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Shareholder value implications of service failures in triads : the case of customer information security breaches

Modi, Sachin B.; Wiles, Michael A.; Mishra, Saurabh - In: Journal of operations management 35 (2015), pp. 21-39

Persistent link: https://www.econbiz.de/10011284728

Economic policy uncertainty and shareholder wealth : the role of marketing, operations, and R&D capabilities

Mishra, Saurabh; Modi, Sachin B.; Wiles, Michael A. - In: Journal of the Academy of Marketing Science 50 (2022) 5, pp. 1011-1031

Persistent link: https://www.econbiz.de/10013389500

When do marketing ideation crowdsourcing contests create shareholder value? : the effect of contest design and marketing resource factors

Cao, Zixia; Feng, Hui; Wiles, Michael A. - In: Journal of marketing 88 (2024) 2, pp. 99-120

Persistent link: https://www.econbiz.de/10014582902

Product personalization focus in the pharmaceutical industry and shareholder wealth : the roles of marketing capability and financial leverage

Ben-Jebara, Marouen; Mishra, Saurabh; Modi, Sachin B.; … - In: Journal of business research : JBR 159 (2023), pp. 1-13

Persistent link: https://www.econbiz.de/10014287540

Franchising structure changes and shareholder value : evidence from store buybacks and refranchising

Sadovnikova, Anna; Kacker, Manish; Mishra, Saurabh - In: Journal of the Academy of Marketing Science 51 (2023) 5, pp. 1098-1117

Persistent link: https://www.econbiz.de/10014336208

Franchising Structure Changes and Shareholder Value : Evidence from Store Buybacks and Refranchising

Sadovnikova, Anna; Kacker, Manish; Mishra, Saurabh - 2023

Drawing on agency theory and transaction cost analysis, this study investigates the impact of refranchising and buybacks of downstream retail units by franchising firms on shareholder value (i.e., stock returns). It further evaluates the contingency role of firm and industry factors in shaping...

Persistent link: https://www.econbiz.de/10014254695