Cultural influences on web service quality perceptions of e-retailing consumers
Year of publication: |
2011
|
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Authors: | Meng, Juan ; Mummalaneni, Venkatapparao |
Published in: |
Journal of marketing channels : ... distribution systems, strategy, and management. - Binghamton, NY : Haworth Press, ISSN 1046-669X, ZDB-ID 1121777-7. - Vol. 18.2011, 4, p. 303-326
|
Subject: | Einzelhandel | Retail trade | Digitale Dienste | Web-based service | Dienstleistungsqualität | Service quality | Konsumentenverhalten | Consumer behaviour | Ethnologie | Ethnology | China | USA | United States |
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