Narrow search
Showing 1 - 10 of 2,521
Cover Image
Understanding the long-term implications of retailer returns in business-to-business relationships
Beitelspacher, Lauren Skinner; Baker, Thomas L.; Rapp, Adam - In: Journal of the Academy of Marketing Science 46 (2018) 2, pp. 252-272
Persistent link: https://www.econbiz.de/10011844791
Cover Image
Sell on, sell to, or sell through : the sales performance implications of brand-platform selling arrangements
Wang, Hao; Good, Valerie; Lim, Joon Ho; Hsieh, Ming Huei - 2024
Persistent link: https://www.econbiz.de/10015164556
Cover Image
How salespersons induce trust between consumers and retailers : the case of French well-being stores
Abbes, Molka; Goudey, Alain - In: International journal of retail & distribution management 43 (2015) 12, pp. 1104-1125
Persistent link: https://www.econbiz.de/10011431946
Cover Image
The role of retail equity, value and relational benefits in building B2B relationships in retailing
Gil Saura, Irene; Ruiz-Molina, M. Eugenia; Berenguer … - In: Journal of relationship marketing : innovations and … 19 (2020) 4, pp. 253-286
Persistent link: https://www.econbiz.de/10012312405
Cover Image
Adaptive selling in business-to-business markets : contextual boundary of a selling strategy from retailing
Cron, William L.; Alavi, Sascha; Habel, Johannes - In: Journal of personal selling & sales management : JPSSM 43 (2023) 2, pp. 117-127
Persistent link: https://www.econbiz.de/10014293077
Cover Image
The role of manufacturers' salespeople in inducing brand advocacy by retail sales associates
Badrinarayanan, Vishag; Laverie, Debra A. - In: Journal of marketing theory and practice 21 (2013) 1, pp. 57-70
Persistent link: https://www.econbiz.de/10009729469
Cover Image
The effects of relationship quality and lean applications on buyer-seller relationships
Sezen, Bulent; Turkkantos, Sema - In: International journal of business performance and … 5 (2013) 4, pp. 378-400
Persistent link: https://www.econbiz.de/10010360159
Cover Image
A potential win-win-win strategy when pruning the direct channel : motivating retailers to migrate to a designated intermediary
Anand, Divya; Crecelius, Andrew T.; Lawrence, Justin M.; … - 2025
Persistent link: https://www.econbiz.de/10015396544
Cover Image
Retailer service acceptance : simply adding a service to the offer portfolio or committing to marketing it
Vaittinen, Eija; Nenonen, Sanna; Story, Vicky M. - In: The international review of retail, distribution and … 29 (2019) 2, pp. 139-159
Persistent link: https://www.econbiz.de/10012208813
Cover Image
Antecedents of store loyalty among Chinese customers
Chu, Yun; Vásquez Párraga, Arturo; Ma, Jianyu - In: International journal of business 23 (2018) 2, pp. 151-165
Persistent link: https://www.econbiz.de/10011863694