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Netherlands
Niederlande
11
Consumer behaviour
9
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Economic crisis
5
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4
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3
Interdependent preferences
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conspicuous consumption
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experiential purchases
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identity demonstration
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Bronner, Fred
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Hoog, Robert de
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Neijens, Peter C.
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Smit, Edith G.
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Smit, Edith
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Tolboom, Maarten
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Voorveld, Hilde
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Voorveld, Hilde A. M.
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Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
2
Breaking new ground in theory and practice
1
International advertising and communication : current insights and empirical findings
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
JMM : the international journal on media management
1
Journal of advertising research
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Journal of vacation marketing : an international journal
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Tourism management : research, policies, practice
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ECONIS (ZBW)
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1
Consumer-generated versus marketer-generated websites in consumer decision making
Bronner, Fred
;
Hoog, Robert de
- In:
International journal of market research : JMRS ; the …
52
(
2010
)
2
,
pp. 231-248
Persistent link: https://www.econbiz.de/10003970884
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2
Economizing behaviour during travel : strategies and information sources used
Bronner, Fred
;
Hoog, Robert de
- In:
Journal of vacation marketing : an international journal
17
(
2011
)
3
,
pp. 185-195
Persistent link: https://www.econbiz.de/10009261689
Saved in:
3
Agreement and disagreement in family vacation decision-making
Bronner, Fred
;
Hoog, Robert de
- In:
Tourism management : research, policies, practice
29
(
2008
)
5
,
pp. 967-979
Persistent link: https://www.econbiz.de/10003750821
Saved in:
4
Increasing family democracy and the implications for advertising
Bronner, Fred
- In:
International advertising and communication : current …
,
(pp. 301-318)
.
2006
Persistent link: https://www.econbiz.de/10003378134
Saved in:
5
Increasing family democracy and the implications for advertising
Bronner, Fred
- In:
Advertising and communication : proceedings 4th …
,
(pp. 260-266)
.
2005
Persistent link: https://www.econbiz.de/10003353826
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6
Perceived expertise vs. perceived trustworthiness : the suppressed effect of source type on review attitude
Willemsen, Lotte M.
;
Neijens, Peter C.
;
Bronner, Fred
- In:
Breaking new ground in theory and practice
,
(pp. 425-438)
.
2011
Persistent link: https://www.econbiz.de/10009380993
Saved in:
7
Developing an instrument to measure consumers' multimedia usage in the purchase process
Voorveld, Hilde A. M.
;
Bronner, Fred
;
Neijens, Peter C.
; …
- In:
JMM : the international journal on media management
15
(
2013
)
1
,
pp. 43-65
Persistent link: https://www.econbiz.de/10009738737
Saved in:
8
Brand relationship quality why relationships between consumers and their brands differ
Smit, Edith
;
Tolboom, Maarten
;
Bronner, Fred
- In:
Advertising and communication : proceedings 4th …
,
(pp. 120-129)
.
2005
Persistent link: https://www.econbiz.de/10003353716
Saved in:
9
Consumers' cross-channel use in online and offline purchases : an analysis of cross-media and cross-channel behavior between products
Voorveld, Hilde
;
Smit, Edith G.
;
Neijens, Peter C.
; …
- In:
Journal of advertising research
56
(
2016
)
4
,
pp. 385-400
Persistent link: https://www.econbiz.de/10011628615
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