Narrow search
Showing 1 - 10 of 22
Cover Image
Six strategies for competing through service : an agenda for future research
Bolton, Ruth N.; Grewal, Dhruv; Levy, Michael - 2009
Persistent link: https://www.econbiz.de/10003836306
Cover Image
Nurturing resource availability of ridesharing platforms by priming goal-oriented operational effectiveness
Lahiri, Avishek; Dogan, Orhan Bahadir; Kumar, V. - In: Journal of business research : JBR 168 (2023), pp. 1-13
Persistent link: https://www.econbiz.de/10014434765
Cover Image
Unlocking the power of marketing : understanding the links between customer mindset metrics, behavior, and profitability
Petersen, J. Andrew; Kumar, V.; Polo-Redondo, Yolanda; … - In: Journal of the Academy of Marketing Science 46 (2018) 5, pp. 813-836
Persistent link: https://www.econbiz.de/10011924769
Cover Image
Do loyal customers really pay more for services?
Umashankar, Nita; Bhagwat, Yashoda; Kumar, V. - In: Journal of the Academy of Marketing Science 45 (2017) 6, pp. 807-826
Persistent link: https://www.econbiz.de/10011779520
Cover Image
Six strategies for competing through service: an agenda for future research
Bolton, Ruth N.; Grewal, Dhruv; Levy, Michael - In: Journal of retailing 83 (2007) 1, pp. 1-4
Persistent link: https://www.econbiz.de/10003438190
Cover Image
OBRA 1987 and the quality of nursing home care
Kumar, Virender; Norton, Edward C.; Encinosa, William E. - In: International journal of health care finance and economics 6 (2006) 1, pp. 49-81
Persistent link: https://www.econbiz.de/10003310887
Cover Image
Online channel use and satisfaction in a multichannel service context : Report No. 03-107
Montoya-Weiss, Mitzi; Voss, Glenn B.; Grewal, Dhruv - In: MSI reports : working paper series (2003) 2, pp. 19-35
Persistent link: https://www.econbiz.de/10001978308
Cover Image
Service experience lies in the eye of the beholder : contextualizing extant literature toward integrating eye-tracking in service research
Wetzels, Ruud; Wetzels, Martin; Lemmink, Jos; Grewal, Dhruv - In: The journal of services marketing 38 (2024) 9, pp. 1117-1131
Persistent link: https://www.econbiz.de/10015207214
Cover Image
Understanding the co-creation effect : when does collaborating with customers provide a lift to service recovery?
Roggeveen, Anne L.; Tsiros, Michael; Grewal, Dhruv - In: Journal of the Academy of Marketing Science 40 (2012) 6, pp. 771-790
Persistent link: https://www.econbiz.de/10009679038
Cover Image
SERVCON: development and validation of a multidimensional service convenience scale
Seiders, Kathleen; Voss, Glenn B.; Godfrey, Andrea L.; … - In: Journal of the Academy of Marketing Science 35 (2007) 1, pp. 144-156
Persistent link: https://www.econbiz.de/10003485165