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~isPartOf:"Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group"
~subject:"Beziehungsmarketing"
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Beziehungsmarketing
Consumer behaviour
218
Konsumentenverhalten
218
Social Web
76
Social web
76
Online retailing
75
Online-Handel
75
Internet marketing
49
Online-Marketing
49
Relationship marketing
35
E-commerce
30
Electronic Commerce
30
Viral marketing
29
Virales Marketing
29
Confidence
24
Innovation adoption
24
Innovationsakzeptanz
24
Vertrauen
24
Website
24
Experiment
23
Dienstleistungsqualität
20
Service quality
20
Customer satisfaction
19
Kundenzufriedenheit
19
Emotion
15
Social network
15
Soziales Netzwerk
15
Brand management
12
Markenführung
12
Personalization
12
Data protection
11
Datenschutz
11
Personalisierung
11
Social media
11
Social relations
11
Soziale Beziehungen
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Internet
10
Trust
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Information behaviour
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Zhang, Hong
3
Li, Dahui
2
Lu, Yaobin
2
Ow, Terence T.
2
Akrout, Houcine
1
Barnes, Stuart J.
1
Bartosiak, Marcin
1
Bhagwatwar, Akshay
1
Bilgihan, Anil
1
Bonaretti, Dario
1
Chang, Man Kit
1
Chen, Leida
1
Chen, Qimei
1
Chen, Weiping
1
Chen, Zhenjiao
1
Cheung, Waiman
1
Cobanoglu, Cihan
1
Davison, Robert M.
1
Fang, Yu-Hui
1
Fang, Yulin
1
Feng, Nan
1
Feng, Yuqiang
1
Fiedler, Kirk D.
1
Gillenson, Mark L.
1
Grover, Varun
1
Gu, Jibao
1
Gupta, Sumeet
1
He, Yi
1
Ho, Kevin K. W.
1
Hsia, Tzyh-Lih
1
Hsieh, Sara H.
1
Hu, Miao
1
Hua, Zhongsheng
1
Huang, Liqiang
1
Huang, Qian
1
Hui, Yan Keung
1
Hung, Shin-Yuan
1
Huntgeburth, Jan
1
Ivaturi, Koteswara
1
Jouny-Rivier, Elodie
1
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
Journal of retailing and consumer services
459
Journal of business research : JBR
358
International journal of hospitality management
164
The journal of services marketing
116
The journal of product & brand management
97
The journal of brand management : an international journal
83
Journal of the Academy of Marketing Science
82
Psychology & marketing
75
Cogent business & management
74
Journal of hospitality marketing & management
73
Journal of travel and tourism marketing
69
Asia Pacific journal of marketing and logistics
68
International journal of contemporary hospitality management
68
Journal of retailing
66
Journal of strategic marketing
65
The service industries journal
64
Industrial marketing management : the international journal for industrial and high-tech firms
58
Marketing intelligence & planning
58
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
55
Journal of service management
55
The international review of retail, distribution and consumer research
55
Journal of marketing
51
Services marketing quarterly
51
European journal of marketing : EJM
50
Journal of service research : JSR
49
Tourism management : research, policies, practice
49
International journal of retail & distribution management
48
International journal of electronic marketing and retailing : IJEMR
47
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
46
International journal of internet marketing and advertising : IJIMA
44
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
44
International journal of retail and distribution management
42
The international journal of bank marketing : IJBM
41
Service business
40
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
39
SpringerLink / Bücher
38
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
37
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
36
Journal of promotion management : innovations in planning and applied research
33
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ECONIS (ZBW)
35
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1
The effects of social media posts' characteristics on customer engagement : evidence from WeChat
Xu, Yue
;
Chen, Weiping
;
Ow, Terence T.
- In:
Information & management : the internat. journal of …
60
(
2023
)
7
,
pp. 1-19
Persistent link: https://www.econbiz.de/10014434728
Saved in:
2
Emotion-regulatory chatbots for enhancing consumer servicing : an interpersonal emotion management approach
Luo, Bei
;
Lau, Raymond Yiu Keung
;
Li, Chunping
- In:
Information & management : the internat. journal of …
60
(
2023
)
5
,
pp. 1-17
Persistent link: https://www.econbiz.de/10014466169
Saved in:
3
Psychological empowerment and user satisfaction : investigating the influences of online brand community participation
Hsieh, Sara H.
;
Lee, Crystal T.
;
Tseng, Timmy H.
- In:
Information & management : the internat. journal of …
59
(
2022
)
1
,
pp. 1-15
Persistent link: https://www.econbiz.de/10013259488
Saved in:
4
A cross-country analysis of the determinants of customer recommendation intentions for over-the-top (OTT) platforms
Yousaf, Anish
;
Mishra, Abhishek
;
Taheri, Babak
;
Kesgin, …
- In:
Information & management : the internat. journal of …
58
(
2021
)
8
,
pp. 1-13
Persistent link: https://www.econbiz.de/10013192039
Saved in:
5
The interplay between brand relationship norms and ease of sharing on electronic word-of-mouth and willingness to pay
You, Ya
;
He, Yi
;
Chen, Qimei
;
Hu, Miao
- In:
Information & management : the internat. journal of …
58
(
2021
)
2
,
pp. 1-16
Persistent link: https://www.econbiz.de/10012494897
Saved in:
6
Understanding the emotional and informational influence on customer knowledge contribution through quantitative content analysis
Wang, Xiaolei
;
Lu, Jiandong
;
Ow, Terence T.
;
Feng, Yuqiang
- In:
Information & management : the internat. journal of …
58
(
2021
)
2
,
pp. 1-16
Persistent link: https://www.econbiz.de/10012494912
Saved in:
7
Omnichannel retailing : the role of situational involvement in facilitating consumer experiences
Hsia, Tzyh-Lih
;
Wu, Jen-Her
;
Xu, Xiaoyu
;
Li, Qi
;
Peng, …
- In:
Information & management : the internat. journal of …
57
(
2020
)
8
,
pp. 1-14
Persistent link: https://www.econbiz.de/10012418450
Saved in:
8
Moral obligation in online social interaction : clicking the "like" button
Xu, Xi
;
Yao, Zhong
;
Teo, Thompson S. H.
- In:
Information & management : the internat. journal of …
57
(
2020
)
7
,
pp. 1-12
Persistent link: https://www.econbiz.de/10012384936
Saved in:
9
See now, act now : how to interact with customers to enhance social commerce engagement?
Xue, Jiaolong
;
Liang, Xinjian
;
Xie, Tao
;
Wang, Haizhong
- In:
Information & management : the internat. journal of …
57
(
2020
)
6
,
pp. 1-26
Persistent link: https://www.econbiz.de/10012293424
Saved in:
10
"What can I(S) do for you?" : how technology enables service providers to elicit customers' preferences and deliver personalized service
Bonaretti, Dario
;
Bartosiak, Marcin
;
Lui, Tsz-Wai
; …
- In:
Information & management : the internat. journal of …
57
(
2020
)
6
,
pp. 1-13
Persistent link: https://www.econbiz.de/10012293431
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