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~subject:"Mexiko"
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Mexiko
Consumer behaviour
56
Konsumentenverhalten
55
Mexico
53
Marketing management
24
Marketingmanagement
24
India
20
Indien
20
Brand management
19
Markenführung
19
Emerging economies
17
Innovation
17
Marketing
17
Schwellenländer
17
Strategic management
15
Strategisches Management
15
Globalisierung
14
International competition
14
Internationaler Wettbewerb
14
customer value
14
Globalization
12
retailing
11
Brand image
10
Corporate Social Responsibility
10
Corporate social responsibility
10
Customer value
10
Einzelhandel
10
Markenimage
10
Retail trade
10
Welt
10
World
10
Entrepreneurship
9
Entrepreneurship approach
9
Brand
8
Competitive advantage
8
Firm performance
8
Kundenwert
8
Markenartikel
8
Sales promotion
8
Theorie
8
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Undetermined
10
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Article
47
Book / Working Paper
4
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Article in journal
42
Aufsatz in Zeitschrift
42
Aufsatz im Buch
3
Book section
3
Collection of articles of several authors
2
Sammelwerk
2
Language
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English
51
Author
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Rajagopal
48
Reyes-Mercado, Pável
7
López-Fernández, Andrée Marie
5
Rajagopal, Ananya
5
Rajagopal, Amritanshu
4
Atristain, Connie
2
Behl, Ramesh
2
Reyes, Lucía Fernández
2
Alfaro, Gustavo T.
1
Banks, Jerry
1
Cavazzani, Paola
1
Cstillo, Vincente
1
Fernández Reyes, Lucía
1
Mercado, Pável Reyes
1
Ortiz, Thalia
1
Rajagopal, Desikacharya
1
Tapia, Eduardo
1
Verma, Rajeev
1
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International journal of business competition and growth : IJBCG
12
International journal of business innovation and research
5
International journal of business excellence
4
International journal of productivity and quality management : IJPQM
2
International journal of services and operations management
2
Journal of food products marketing
2
Latin American business review : journal of the Business Association of Latin American Studies (BALAS)
2
Latin American political, economic, and security issues
2
Trade issues, policies and laws
2
2007 Business & Economics Society International Conference ; Vol. 2
1
Business analytics and cyber security management in organizations
1
Dexterity in global business : a cross-dimensional analysis
1
International journal of business excellence : IJBEX
1
International journal of business performance management
1
International journal of economics and business research
1
International journal of emerging markets
1
International journal of energy sector management : IJESM
1
International journal of entrepreneurship and small business
1
International journal of leisure and tourism marketing : IJLTM
1
International journal of logistics systems and management
1
International journal of management practice : IJMP
1
International journal of retail & distribution management
1
International journal of services and operations management : IJSOM
1
Journal of Asia Pacific business
1
Journal of international consumer marketing
1
Journal of promotion management : JPM
1
Journal of transnational management : the official journal of the International Management Development Association
1
Springer eBook Collection
1
SpringerLink / Bücher
1
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ECONIS (ZBW)
49
OLC EcoSci
2
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1
Analysing cognitive determinants in managerial decision-making
Rajagopal
;
Banks, Jerry
;
Rajagopal, Amritanshu
- In:
International journal of business excellence
4
(
2011
)
1
,
pp. 44-60
Persistent link: https://www.econbiz.de/10008905643
Saved in:
2
Measuring performance of sale force : analysis of administrative and behavioural parameters
Rajagopal
;
Rajagopal, Amritanshu
- In:
International journal of economics and business research
2
(
2010
)
5
,
pp. 399-413
Persistent link: https://www.econbiz.de/10008810261
Saved in:
3
Arousal and merriment as decision drivers among young consumers
Rajagopal
- In:
Journal of international consumer marketing
21
(
2009
)
4
,
pp. 271-283
Persistent link: https://www.econbiz.de/10003902796
Saved in:
4
Behavioural determinants in selling tourism services : a case study
Rajagopal
- In:
International journal of leisure and tourism marketing …
1
(
2009/10
)
2
,
pp. 183-202
Persistent link: https://www.econbiz.de/10003924106
Saved in:
5
Impact of radio advertisements on buying behaviour of urban commuters
Rajagopal
- In:
International journal of retail & distribution management
39
(
2011
)
7
,
pp. 480-503
Persistent link: https://www.econbiz.de/10009240868
Saved in:
6
Brand expressions in stimulating consumer behavior in Mexico : an empirical analysis
Rajagopal
- In:
Latin American business review : journal of the …
14
(
2014
)
1
,
pp. 29-53
Persistent link: https://www.econbiz.de/10009771560
Saved in:
7
Cognitive associations between advertising and brand response among consumers in Mexico
Rajagopal
- In:
International journal of business innovation and research
6
(
2012
)
6
,
pp. 676-697
Persistent link: https://www.econbiz.de/10009675167
Saved in:
8
Factors affecting customer value on buying decisions : a multi-experiment analysis
Rajagopal
- In:
Dexterity in global business : a cross-dimensional analysis
,
(pp. 81-115)
.
2014
Persistent link: https://www.econbiz.de/10010359876
Saved in:
9
Role of consumer knowledge in developing purchase intentions and driving services efficiency across marketing channels in Mexico
Rajagopal
- In:
Journal of transnational management : the official …
19
(
2014
)
1
,
pp. 107-133
Persistent link: https://www.econbiz.de/10010346055
Saved in:
10
Challenges among women entrepreneuers in Mexico
Rajagopal
- In:
International journal of entrepreneurship and small business
15
(
2012
)
3
,
pp. 389-395
Persistent link: https://www.econbiz.de/10009514010
Saved in:
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