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~isPartOf:"The journal of business & industrial marketing"
~isPartOf:"The service industries journal"
~subject:"Relationship marketing"
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Search: subject_exact:"Wertschöpfungsprozess von Unternehmen"
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Relationship marketing
Betriebliche Wertschöpfung
82
Value creation
82
Beziehungsmarketing
31
Customer integration
31
Kundenintegration
31
Customer value
26
Kundenwert
26
Lieferantenmanagement
26
Supplier relationship management
26
Value co-creation
20
B-to-B-Marketing
19
Business-to-business marketing
19
Service-Dominant Logic
14
Service-dominant logic
14
Dienstleistungsqualität
12
Service quality
12
value co-creation
12
Dienstleistungssektor
11
Service industry
11
Innovation
10
Consumer behaviour
9
Innovation management
9
Innovationsmanagement
9
Konsumentenverhalten
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Lieferkette
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Supply chain
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Bibliometrics
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Bibliometrie
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Business network
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Business services
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Customer satisfaction
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Kundenzufriedenheit
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Unternehmensdienstleistung
6
Unternehmensnetzwerk
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B2B
5
Dienstleistung
5
Marketing management
5
Marketing theory
5
Marketingmanagement
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31
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Horbel, Chris
2
Nyadzayo, Munyaradzi W.
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Popp, Bastian
2
Woratschek, Herbert
2
Albadvi, Amir
1
Arancibia Carvajal, Sara
1
Arici, Hasan Evrim
1
Baek, Wooyeul
1
Bonamigo, Andrei
1
Burton, Jamie
1
Byon, Kevin K.
1
Cabanelas, Pablo
1
Canhoto, Ana Isabel Domingos
1
Castillo, Daniela
1
Chan, Delphine Ya-Chu
1
Chi, Hui-Ru
1
Chiu, Wen-Hong
1
Choi, Laee
1
Dai, Zong-Jie
1
Dixit, Ashutosh
1
Drennan, Judy
1
Dwyer, F. R.
1
Eng, Teck Yong
1
Eriksson, Kent
1
Evangelista, Felicitas
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Feng, Shanfei
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Fernández Nogales, Angel
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Gil Saura, Irene
1
Gong, Taeshik
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Guimarães Frech, Camila
1
Gupta, Samir
1
Hallikas, Jukka
1
Heikka, Eija-Liisa
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Holmes, Dawn
1
Hosseini, Monireh
1
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The journal of business & industrial marketing
The service industries journal
Industrial marketing management : the international journal for industrial and high-tech firms
36
Journal of business research : JBR
28
Journal of retailing and consumer services
23
The journal of services marketing
18
Journal of strategic marketing
15
Journal of service management
14
Marketing theory
11
International journal of hospitality management
10
Tourism management : research, policies, practice
9
Service business
8
AMS review : official publication of the Academy of Marketing Science
7
Business horizons
7
Journal of the Academy of Marketing Science
7
Management decision : MD
7
SpringerLink / Bücher
7
International journal of contemporary hospitality management
6
Journal of service research : JSR
6
Journal of service theory and practice : JSTP
6
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
6
Cogent business & management
5
Journal of business-to-business marketing
5
Journal of marketing management : MM
5
Strategy & leadership : a publication of Strategic Leadership Forum
5
Technological forecasting & social change : an international journal
5
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
5
European Sport management quarterly : ESMQ
4
International journal of services and operations management
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
Journal of hospitality marketing & management
4
Journal of service research
4
Services marketing quarterly
4
The TQM journal : the international review of organizational improvement
4
The international review of retail, distribution and consumer research
4
California management review
3
European business review : EBR ; the official journal of the International Management Centres, Europe
3
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
3
International journal of business excellence
3
International journal of management and economics
3
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ECONIS (ZBW)
31
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1
Supporting value co-creation through interaction during the pre-purchase customer journey : empirical evidence from B2B HR services
Lassila, Elina
;
Heikka, Eija-Liisa
;
Nätti, Satu
- In:
The journal of business & industrial marketing
38
(
2023
)
13
,
pp. 63-73
Persistent link: https://www.econbiz.de/10014472654
Saved in:
2
Mastering customer lock-in by servitization innovation strategies of asset specificity
Chiu, Wen-Hong
;
Dai, Zong-Jie
;
Chi, Hui-Ru
- In:
The journal of business & industrial marketing
38
(
2023
)
13
,
pp. 239-263
Persistent link: https://www.econbiz.de/10014472689
Saved in:
3
The outcomes of B2B data-driven customer focused value creation
Holmes, Dawn
;
Zolkiewski, Judith
;
Burton, Jamie
- In:
The journal of business & industrial marketing
38
(
2023
)
6
,
pp. 1295-1315
Persistent link: https://www.econbiz.de/10014276776
Saved in:
4
Emotional mechanics of gamification and value co-creation : the digital platform Nike+ as a B2B2C ecosystem
García-Magro, Cristina
;
Martín Peña, María Luz
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
2
,
pp. 414-428
Persistent link: https://www.econbiz.de/10013539282
Saved in:
5
The effect of equity on value co-creation in business relationships
Gupta, Samir
;
Zhou, Jing
;
Feng, Shanfei
;
Nyadzayo, …
- In:
The journal of business & industrial marketing
37
(
2022
)
2
,
pp. 385-401
Persistent link: https://www.econbiz.de/10012798429
Saved in:
6
Business customer virtual interaction : enhancing value creation in B2B markets in the post-COVID-19 era : an SME perspective
Fready, Samby
;
Vel, Prakash
;
Nyadzayo, Munyaradzi W.
- In:
The journal of business & industrial marketing
37
(
2022
)
10
,
pp. 2075-2094
Persistent link: https://www.econbiz.de/10013455382
Saved in:
7
The intellectual structure of customer experience research in service scholarship : a bibliometric analysis
Arici, Hasan Evrim
;
Köseoglu, Mehmet Ali
;
Sökmen, Alptekin
- In:
The service industries journal
42
(
2022
)
7/8
,
pp. 514-550
Persistent link: https://www.econbiz.de/10013362133
Saved in:
8
Value co-creation in the B2B context : a diagnosis of knowledge management based on multiple case studies
Bonamigo, Andrei
;
Guimarães Frech, Camila
;
Lopes, Ana …
- In:
The journal of business & industrial marketing
37
(
2022
)
7
,
pp. 1449-1462
Persistent link: https://www.econbiz.de/10013400122
Saved in:
9
The dark side of AI-powered service interactions : exploring the process of co-destruction from the customer perspective
Castillo, Daniela
;
Canhoto, Ana Isabel Domingos
;
Said, …
- In:
The service industries journal
41
(
2021
)
13/14
,
pp. 900-925
Persistent link: https://www.econbiz.de/10012695298
Saved in:
10
A review of customer citizenship behaviors in the service context
Gong, Taeshik
;
Yi, Youjae
- In:
The service industries journal
41
(
2021
)
3/4
,
pp. 169-199
Persistent link: https://www.econbiz.de/10012483668
Saved in:
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