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~subject:"Relationship marketing"
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Relationship marketing
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Theobald, Elke
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Bauer, Hans H.
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Quach, Sara
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Weiber, Rolf
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Hermanns, Arnold
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Ahuja, Vandana
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Bartl, Michael
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Berhanu, Samuel
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Cho, Yun Kyung
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Eck, Klaus
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Ellonen, Hanna-Kaisa
2
Fassott, Georg
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Ferfer, Ute
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Fisbeck, Hagen
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Floh, Arne
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Gierl, Heribert
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Giovanis, Apostolos N.
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Howcroft, Barry
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International Conference on Information and Communication Technologies in Tourism <(1999 :Innsbruck, Austria)>
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1
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1
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International journal of internet marketing and advertising : IJIMA
9
Journal of retailing and consumer services
7
Electronic Services
6
Marketing Intelligence & Planning
6
Jahrbuch der Absatz- und Verbrauchsforschung
5
SpringerLink / Bücher
5
Betriebswirtschaftslehre für Technologie und Innovation
4
Customer relationship management in electronic markets
4
Journal of business research : JBR
4
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
4
Springer eBook Collection / Business and Economics
4
Working papers / Institut für Wirtschaftsinformatik der Universität Bern
4
Electronic commerce research
3
Gabler Edition Wissenschaft
3
International Journal of Bank Marketing
3
International journal of business information systems : IJBIS
3
International journal of e-business research : an official publication of the Information Resources Management Association
3
International journal of electronic customer relationship management : IJECRM
3
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
Qualitative Market Research: An International Journal
3
Social-Media-Handbuch : Theorien, Methoden, Modelle
3
Asia Pacific journal of marketing and logistics
2
Australasian marketing journal
2
Decision support systems : DSS ; the international journal
2
Die Betriebswirtschaft : DBW
2
Die Potentiale der Internet-Ökonomie : neue Regeln bestimmen die digitale Wirtschaft
2
Die Zukunft des Electronic Business
2
Europäische Hochschulschriften / 5
2
Expert journal of marketing
2
Gabler Edition Wissenschaft / Kundenmanagement & Electronic Commerce
2
HMD : Praxis der Wirtschaftsinformatik
2
Handel im Fokus : aus dem Instituts für Handelsforschung an der Universität zu Köln
2
Handelsforschung
2
How to succeed in the digital age : strategies from 17 top managers
2
ICTs, citizens and governance : after the hype!
2
Information Systems Working Papers Series, Vol. , pp. -, 1999
2
International journal of business and globalisation : IJBG
2
International journal of economic perspectives : IJEP
2
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ECONIS (ZBW)
440
Other ZBW resources
23
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1
Differentiating the effects of
Internet
usage and wireless usage on business-to-business and business-to-consumer e-commerce
Deng, Xuefei Nancy
;
Zhang, Jian
- In:
Journal of internet commerce
13
(
2014
)
1/4
,
pp. 138-157
Persistent link: https://www.econbiz.de/10010474792
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2
Does offline market share drive online loyalty? : double jeopardy phenomenon in the context of print magazines and magazine websites
Tarkiainen, Anassi
;
Ellonen, Hanna-Kaisa
- In:
International journal of internet marketing and …
9
(
2015
)
3
,
pp. 254-266
Persistent link: https://www.econbiz.de/10011498043
Saved in:
3
Social media in the marketing of educational services
Tokarskia, Daniel
;
Kowalik, Maximilian Jan
- In:
Journal of Positive Management : JPM
11
(
2020
)
1
,
pp. 66-79
Persistent link: https://www.econbiz.de/10013203637
Saved in:
4
Customer loyalty intentions in broadband
internet
services
Murugan, Rajeswari
;
Rajendran, G.
- In:
International journal of business innovation and research
7
(
2013
)
4
,
pp. 487-503
Persistent link: https://www.econbiz.de/10010212325
Saved in:
5
Understanding technologically-induced customer services in the Nigerian banking sector : the
internet
as a post-modern phenomenon
Ozuem, Wilson
;
Howell, Kerry E.
;
Lancaster, Geoffrey
- In:
International journal of information technology and …
15
(
2016
)
3
,
pp. 272-290
Persistent link: https://www.econbiz.de/10011719664
Saved in:
6
Business communication in the
internet
age
Boarcăs, Camelia
- In:
Economics, management and financial markets
12
(
2017
)
2
,
pp. 201-213
Persistent link: https://www.econbiz.de/10011885765
Saved in:
7
Exploring traditional and new web-based methods to involve customers in new product development
Liu, Wei
;
Ye, Songhe
;
Moultrie, James
- In:
International journal of product development : IJPD
23
(
2019
)
1
,
pp. 42-64
Persistent link: https://www.econbiz.de/10012041729
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8
The value of trust for travel agencies in achieving customers' attitudinal loyalty
Devece, Carlos
;
Garcia-Agreda, Sergio
; …
- In:
Journal of promotion management : JPM
21
(
2015
)
4
,
pp. 516-529
Persistent link: https://www.econbiz.de/10011433512
Saved in:
9
Marketing information and marketing intelligence for customer insights
Mandal, Pratap Chandra
- In:
International journal of business excellence : IJBEX
28
(
2022
)
1
,
pp. 18-31
Persistent link: https://www.econbiz.de/10014234566
Saved in:
10
Management-Handbuch Electronic Commerce : Grundlagen, Strategien, Praxisbeispiele
Hermanns, Arnold
(
ed.
)
-
1999
Persistent link: https://www.econbiz.de/10000683041
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