Digital marketing : strategy, implementation and practice
Dave Chaffey ; Fiona Ellis-Chadwick
| Year of publication: |
2012 ; 5. ed.
|
|---|---|
| Authors: | Chaffey, Dave ; Ellis-Chadwick, Fiona |
| Publisher: |
Harlow [u.a.] : Pearson |
| Subject: | Online-Marketing |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XXIX, 698 S. Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Früher u.d.T.: Chaffey, Dave: Internet marketing |
| ISBN: | 978-0-273-74610-2 |
| Source: |
Persistent link: https://www.econbiz.de/10009590400