Value creation in online services
Year of publication: |
2014
|
---|---|
Authors: | Kuppelwieser, Volker ; Simpson, Merlin C. |
Published in: |
Service Value als Werttreiber : Konzepte, Messung und Steuerung. - Wiesbaden : Springer Gabler, ISBN 978-3-658-02139-9. - 2014, p. 457-465
|
Subject: | Betriebliche Wertschöpfung | Value creation | Online-Handel | Online retailing | Service-Dominant Logic | Service-dominant logic |
-
Consumer value co-creation in online business : the case of global travel services
Smaliukiene, Rasa, (2015)
-
Resources for value co-creation in e-commerce : a review
Paredes, Mario R., (2014)
-
The impact of value co-creation behaviour within the social media context
Sleilati, Esther Bassil, (2021)
- More ...
-
1 + 1 does not always equal value creation : the case of YouTube
Kuppelwieser, Volker G., (2013)
-
From "free" to fee : acceptability of airline ancillary fees and the effects on customer behavior
Tuzovic, Sven, (2014)
-
1 + 1 does not always equal value creation: The case of YouTube
Kuppelwieser, Volker G., (2013)
- More ...