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~isPartOf:"Creating and managing superior customer value"
~isPartOf:"International journal of electronic customer relationship management : IJECRM"
~isPartOf:"Service business"
~isPartOf:"The journal of business & industrial marketing"
~source:"econis"
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Search: subject_exact:"Customer value"
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Customer value
61
Kundenwert
60
Beziehungsmarketing
31
Relationship marketing
31
Betriebliche Wertschöpfung
20
Value creation
20
B-to-B-Marketing
16
Business-to-business marketing
16
Lieferantenmanagement
13
Supplier relationship management
13
Consumer behaviour
10
Customer integration
10
Konsumentenverhalten
10
Kundenintegration
10
Dienstleistungsqualität
7
Marketing management
7
Marketingmanagement
7
Service quality
7
Value co-creation
7
Customer satisfaction
6
Kundenzufriedenheit
6
Business network
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Unternehmensnetzwerk
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Bank
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Customer participation
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Innovation
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Social Web
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Strategic management
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Strategisches Management
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Taiwan
3
customer relationship management
3
Auftragsfertigung
2
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Brand management
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61
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11
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English
61
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Madhani, Pankaj M.
3
Gibbert, Michael
2
Golfetto, Francesca
2
Le Nguyen Hau
2
Schwepker, Charles H. <Jr.>
2
Abdolvand, Neda
1
Al-Wugayan, Adel A. A.
1
Albadvi, Amir
1
Alejandro, Thomas Brashear
1
Ancarani, Fabio
1
Antioco, Michael
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Arjmand, Mohaddese
1
Baxter, Roger
1
Bellenger, Dan N.
1
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1
Bouchet, Patrick
1
Burton, Jamie
1
Busacca, Bruno
1
Cabanelas, Pablo
1
Castañeda, J. Alberto
1
Castellano, Sylvaine
1
Chen, Ja-Shen
1
Chen, Kuang-Cheng
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Cobelli, Nicola
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Confente, Ilenia
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Constantinides, Efthymios
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1
Farías, Pablo
1
Feng, Shanfei
1
Frías Jamilena, Dolores María
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Creating and managing superior customer value
International journal of electronic customer relationship management : IJECRM
Service business
The journal of business & industrial marketing
Journal of business research : JBR
86
Industrial marketing management : the international journal for industrial and high-tech firms
85
Journal of retailing and consumer services
48
SpringerLink / Bücher
35
International journal of hospitality management
31
The service industries journal
28
Journal of marketing
26
Journal of the Academy of Marketing Science
25
Journal of marketing management : MM
18
Marketing theory
18
The journal of services marketing
18
Journal of service research : JSR
17
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
17
Gabler Edition Wissenschaft
16
International journal of contemporary hospitality management
16
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
16
Journal of revenue and pricing management
16
Journal of service management
16
Journal of strategic marketing
16
Handbook of research on customer equity in marketing
14
Journal of marketing research : JMR
14
Technological forecasting & social change : an international journal
13
The journal of product & brand management
13
Tourism management : research, policies, practice
13
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
12
Harvard business review : HBR
11
Innovation in pricing : contemporary theories and best practices
11
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
11
Business horizons
10
Journal of marketing analytics : JMA
10
Springer eBook Collection / Business and Economics
10
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
10
Cogent business & management
9
European journal of marketing : EJM
9
European management journal
9
International journal of services and operations management
9
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ECONIS (ZBW)
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1
Reviving tradition-bound products : a case of value co-creation using rhetorical history
Ishizuka, Chikako
;
Kuo-Che, Tseng
;
Kishi, Yasuyuki
- In:
Service business
16
(
2022
)
4
,
pp. 1015-1033
Persistent link: https://www.econbiz.de/10013459519
Saved in:
2
The relationships among the logic of value innovation, strategic decisions and market-driven factors
Şentürk, Hayat Ayar
;
Özkan, Kaan Tuğrul
- In:
The journal of business & industrial marketing
38
(
2023
)
12
,
pp. 2643-2654
Persistent link: https://www.econbiz.de/10014472602
Saved in:
3
The impact of customer clubs on lifetime value of banking customers
Arjmand, Mohaddese
;
Abdolvand, Neda
;
Harandi, Saeedeh Rajaei
- In:
International journal of electronic customer …
14
(
2023
)
1
,
pp. 42-60
Persistent link: https://www.econbiz.de/10014309498
Saved in:
4
The outcomes of B2B data-driven customer focused value creation
Holmes, Dawn
;
Zolkiewski, Judith
;
Burton, Jamie
- In:
The journal of business & industrial marketing
38
(
2023
)
6
,
pp. 1295-1315
Persistent link: https://www.econbiz.de/10014276776
Saved in:
5
The effect of equity on value co-creation in business relationships
Gupta, Samir
;
Zhou, Jing
;
Feng, Shanfei
;
Nyadzayo, …
- In:
The journal of business & industrial marketing
37
(
2022
)
2
,
pp. 385-401
Persistent link: https://www.econbiz.de/10012798429
Saved in:
6
Value co-creation : a review of literature and future research agenda
Saha, Victor
;
Goyal, Praveen
;
Jebarajakirthy, Charles
- In:
The journal of business & industrial marketing
37
(
2022
)
3
,
pp. 612-628
Persistent link: https://www.econbiz.de/10013165207
Saved in:
7
Company websites and mobile apps versus social media : which service experience creates more customer value for online travel agencies?
Chen, Ja-Shen
;
Kamalanon, Piyanoot
;
Janupiboon, Thanyamai P.
- In:
Service business
16
(
2022
)
4
,
pp. 1081-1110
Persistent link: https://www.econbiz.de/10013459534
Saved in:
8
The interplay of word-of-mouth and customer value on B2B sales performance in a digital platform : an expectancy value theory perspective
Mai, Enping
;
Liao, Ying
- In:
The journal of business & industrial marketing
37
(
2022
)
7
,
pp. 1389-1401
Persistent link: https://www.econbiz.de/10013400108
Saved in:
9
Communicating customer value proposition in the French pharmaceutical industry : the case of OTC drugs
Castellano, Sylvaine
;
Khelladi, Insaf
;
Mejri, Chiraz Aouina
- In:
The journal of business & industrial marketing
37
(
2022
)
8
,
pp. 1675-1687
Persistent link: https://www.econbiz.de/10013401901
Saved in:
10
Do customer equity drivers affect customer relationship quality and customer relational outcomes in banking?
Al-Wugayan, Adel A. A.
- In:
International journal of electronic customer …
13
(
2021
)
1
,
pp. 1-29
Persistent link: https://www.econbiz.de/10012598021
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