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~isPartOf:"International journal of retail and distribution management"
~isPartOf:"Technological forecasting & social change : an international journal"
~subject:"Advertising effects"
~subject:"Relationship marketing"
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Advertising effects
Relationship marketing
Data protection
38
Datenschutz
38
Consumer behaviour
19
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Social Web
13
Social web
13
Data security
9
Datensicherheit
9
Online retailing
7
Online-Handel
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Ahammad, Mohammad F.
1
Arora, Vibha
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Bayerl, Petra Saskia
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Cao, Lanlan
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El Hana, Nadr
1
Jacobs, Gabriele
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Malhotra, Gunjan
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Meents, Selmar
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Mercanti-Guérin, Maria
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Merikivi, Jani
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Mishra, Sita
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Pham, Thi Song Hanh
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International journal of retail and distribution management
Technological forecasting & social change : an international journal
Journal of retailing and consumer services
12
International journal of e-business research : an official publication of the Information Resources Management Association
7
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
6
CESifo working papers
5
Journal of retailing
5
International journal of advertising : the quarterly review of marketing communications
4
International journal of advertising : the review of marketing communications
4
International journal of electronic commerce : IJEC
4
International journal of internet marketing and advertising : IJIMA
4
Journal of business research : JBR
4
Asia Pacific journal of marketing and logistics
3
Electronic markets : the international journal on networked business
3
International journal of business information systems : IJBIS
3
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
3
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
3
Journal of marketing
3
Management science : journal of the Institute for Operations Research and the Management Sciences
3
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
3
Amfiteatru economic : an economic and business research periodical
2
Digital advertising : theory and research
2
Electronic commerce research
2
Electronic commerce research and applications
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
Information systems research : ISR
2
Innovatives Markenmanagement
2
International journal of business and globalisation : IJBG
2
International journal of contemporary hospitality management
2
International journal of electronic business : IJEB
2
International journal of electronic customer relationship management : IJECRM
2
International journal of hospitality management
2
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of digital banking
2
Journal of global information management : an official publication of the Information Resources Management Association
2
Journal of organizational computing and electronic commerce
2
Journal of promotion management : innovations in planning and applied research
2
Journal of the Academy of Marketing Science
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ECONIS (ZBW)
6
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1
Cookiepocalypse : what are the most effective strategies for advertisers to reshape the future of display advertising?
El Hana, Nadr
;
Mercanti-Guérin, Maria
;
Sabri, Ouidade
- In:
Technological forecasting & social change : an …
188
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014266452
Saved in:
2
Who is responsible for customers' privacy? : Effects of first versus third party handling of privacy contracts on continuance intentions
Bayerl, Petra Saskia
;
Jacobs, Gabriele
- In:
Technological forecasting & social change : an …
185
(
2022
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014233816
Saved in:
3
Omnichannel retailing : does it empower consumers and influence patronage?
Mishra, Sita
;
Malhotra, Gunjan
;
Arora, Vibha
; …
- In:
International journal of retail and distribution management
50
(
2022
)
2
,
pp. 229-250
Persistent link: https://www.econbiz.de/10013397937
Saved in:
4
How location-based messages influence customers' store visit attitudes : an integrative model of message value
Verhagen, Tibert
;
Meents, Selmar
;
Merikivi, Jani
;
Moes, Anne
- In:
International journal of retail and distribution management
50
(
2022
)
7
,
pp. 781-798
Persistent link: https://www.econbiz.de/10013398123
Saved in:
5
Augmented reality's perceived immersion effect on the customer shopping process : decision-making quality and privacy concerns
Sengupta, Aniket
;
Cao, Lanlan
- In:
International journal of retail and distribution management
50
(
2022
)
8/9
,
pp. 1039-1061
Persistent link: https://www.econbiz.de/10013398151
Saved in:
6
Antecedents and consequences of online customer satisfaction : a holistic process perspective
Pham, Thi Song Hanh
;
Ahammad, Mohammad F.
- In:
Technological forecasting & social change : an …
124
(
2017
),
pp. 332-342
Persistent link: https://www.econbiz.de/10011899423
Saved in:
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