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person:"Helmig, Bernd"
~language:"eng"
~person:"Edvardsson, Bo"
~person:"Eggert, Andreas"
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Search: subject_exact:"Beziehungsmanagement"
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Beziehungsmarketing
42
Relationship marketing
42
Customer value
10
Kundenwert
10
Lieferantenmanagement
10
Supplier relationship management
10
Dienstleistungsqualität
8
Service quality
8
Betriebliche Wertschöpfung
7
Consumer behaviour
7
Konsumentenverhalten
7
Value creation
7
Customer integration
6
Customer satisfaction
6
Kundenintegration
6
Kundenzufriedenheit
6
B-to-B-Marketing
5
Business-to-business marketing
5
Dienstleistung
5
Customer experience
4
Innovation
4
Service-Dominant Logic
4
Service-dominant logic
4
Services
4
Beziehungsmanagement
3
Bundling strategy
3
Customer service
3
Dienstleistungsinnovation
3
Dienstleistungssektor
3
Innovationsmanagement
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Kundenmanagement
3
Kundenservice
3
Leistungsbündel
3
Marketingtheorie
3
Service industry
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Service innovation
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USA
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United States
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38
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Helmig, Bernd
Edvardsson, Bo
Eggert, Andreas
Kumar, V.
79
Verhoef, Peter C.
55
Han, Heesup
53
Hollebeek, Linda D.
46
Palmatier, Robert W.
40
Gil Saura, Irene
37
Mattila, Anna S.
37
Homburg, Christian
34
Smith, Alan D.
33
Van den Poel, Dirk
32
Grönroos, Christian
31
Thaichon, Park
31
Mittal, Vikas
30
Prentice, Catherine
30
Svensson, Göran
30
Loureiro, Sandra Maria Correia
28
Sheth, Jagdish N.
28
Grewal, Dhruv
27
Neslin, Scott A.
27
Agnihotri, Raj
25
Aksoy, Lerzan
25
Quach, Sara
25
Vrontis, Demetris
25
Heinonen, Kristina
24
Hyun, Sunghyup Sean
24
Karjaluoto, Heikki
24
Klaus, Philipp
24
Lemon, Katherine N.
24
Ruyter, Ko de
24
Bang, Nguyen
23
Payne, Adrian
23
Bruhn, Manfred
22
Reinartz, Werner J.
22
Gustafsson, Anders
21
Rather, Raouf Ahmad
21
Sesé, F. Javier
21
Wieseke, Jan
21
Wong, IpKin Anthony
21
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Industrial marketing management : the international journal for industrial and high-tech firms
7
Journal of service management
4
Journal of service research : JSR
4
Kaiserslauterer Schriftenreihe Marketing
4
The journal of business & industrial marketing
3
Journal of marketing
2
Series on technology management
2
Creating and managing superior customer value
1
Handbook of service science ; [Vol. 1]
1
Innovating in practice : perspectives and experiences
1
International journal of nonprofit & voluntary sector marketing
1
International journal of quality and service sciences
1
Journal of Inter-Organizational Relationships
1
Journal of marketing theory and practice
1
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
Journal of service research
1
Managing consumer services : factory or theater?
1
Marketing Weiterdenken : Zukunftspfade für eine marktorientierte Unternehmensführung
1
Marketing theory
1
Meddelanden från Svenska Handelshögskolan
1
Series on Technology Management Ser.
1
Service Excellence als Impulsgeber : Strategien - Management - Innovationen - Branchen ; Bernd Stauss zum 60. Geburtstag
1
Service quality and management
1
The journal of services marketing
1
The journal of supply chain management : a global review of purchasing and supply
1
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
1
Tourism management perspectives : TMP
1
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ECONIS (ZBW)
42
USB Cologne (EcoSocSci)
3
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1
Customer experiences in crisis situations : an agency-structure perspective
Tronvoll, Bård
;
Edvardsson, Bo
- In:
Marketing theory
22
(
2022
)
4
,
pp. 539-562
Persistent link: https://www.econbiz.de/10013435578
Saved in:
2
Rethinking customer-perceived value in business markets from an organizational perspective
Kleinaltenkamp, Michael
;
Eggert, Andreas
;
Kashyap, Vishal
; …
- In:
Journal of Inter-Organizational Relationships
28
(
2022
)
1/2
,
pp. 1-18
Persistent link: https://www.econbiz.de/10013460222
Saved in:
3
Mobile technology adoption among hotels : Managerial issues and opportunities
Han, Spring H.
;
Lee, Jungwoo
;
Edvardsson, Bo
;
Verma, Rohit
- In:
Tourism management perspectives : TMP
38
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012591895
Saved in:
4
Understanding and managing customer value propositions : introduction to the special issue
Eggert, Andreas
;
Frow, Pennie
;
Payne, Adrian
; …
- In:
Industrial marketing management : the international …
87
(
2020
),
pp. 242-243
Persistent link: https://www.econbiz.de/10012285180
Saved in:
5
Customer value propositions : Value co-creation
Sheth, Jagdish N.
- In:
Industrial marketing management : the international …
87
(
2020
),
pp. 312-315
Persistent link: https://www.econbiz.de/10012285190
Saved in:
6
The dynamics of customer value propositions : an outside-in perspective
Day, George S.
- In:
Industrial marketing management : the international …
87
(
2020
),
pp. 316-319
Persistent link: https://www.econbiz.de/10012285220
Saved in:
7
The future of B2B customer solutions in a post-COVID-19 economy : managerial issues and an agenda for academic inquiry
Bond, Edward U., III
;
Jong, Ad de
;
Eggert, Andreas
; …
- In:
Journal of service research
23
(
2020
)
4
,
pp. 401-408
Persistent link: https://www.econbiz.de/10012391593
Saved in:
8
Customer success : the next frontier in business markets?
Ulaga, Wolfgang
;
Eggert, Andreas
;
Gehring, Anna
- In:
Marketing Weiterdenken : Zukunftspfade für eine …
,
(pp. 357-373)
.
2020
Persistent link: https://www.econbiz.de/10012301913
Saved in:
9
Gift purchases as catalysts for strengthening customer-brand relationships
Eggert, Andreas
;
Steinhoff, Lena
;
Witte, Carina
- In:
Journal of marketing
83
(
2019
)
5
,
pp. 115-132
Persistent link: https://www.econbiz.de/10012176166
Saved in:
10
Conceptualizing and communicating value in business markets : from value in exchange to value in use
Eggert, Andreas
;
Ulaga, Wolfgang
;
Frow, Pennie
;
Payne, …
- In:
Industrial marketing management : the international …
69
(
2018
),
pp. 80-90
Persistent link: https://www.econbiz.de/10011822306
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