 1493-1506
Persistent link: https://www.econbiz.de/10015192878
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