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~subject:"Relationship marketing"
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Kundenorientierung und Leistun...
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Relationship marketing
Beziehungsmarketing
24,805
Konsumentenverhalten
8,836
Consumer behaviour
8,833
Dienstleistung
5,425
Kundenzufriedenheit
5,408
Customer satisfaction
5,406
Dienstleistungsqualität
4,261
Service quality
4,259
Services
3,662
Deutschland
3,015
Germany
2,891
Theorie
2,882
Theory
2,880
Brand management
2,516
Markenführung
2,516
Lieferantenmanagement
2,212
Supplier relationship management
2,212
Social Web
1,993
Social web
1,993
Marketingmanagement
1,893
Marketing management
1,849
Markenimage
1,841
Brand image
1,838
Electronic Commerce
1,785
Dienstleistungssektor
1,720
E-commerce
1,696
Service industry
1,618
Customer integration
1,564
Kundenintegration
1,564
Online-Marketing
1,529
Kundenorientierung
1,511
Internet marketing
1,510
Kundenwert
1,465
Customer value
1,436
Innovation
1,431
Einzelhandel
1,359
Vertrauen
1,352
Confidence
1,344
Retail trade
1,338
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Undetermined
8,241
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3,197
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Article
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Book / Working Paper
6,701
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28
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Thesis
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Sammelwerk
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Case study
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Fallstudie
445
Aufsatzsammlung
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Ratgeber
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Guidebook
211
Bibliografie enthalten
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Bibliography included
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Lehrbuch
142
Conference paper
132
Konferenzbeitrag
132
Textbook
127
Handbook
104
Handbuch
104
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101
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70
Collection of articles written by one author
53
Sammlung
53
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47
Glossar enthalten
24
Glossary included
24
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24
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19
Systematic review
19
Übersichtsarbeit
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Bibliografie
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English
19,755
German
5,049
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Italian
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6
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2
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1
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Russian
1
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Bruhn, Manfred
112
Homburg, Christian
108
Kumar, V.
80
Huber, Frank
55
Verhoef, Peter C.
55
Han, Heesup
53
Herrmann, Andreas
49
Bauer, Hans H.
46
Hollebeek, Linda D.
46
Piller, Frank T.
46
Stauss, Bernd
44
Krafft, Manfred
43
Palmatier, Robert W.
40
Gil Saura, Irene
37
Mattila, Anna S.
37
Hippner, Hajo
33
Smith, Alan D.
33
Stock-Homburg, Ruth
33
Van den Poel, Dirk
32
Wiedmann, Klaus-Peter
32
Wilde, Klaus D.
32
Mittal, Vikas
31
Thaichon, Park
31
Neslin, Scott A.
30
Prentice, Catherine
30
Reichwald, Ralf
30
Svensson, Göran
30
Töpfer, Armin
29
Evanschitzky, Heiner
28
Georgi, Dominik
28
Loureiro, Sandra Maria Correia
28
Matzler, Kurt
28
Reinartz, Werner J.
28
Eggert, Andreas
27
Grewal, Dhruv
27
Sheth, Jagdish N.
