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~accessRights:"restricted"
~source:"econis"
~subject:"Dienstleistungssektor"
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Dienstleistungssektor
Services marketing
328
Dienstleistungsmarketing
322
Service quality
113
Dienstleistungsqualität
112
Beziehungsmarketing
100
Relationship marketing
100
Consumer behaviour
97
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97
Dienstleistung
86
Service industry
67
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62
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59
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Service-dominant logic
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Customer integration
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Kundenintegration
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Value creation
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Dienstleistungsmanagement
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Marketing theory
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Marketingtheorie
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services marketing
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Theory
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Theorie
24
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Huang, Ming-Hui
4
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2
Dev, Chekitan S.
2
Furrer, Olivier
2
Han, Spring H.
2
Khan, Kalim
2
Kumar, Raj
2
Lee, Jungwoo
2
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2
Panwar, Upendra Singh
2
Ray, Nilanjan
2
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
Classen, Moritz
1
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1
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1
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1
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1
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Workshop Dienstleistungsmarketing <19., 2016, Stuttgart-Hohenheim>
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6
The journal of services marketing
5
Industrial marketing management : the international journal for industrial and high-tech firms
4
Services marketing quarterly
4
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
3
Fokus Dienstleistungsmarketing
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of retailing and consumer services
3
A Research Agenda for Service Marketing
2
European journal of marketing
2
Marketing theory
2
The service industries journal
2
AMS review : official publication of the Academy of Marketing Science
1
Business process management journal
1
Business-to-Business-Marketing
1
EBSCOhost eBook Collection
1
Edward Elgar E-Book Archive
1
European journal of marketing : EJM
1
Gabler Edition Wissenschaft / Marken- und Produktmanagement
1
Global perspectives on service science: Japan
1
International journal of commerce and management
1
International journal of internet marketing and advertising : IJIMA
1
International journal of management practice : IJMP
1
International journal of services and operations management : IJSOM
1
Journal of air transport management
1
Journal of business research : JBR
1
Journal of global marketing
1
Journal of service management
1
Journal of service research
1
Journal of service research : JSR
1
Journal of service theory and practice : JSTP
1
Journal of the Academy of Marketing Science
1
Journal of the Operational Research Society
1
Management decision
1
Metamorphosis : a journal of management research
1
Public management review
1
Research
1
Research handbooks in business and management
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1
Expansion and refocusing : two alternative trajectories for service marketing research
Furrer, Olivier
;
Kerguignas, Jie
- In:
A Research Agenda for Service Marketing
,
(pp. 353-374)
.
2024
Persistent link: https://www.econbiz.de/10014518476
Saved in:
2
A growth-share matrix of service marketing research themes
Furrer, Olivier
;
Baillod, Chloé
;
Landry, Mikèle
- In:
A Research Agenda for Service Marketing
,
(pp. 3-20)
.
2024
Persistent link: https://www.econbiz.de/10014517859
Saved in:
3
From service to social innovation with a service-dominant logic approach
Barrios, Andrés
;
Camacho, Sonia
;
Estrada-Mejia, Catalina
- In:
The journal of services marketing
37
(
2023
)
2
,
pp. 201-215
Persistent link: https://www.econbiz.de/10013542925
Saved in:
4
Impact of consumer education and knowledge on purchase intentions within services industry : a study of symbiotic analysis in Mexico
Rajagopal
;
Rajagopal, Ananya
- In:
International journal of services and operations …
35
(
2020
)
1
,
pp. 58-77
Persistent link: https://www.econbiz.de/10012178614
Saved in:
5
Service quality measures : systematic literature review and future research directions
Prasad, Ram Komal
;
Verma, Sanjeev
- In:
International journal of management practice : IJMP
15
(
2022
)
1
,
pp. 9-23
Persistent link: https://www.econbiz.de/10012800117
Saved in:
6
Promoting social resilience in service communities : a molecular biology perspective
Tang, Yihui
;
Blocker, Christopher
- In:
The journal of services marketing
36
(
2022
)
7
,
pp. 895-907
Persistent link: https://www.econbiz.de/10013407618
Saved in:
7
Service inclusion for tourists with disabilities : scale development and validation
Awan, Maheen Iqbal
;
Shamim, Amjad
;
Saleem, Muhammad Shoaib
- In:
The journal of services marketing
36
(
2022
)
7
,
pp. 977-990
Persistent link: https://www.econbiz.de/10013407632
Saved in:
8
Eight organizational enablers of digital service-sales ambidexterity in industrial firms
Classen, Moritz
;
Friedli, Thomas
- In:
The journal of business & industrial marketing
37
(
2022
)
11
,
pp. 2142-2155
Persistent link: https://www.econbiz.de/10013455410
Saved in:
9
Handle with care! : service contract termination as a service delivery task
Wetzel, Hauke
;
Haenel, Christina
;
Hess, Alexandra Claudia
- In:
European journal of marketing
56
(
2022
)
12
,
pp. 3169-3196
Persistent link: https://www.econbiz.de/10013457419
Saved in:
10
Service customization in turbulent environments : service business models and knowledge integration to create capability-based switching costs
Frank, Alejandro Germán
;
Mendes, Glauco H. de Souza
; …
- In:
Industrial marketing management : the international …
100
(
2022
),
pp. 1-18
Persistent link: https://www.econbiz.de/10013206396
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