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Branding Model for the Apparel...
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Brand
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Journal of business research : JBR
The journal of brand management : an international journal
289
Journal of retailing and consumer services
244
The journal of product & brand management
202
Journal of fashion marketing and management
157
Psychology & marketing
82
International journal of consumer studies
79
European journal of marketing : EJM
76
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
67
SpringerLink / Bücher
65
International journal of retail & distribution management
59
Asia Pacific journal of marketing and logistics
57
The international review of retail, distribution and consumer research
48
The journal of consumer marketing
46
Journal of marketing
44
Marketing letters : a journal of research in marketing
43
Journal of international consumer marketing
41
Journal of advertising research
40
Marketing intelligence & planning
40
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
40
Journal of consumer research : JCR ; an interdisciplinary bimonthly
39
International journal of retail and distribution management
37
Journal of marketing communications
37
NBER working paper series
37
International journal of hospitality management
35
Marketing : ZFP ; journal of research and management
35
Journal of marketing management : MM
34
Industrial marketing management : the international journal for industrial and high-tech firms
33
Journal of retailing
33
Journal of marketing management : JMM ; journal of the Academy of Marketing
32
Journal of the Academy of Marketing Science
32
Business horizons
31
International journal of market research : JMRS ; the journal of the Market Research Society
31
Journal of strategic marketing
31
Journal of promotion management : JPM
30
Economics Papers from University Paris Dauphine
29
International journal of advertising : the quarterly review of marketing communications
29
Cogent business & management
28
European journal of marketing
28
European journal of operational research : EJOR
28
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ECONIS (ZBW)
302
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1
Learning to navigate the American
retail
servicescape : online forums as consumer acculturation platforms and consumer gift systems
Schau, Hope Jensen
;
Dang, Yan Mandy
;
Zhang, Yulei Gavin
- In:
Journal of business research : JBR
72
(
2017
),
pp. 178-188
Persistent link: https://www.econbiz.de/10011645565
Saved in:
2
Learning to become a high reliability organization in the food
retail
business
Ciravegna, Luciano
;
Brenes, Esteban R.
- In:
Journal of business research : JBR
69
(
2016
)
10
,
pp. 4499-4506
Persistent link: https://www.econbiz.de/10011554697
Saved in:
3
An exploratory study of
retail
lighting with continuous modulation of color rendering properties to influence shoppers' spatial range of browsing
Laski, Joseph
;
Brunault, Charles A.
;
Schmidt, Rebecca
; …
- In:
Journal of business research : JBR
111
(
2020
),
pp. 148-162
Persistent link: https://www.econbiz.de/10012237790
Saved in:
4
How to measure quality in multi-channel retailing and not die trying
Acquila-Natale, Emiliano
;
Iglesias-Pradas, Santiago
- In:
Journal of business research : JBR
109
(
2020
),
pp. 38-48
Persistent link: https://www.econbiz.de/10012238022
Saved in:
5
Toward a three-dimensional framework for omni-channel
Saghiri, Soroosh
;
Wilding, Richard
;
Mena, Carlos
; …
- In:
Journal of business research : JBR
77
(
2017
),
pp. 53-67
Persistent link: https://www.econbiz.de/10011729891
Saved in:
6
Purchase decision regret : negative consequences of the steadily increasing discount strategy
Gabler, Colin B.
;
Landers, V. Myles
;
Reynolds, Kristy E.
- In:
Journal of business research : JBR
76
(
2017
),
pp. 201-208
Persistent link: https://www.econbiz.de/10011713621
Saved in:
7
The link between tourism involvement and service performance : evidence from frontline
retail
employees
Suhartanto, Dwi
;
Dean, David
;
Nansuri, Ruhadi
;
Triyuni, …
- In:
Journal of business research : JBR
83
(
2018
),
pp. 130-137
Persistent link: https://www.econbiz.de/10011802505
Saved in:
8
Shopping in virtual reality : a literature review and future agenda
Xi, Nannan
;
Hamari, Juho
- In:
Journal of business research : JBR
134
(
2021
),
pp. 37-58
Persistent link: https://www.econbiz.de/10012643496
Saved in:
9
How does location based marketing affect mobile
retail
revenues? : the complex interplay of delivery tactic, interface mobility and user privacy
Banerjee, Syagnik
;
Xu, Shichun
;
Johnson, Scott D.
- In:
Journal of business research : JBR
130
(
2021
),
pp. 398-404
Persistent link: https://www.econbiz.de/10012544841
Saved in:
10
Artificial intelligence-driven music biometrics influencing customers'
retail
buying behavior
Rodgers, Waymond
;
Yeung, Fannie
;
Odindo, Christopher
; …
- In:
Journal of business research : JBR
126
(
2021
),
pp. 401-414
Persistent link: https://www.econbiz.de/10012494275
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