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Augmented reality interactive...
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Chung, Henry F. L.
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Wang, Cheng Lu
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Huang, Pei-how
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Liu, Yulong
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Ho, Mia Hsiao-Wen
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Industrial marketing management : the international journal for industrial and high-tech firms
7
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Young consumers : insight and ideas for responsible marketers
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ECONIS (ZBW)
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1
Website processing fluency : its impacts on information trust, satisfaction, and destination attitude
Tang, Liang
;
Jang, Soocheong (Shawn)
;
Chiang, Lanlung
- In:
Tourism analysis : an interdisciplinary tourism & …
19
(
2014
)
1
,
pp. 111-116
Persistent link: https://www.econbiz.de/10010360847
Saved in:
2
The experience economy approach to festical marketing : vivid memory and attendee loyalty
Manthiou, Aikaterini
;
Lee, Seonjeong
;
Tang, Liang
; …
- In:
The journal of services marketing
28
(
2014
)
1
,
pp. 22-35
Persistent link: https://www.econbiz.de/10010343436
Saved in:
3
Investigating the effects of memorable experiences : an extended model of script theory
Manthiou, Aikaterini
;
Kang, Juhee
;
Chiang, Lanlung
; …
- In:
Journal of travel and tourism marketing
33
(
2016
)
1/3
,
pp. 362-379
Persistent link: https://www.econbiz.de/10011484901
Saved in:
4
Towards quality of life : the effects of the wellness tourism experience
Luo, Yi
;
Chiang, Lanlung
;
Kim, Eojina
;
Tang, Liang
; …
- In:
Journal of travel and tourism marketing
35
(
2018
)
4
,
pp. 410-424
Persistent link: https://www.econbiz.de/10011917899
Saved in:
5
Investigating wellness tourists' motivation, engagement, and loyalty : in search of the missing link
Kim, Eojina
;
Chiang, Lanlung
;
Tang, Liang
- In:
Journal of travel and tourism marketing
34
(
2017
)
7
,
pp. 867-879
Persistent link: https://www.econbiz.de/10011757717
Saved in:
6
Exploring the roles of self-concept and future memory at consumer events : the application of an extended Mehrabian-Russell model
Manthiou, Aikaterini
;
Ayadi, Kafia
;
Lee, Seonjeong
; …
- In:
Journal of travel and tourism marketing
34
(
2017
)
4/6
,
pp. 531-543
Persistent link: https://www.econbiz.de/10011729141
Saved in:
7
Investigating festivals and events as social gatherings : the application of social identity theory
Chiang, Lanlung
;
Xu, Anfeng
;
Kim, Jaewook
;
Tang, Liang
; …
- In:
Journal of travel and tourism marketing
34
(
2017
)
4/6
,
pp. 779-792
Persistent link: https://www.econbiz.de/10011729278
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8
Does country-of-origin brand personality generate retail customer lifetime value? : a Big Data analytics approach
Chiang, Lanlung
;
Yang, Chin-Sheng
- In:
Technological forecasting & social change : an …
130
(
2018
),
pp. 177-187
Persistent link: https://www.econbiz.de/10011958320
Saved in:
9
Digital modality richness drives vivid memory experience
Huang, Tseng-Lung
;
Chung, Henry F. L.
;
Chen, Xiang
- In:
Journal of research in interactive marketing : …
17
(
2023
)
6
,
pp. 921-939
Persistent link: https://www.econbiz.de/10014428186
Saved in:
10
Impact of delightful somatosensory augmented reality experience on online consumer stickiness intention
Huang, Tseng-Lung
;
Chung, Henry F. L.
- In:
Journal of research in interactive marketing : …
18
(
2024
)
1
,
pp. 6-30
Persistent link: https://www.econbiz.de/10014475046
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