27
Walsh, Gianfranco
27
Grönroos, Christian
26
Kleinaltenkamp, Michael
26
Agnihotri, Raj
25
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Springer Fachmedien Wiesbaden
60
IGI Global
17
National Bureau of Economic Research
10
American Marketing Association
9
Books on Demand GmbH <Norderstedt>
8
Verlag Dr. Kovač
7
Fördergesellschaft Marketing an der Universität Augsburg
6
Harvard Graduate School of Business Administration
6
Haufe-Lexware GmbH & Co. KG
6
Universität St. Gallen
6
AMACOM
5
Information Resources Management Association
5
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
5
Springer-Verlag GmbH
5
Universität Mannheim
5
Verlag Franz Vahlen
5
Erich-Schmidt-Verlag <Berlin>
4
Fachhochschule Reutlingen / European School of Business
4
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
4
Technische Universität Dresden
4
Wiley-VCH
4
Edward Elgar Publishing
3
Erasmus Research Institute of Management
3
Eric Cuvillier <Firma>
3
Friedrich-Schiller-Universität Jena
3
Institut für Marktorientierte Unternehmensführung Mannheim
3
Logos Verlag Berlin
3
Nomos Verlagsgesellschaft
3
RWTH Aachen
3
Shaker Verlag
3
Svenska Handelshögskolan <Helsinki>
3
Thüringen / Landesregierung
3
USA / General Accounting Office
3
Völkerbund / Sub-Committee of Experts for the Unification of Customs Tariff Nomenclature
3
W. Kohlhammer GmbH
3
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
3
Arbeitsmarktservice Österreich
2
Bundesverband des Deutschen Textil-Einzelhandels
2
Bundesvereinigung Logistik
2
Deutsche Verkehrswissenschaftliche Gesellschaft
2
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Journal of business research : JBR
624
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
398
International journal of hospitality management
280
SpringerLink / Bücher
256
The journal of services marketing
225
The journal of business & industrial marketing
192
The service industries journal
184
Journal of the Academy of Marketing Science
164
Journal of strategic marketing
161
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of service research : JSR
117
Journal of travel and tourism marketing
115
Journal of hospitality marketing & management
114
The journal of product & brand management
111
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
Journal of service management
106
Journal of retailing
103
Gabler Edition Wissenschaft
102
The journal of brand management : an international journal
101
Cogent business & management
99
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
Psychology & marketing
99
Marketing intelligence & planning
97
European journal of marketing : EJM
95
Services marketing quarterly
90
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Service business
80
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
69
Springer eBook Collection / Business and Economics
69
International journal of retail & distribution management
68
European journal of operational research : EJOR
67
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ECONIS (ZBW)
24,805
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1
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24,805
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1
Measuring customer experience in
service
: a systematic review
Bueno, Eduardo Veiga
;
Weber, Tiziana Brenner Beauchamp
; …
- In:
The service industries journal
39
(
2019
)
11/12
,
pp. 779-798
Persistent link: https://www.econbiz.de/10012205844
Saved in:
2
Relationship marketing and
service
: an update
Grönroos, Christian
- In:
Journal of global scholars of marketing science : …
27
(
2017
)
3
,
pp. 201-208
Persistent link: https://www.econbiz.de/10011774977
Saved in:
3
Antecedents of co-creation intention and their role in developing technology-based new services via customer involvement : a conceptual analysis
Sarmah, Bijoylaxmi
;
Rahman, Zillur
- In:
International journal of business excellence
15
(
2018
)
2
,
pp. 239-255
Persistent link: https://www.econbiz.de/10011954242
Saved in:
4
Performance measurement approach to show the value for the customer in an industrial
service
network
Ukko, Juhani
;
Pekkola, Sanna
;
Saunila, Minna
;
Rantala, Tero
- In:
International journal of business performance management
16
(
2015
)
2/3
,
pp. 214-229
Persistent link: https://www.econbiz.de/10011317292
Saved in:
5
IT-related
service
: a multidisciplinary perspective
Huang, Ming-hui
;
Rust, Roland T.
- In:
Journal of service research : JSR
16
(
2013
)
3
,
pp. 251-258
Persistent link: https://www.econbiz.de/10009782150
Saved in:
6
The
service
revolution and the transformation of marketing science
Rust, Roland T.
;
Huang, Ming-hui
- In:
Marketing science : the marketing journal of the …
33
(
2014
)
2
,
pp. 206-221
Persistent link: https://www.econbiz.de/10010358790
Saved in:
7
Qualität und Produktivität im Dienstleistungsmanagement : strategische Handlungsfelder im Versicherungs- und Finanzdienstleistungswettbewerb
Lehmann, Axel Peter
-
1998
Persistent link: https://www.econbiz.de/10000661766
Saved in:
8
Dienstleistungsoffensive - Wachstumschancen intelligent nutzen
Bullinger, Hans-Jörg
(
ed.
);
Zahn, Erich
(
contributor
)
-
1998
Persistent link: https://www.econbiz.de/10000667478
Saved in:
9
Kapazitätsmanagement in der Energiewirtschaft
Zelewski, Stephan
- In:
Kapazitätsmanagement in Dienstleistungsunternehmungen …
,
(pp. 281-310)
.
1997
Persistent link: https://www.econbiz.de/10001299126
Saved in:
10
Kundenzufriedenheit und Arbeitszufriedenheit bei Dienstleistungen : Operationalisierung und Erklärung am Beispiel des Handels
Schwetje, Thomas
-
1999
Persistent link: https://www.econbiz.de/10001408788
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