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Can I choose my offer? : how choice of a promotional offer impacts consumer evaluations and decisions
Mukherjee, Atmadeep; Burton, Scot; Smith, Ronn J.; … - In: Journal of retailing 100 (2024) 4, pp. 549-564
Persistent link: https://www.econbiz.de/10015164547
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Assessing the impact of price promotions on consumer response to online stockouts
Peinkofer, Simone T.; Esper, Terry L.; Smith, Ronn J.; … - In: Journal of business logistics : JBL 36 (2015) 3, pp. 260-272
Persistent link: https://www.econbiz.de/10011482430
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Regular price $ 299; pre-order Price $ 199 : price promotion for a pre-ordered product and the moderating role of temporal orientation
Mukherjee, Amaradri; Jha, Subhash; Smith, Ronn J. - In: Journal of retailing 93 (2017) 2, pp. 201-211
Persistent link: https://www.econbiz.de/10011721811
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The effect of positive anticipatory utility on product pre‑order evaluations and choices
Mukherjee, Amaradri; Smith, Ronn J.; Burton, Scot - In: Journal of the Academy of Marketing Science 51 (2023) 3, pp. 551-569
Persistent link: https://www.econbiz.de/10014251242