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~isPartOf:"International journal of business information systems : IJBIS"
~isPartOf:"The service industries journal"
~subject:"Beziehungsmarketing"
~subject:"Internet"
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Search: subject:"social media"
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Beziehungsmarketing
Internet
Social Web
110
Social web
110
Internet marketing
66
Online-Marketing
66
Consumer behaviour
47
Konsumentenverhalten
47
social media
40
Relationship marketing
30
E-commerce
28
Electronic Commerce
28
Social network
25
Soziales Netzwerk
25
Online retailing
23
Online-Handel
23
Viral marketing
22
Virales Marketing
22
Confidence
13
Vertrauen
13
Website
12
Dienstleistungsqualität
11
Facebook
11
Service quality
11
Customer satisfaction
9
Knowledge management
9
Kundenzufriedenheit
9
Wissensmanagement
9
social networks
9
Innovation adoption
8
Innovationsakzeptanz
8
Web 2.0 technologies
8
Web 2.0-Technologien
8
Advertising effects
7
India
7
Indien
7
Information technology
7
Informationstechnik
7
KMU
7
Knowledge transfer
7
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17
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1
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Article
42
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42
Aufsatz in Zeitschrift
42
Language
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English
42
Author
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Aboalganam, Khalid M.
1
Addo, Prince Clement
1
Ahmad, Suhel
1
Al-Dwairi, Radwan Moh'd
1
Al-Shawabkeh, Abdallah
1
Alhijawi, Bushra
1
Alipour, Sima
1
Andreopoulou, Zacharoula
1
Arminen, Heli
1
Aruya, Joy Agbahakhomon
1
Asare, Andy Ohemeng
1
Asgharinajib, Maryam
1
Awad, Hussain A. H.
1
Ayodeji, Ogunmola Gabriel
1
Balaji, M. S.
1
Budiardjo, Eko K.
1
Chandni, Shumaila
1
Chang, Victor
1
Chen, Ja-shen
1
Ching, Russel K. H.
1
Dashti, Mehdi
1
Denktaş-Şakar, Gül
1
Diffley, Sarah
1
Dolatabadi, Hossein Rezaei
1
Dominic, P. D. D.
1
Douglass, Hourya
1
Drennan, Judy
1
Fang, Jiaming
1
Gill, Asif Qumer
1
Gupta, Rashik
1
Handayani, Putu Wuri
1
Harb, Yousra
1
Hidayanto, Achmad Nizar
1
Ho, Ree
1
Hoang, Duc
1
Israeli, Aviad A.
1
Izquierdo-Yusta, Alicia
1
Javadi, Mohammad Hossein Moshref
1
Jha, Subhash
1
Karpinski, Aryn C.
1
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Published in...
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International journal of business information systems : IJBIS
The service industries journal
Journal of business research : JBR
117
Journal of retailing and consumer services
94
International journal of internet marketing and advertising : IJIMA
57
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
49
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
41
Industrial marketing management : the international journal for industrial and high-tech firms
37
Journal of internet commerce
37
The journal of product & brand management
36
International journal of electronic marketing and retailing : IJEMR
33
SpringerLink / Bücher
33
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
31
Technological forecasting & social change : an international journal
30
Business horizons
27
Journal of strategic marketing
27
International journal of e-business research : an official publication of the Information Resources Management Association
26
Information systems research : ISR
25
Journal of management information systems : JMIS
25
Marketing intelligence & planning
23
The journal of brand management : an international journal
21
Journal of marketing communications
20
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
19
Electronic commerce research
19
International journal of electronic customer relationship management : IJECRM
19
Journal of promotion management : innovations in planning and applied research
19
The journal of services marketing
19
Asia Pacific journal of marketing and logistics
18
Journal of hospitality marketing & management
18
International journal of electronic commerce : IJEC
17
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
17
International journal of technology marketing : IJTMkt
17
Journal of the Academy of Marketing Science
17
Management science : journal of the Institute for Operations Research and the Management Sciences
17
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
16
Journal of marketing
16
Journal of marketing management : JMM ; journal of the Academy of Marketing
16
Journal of marketing management : MM
16
Journal of service management
16
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
16
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ECONIS (ZBW)
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1
The impact of e-marketing and marketing orientation on firm performance with moderating role of
social
media
usage
Awad, Hussain A. H.
;
Aboalganam, Khalid M.
- In:
International journal of business information systems : …
42
(
2023
)
3/4
,
pp. 542-566
Persistent link: https://www.econbiz.de/10014287188
Saved in:
2
Revisiting a model of customer engagement cycle : a systematic review
Hoang, Duc
;
Kousi, Sofia
;
Martinez, Luis F.
;
Kumar, Satish
- In:
The service industries journal
43
(
2023
)
9/10
,
pp. 579-617
Persistent link: https://www.econbiz.de/10014321614
Saved in:
3
How does Snapp interact with customers? : investigating customer engagement solutions in Snapp's digital organisation with netnography method
Rastgar, Abbas Ali
;
Asgharinajib, Maryam
;
Alipour, Sima
- In:
International journal of business information systems : …
42
(
2023
)
3/4
,
pp. 331-348
Persistent link: https://www.econbiz.de/10014287192
Saved in:
4
The role of cognitive absorption in the experienced users' behaviour towards e-mail advertisements
Sukumaran, Alagirisamy Kamatchi Subbiah
- In:
International journal of business information systems : …
39
(
2022
)
1
,
pp. 116-132
Persistent link: https://www.econbiz.de/10012887873
Saved in:
5
Factors affecting the use of social networks as a customer relationship management tool
Nuseir, Mohammed T.
;
Al-Shawabkeh, Abdallah
;
Leibfried, …
- In:
International journal of business information systems : …
38
(
2021
)
2
,
pp. 179-199
Persistent link: https://www.econbiz.de/10012695172
Saved in:
6
The study of PGP web of trust based on social network analysis
Chang, Victor
;
Xiao, Lina
;
Nikiforova, Anastasija
- In:
International journal of business information systems : …
44
(
2023
)
2
,
pp. 285-302
Persistent link: https://www.econbiz.de/10014437147
Saved in:
7
The role of social platforms in establishing brand awareness for B2C e-commerce : empirical study
Al-Dwairi, Radwan Moh'd
;
Harb, Yousra
;
Shehabat, Issa
- In:
International journal of business information systems : …
33
(
2020
)
4
,
pp. 488-504
Persistent link: https://www.econbiz.de/10012199474
Saved in:
8
Stakeholder engagement via
social
media
: an analysis of third-party logistics companies
Denktaş-Şakar, Gül
;
Sürücü, Ebru
- In:
The service industries journal
40
(
2020
)
11/12
,
pp. 866-889
Persistent link: https://www.econbiz.de/10012260359
Saved in:
9
Web 2.0 technologies adoption barriers for external contacts and participation : a case study of federal establishment of Africa
Khan, Habib Ullah
;
Aruya, Joy Agbahakhomon
;
Gill, Asif Qumer
- In:
International journal of business information systems : …
39
(
2022
)
2
,
pp. 278-297
Persistent link: https://www.econbiz.de/10013198398
Saved in:
10
Application of the stimuli-organism-response framework to factors influencing social commerce intentions among social network users
Dashti, Mehdi
;
Sanayei, Ali
;
Dolatabadi, Hossein Rezaei
; …
- In:
International journal of business information systems : …
30
(
2019
)
2
,
pp. 177-202
Persistent link: https://www.econbiz.de/10012037771
Saved in:
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