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~isPartOf:"Journal of marketing"
~subject:"Electronic Commerce"
~subject:"Success factor"
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Search: subject:"Beziehungsmarketing"
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Electronic Commerce
Success factor
Beziehungsmarketing
124
Relationship marketing
124
Consumer behaviour
51
Konsumentenverhalten
51
Customer satisfaction
22
Kundenzufriedenheit
22
Lieferantenmanagement
21
Supplier relationship management
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Dienstleistungsqualität
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Service quality
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Brand management
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Markenführung
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Kundenwert
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Social web
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customer satisfaction
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Palmatier, Robert W.
2
Allen, B. J.
1
Bei, Zhiling
1
Bleier, Alexander
1
Chakravarty, Anindita
1
Fang, Eric
1
Fürst, Andreas
1
Gielens, Katrijn
1
Gretz, Richard T.
1
Grewal, Rajdeep
1
Harmeling, Colleen M.
1
Homburg, Christian
1
Houston, Mark B.
1
Huang, Minxue
1
Janakiraman, Ramkumar
1
Klarmann, Martin
1
Kozlenkova, Irina V.
1
Kumar, Alok
1
Köhler, Clemens F.
1
Leimbach, Martin
1
Lim, Joon Ho
1
Müller, Michael
1
Ozcan, Kerimcan
1
Prigge, Jana-Kristin
1
Ramaswamy, Venkatram
1
Reinartz, Werner J.
1
Rishika, Rishika
1
Rohm, Andrew J.
1
Ruyter, Ko de
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Wetzels, Martin
1
Wichmann, Julian R. K.
1
Wiegand, Nico
1
Xiao, Bangming
1
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Journal of marketing
Journal of retailing and consumer services
47
International journal of electronic customer relationship management : IJECRM
45
Journal of business research : JBR
31
Industrial marketing management : the international journal for industrial and high-tech firms
28
SpringerLink / Bücher
24
International journal of business information systems : IJBIS
21
The journal of business & industrial marketing
20
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
17
International journal of e-business research : an official publication of the Information Resources Management Association
16
International journal of electronic marketing and retailing : IJEMR
16
International journal of internet marketing and advertising : IJIMA
16
Electronic commerce research
14
Gabler Edition Wissenschaft
14
Asia Pacific journal of marketing and logistics
13
Journal of internet commerce
13
Journal of electronic commerce research : JECR
12
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
12
The service industries journal
12
Electronic markets : the international journal on networked business
11
Journal of retailing
11
Journal of strategic marketing
11
Electronic Services
10
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
10
International journal of electronic commerce : IJEC
10
Cogent business & management
9
Information systems and e-business management : ISeB
9
International journal of retail & distribution management
9
Journal of open innovation : technology, market, and complexity
9
Journal of the Academy of Marketing Science
9
Springer eBook Collection / Business and Economics
9
Arbeitsberichte der Hochschule für Wirtschaft FHNW
8
International journal of networking and virtual organisations : IJNVO
8
International journal of technology marketing : IJTMkt
8
Jahrbuch der Absatz- und Verbrauchsforschung
8
Reihe Electronic Commerce
8
Arbeitsbericht ... des Competence Center E-Business Basel
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Journal of business economics : JBE
7
Journal of global information management : an official publication of the Information Resources Management Association
7
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ECONIS (ZBW)
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1
The one-party versus third-party platform conundrum : how can brands thrive?
Bei, Zhiling
;
Gielens, Katrijn
- In:
Journal of marketing
87
(
2023
)
2
,
pp. 253-274
Persistent link: https://www.econbiz.de/10014245087
Saved in:
2
The platformization of brands
Wichmann, Julian R. K.
;
Wiegand, Nico
;
Reinartz, Werner J.
- In:
Journal of marketing
86
(
2022
)
1
,
pp. 109-131
Persistent link: https://www.econbiz.de/10012794732
Saved in:
3
Platform exploitation : when service agents defect with customers from online service platforms
Zhou, Qiang
;
Allen, B. J.
;
Gretz, Richard T.
;
Houston, …
- In:
Journal of marketing
86
(
2022
)
2
,
pp. 105-125
Persistent link: https://www.econbiz.de/10013258793
Saved in:
4
Creating effective online customer experiences
Bleier, Alexander
;
Harmeling, Colleen M.
;
Palmatier, …
- In:
Journal of marketing
83
(
2019
)
2
,
pp. 98-119
Persistent link: https://www.econbiz.de/10012175912
Saved in:
5
Offerings as digitalized interactive platforms : a conceptual framework and implications
Ramaswamy, Venkatram
;
Ozcan, Kerimcan
- In:
Journal of marketing
82
(
2018
)
4
,
pp. 19-31
Persistent link: https://www.econbiz.de/10011880516
Saved in:
6
The effect of a data breach announcement on customer behavior : evidence from a multichannel retailer
Janakiraman, Ramkumar
;
Lim, Joon Ho
;
Rishika, Rishika
- In:
Journal of marketing
82
(
2018
)
2
,
pp. 85-105
Persistent link: https://www.econbiz.de/10011810267
Saved in:
7
Organizational multichannel differentiation : an analysis of its impact on channel relationships and company sales success
Fürst, Andreas
;
Leimbach, Martin
;
Prigge, Jana-Kristin
- In:
Journal of marketing
81
(
2017
)
1
,
pp. 59-82
Persistent link: https://www.econbiz.de/10011636848
Saved in:
8
Online relationship formation
Kozlenkova, Irina V.
;
Palmatier, Robert W.
;
Fang, Eric
; …
- In:
Journal of marketing
81
(
2017
)
3
,
pp. 21-40
Persistent link: https://www.econbiz.de/10011697750
Saved in:
9
Customer orientation structure for Internet-based business-to-business platform firms
Chakravarty, Anindita
;
Kumar, Alok
;
Grewal, Rajdeep
- In:
Journal of marketing
78
(
2014
)
5
,
pp. 1-23
Persistent link: https://www.econbiz.de/10010419910
Saved in:
10
Return on interactivity : the impact of online agents on newcomer adjustment
Köhler, Clemens F.
;
Rohm, Andrew J.
;
Ruyter, Ko de
; …
- In:
Journal of marketing
75
(
2011
)
2
,
pp. 93-108
Persistent link: https://www.econbiz.de/10008935841
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