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~isPartOf:"The journal of business & industrial marketing"
~subject:"Kundenintegration"
~subject:"Marketingmanagement"
~subject:"Pricing strategy"
~subject:"Selling"
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Kundenintegration
Marketingmanagement
Pricing strategy
Selling
B-to-B-Marketing
235
Business-to-business marketing
235
Lieferantenmanagement
150
Supplier relationship management
150
Relationship marketing
86
Beziehungsmarketing
85
Marketing management
46
E-commerce
27
Electronic Commerce
27
Salespeople
26
Verkaufspersonal
26
Consumer behaviour
25
Customer satisfaction
25
Konsumentenverhalten
25
Kundenzufriedenheit
25
B2B
22
Innovation
21
Social Web
21
Social web
21
Verkauf
20
Business network
19
Unternehmensnetzwerk
19
Betriebliche Wertschöpfung
18
Value creation
18
Brand management
17
Business-to-Business marketing
17
Markenführung
17
Bibliometrics
16
Bibliometrie
16
Firm performance
16
Unternehmenserfolg
16
Customer integration
15
Industrial marketing
15
Internet marketing
15
Online-Marketing
15
Innovation management
14
Innovationsmanagement
14
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78
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Drummond, Conor
2
Garry, Tony
2
Granot, Elad
2
Høgevold, Nils
2
Johnston, Wesley J.
2
McGrath, Helen
2
Merigo, Jose Maria
2
O'Toole, Thomas
2
Pullins, Ellen
2
Rangarajan, Deva
2
Svensson, Göran
2
Ulkuniemi, Pauliina
2
Ahmad, Bilal
1
Akhtar, Nadeem
1
Alejandro, Thomas G. Brashear
1
Alet Vilaginés, Josep
1
Anand, Amitabh
1
Asare, Anthony K.
1
Ashfaq, Muhammad
1
Askariazad, Mohammad Hossein
1
Aspara, Jaakko
1
Babakhani, Nazila
1
Bicen, Pelin
1
Biemans, Wim G.
1
Bilro, Ricardo Godinho
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Blankson, Charles
1
Blois, Keith J.
1
Bonamigo, Andrei
1
Bowen, Melanie
1
Brashear-Alejandro, Thomas
1
Cabanelas, Pablo
1
Cabiddu, Francesca
1
Cao, Guangming
1
Ceren, Altuntaş Vural
1
Chaney, Damien
1
Chapple, Duncan
1
Chugh, Richa
1
Classen, Moritz
1
Comer, Lucette B.
1
Corsaro, Daniela
1
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The journal of business & industrial marketing
Industrial marketing management : the international journal for industrial and high-tech firms
156
Journal of business-to-business marketing
32
Journal of business research : JBR
27
SpringerLink / Bücher
11
Innovation in pricing : contemporary theories and best practices
10
Journal of the Academy of Marketing Science
10
Journal of marketing
9
Journal of personal selling & sales management
9
Investitionsgüter- und High-Tech-Marketing (ITM) : erprobte Instrumentarien, Erfolgsbeispiele, Problemlösungen
8
Journal of strategic marketing
8
Gabler Edition Wissenschaft
7
Research
7
Springer eBook Collection
7
Strategies for international industrial marketing : the management of customer relationships in European industrial markets
7
The journal of personal selling & sales management : JPSSM
7
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
6
Handbook of business-to-business marketing
5
Harvard business review : HBR
5
Harvard-Business-Manager : das Wissen der Besten
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
5
Marketing intelligence & planning
5
Asia Pacific journal of marketing and logistics
4
Business-to-Business-Kommunikation : neue Entwicklungen im B-to-B-Marketing
4
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
Journal of revenue and pricing management
4
essentials
4
Business horizons
3
Business-to-Business-Marketing
3
Europäische Hochschulschriften / 5
3
Gabler Research
3
Innovatives Industriegütermarketing
3
International journal of services and operations management
3
Journal of customer behaviour
3
Journal of marketing communications
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
Journal of marketing research : JMR
3
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
3
Journal of service research
3
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ECONIS (ZBW)
78
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1
Word-of-mouth in business-to-business marketing : a systematic review and future research directions
Ishii, Ryuta
;
Kikumori, Mai
- In:
The journal of business & industrial marketing
38
(
2023
)
13
,
pp. 45-62
Persistent link: https://www.econbiz.de/10014472653
Saved in:
2
Supporting value co-creation through interaction during the pre-purchase customer journey : empirical evidence from B2B HR services
Lassila, Elina
;
Heikka, Eija-Liisa
;
Nätti, Satu
- In:
The journal of business & industrial marketing
38
(
2023
)
13
,
pp. 63-73
Persistent link: https://www.econbiz.de/10014472654
Saved in:
3
A systematic review of customer behavior in business-to-business markets and agenda for future research
Bilro, Ricardo Godinho
;
Loureiro, Sandra Maria Correia
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
13
,
pp. 122-142
Persistent link: https://www.econbiz.de/10014472664
Saved in:
4
Toward a contextualized understanding of inside sales : the role of sales development in effective lead funnel management
Terho, Harri
;
Salonen, Anna
;
Yrjänen, Meri
- In:
The journal of business & industrial marketing
38
(
2023
)
2
,
pp. 337-352
Persistent link: https://www.econbiz.de/10013539269
Saved in:
5
Stages of the international industrial sales process
Rutherford, Brian N.
;
Matthews, Ryan L.
- In:
The journal of business & industrial marketing
39
(
2024
)
1
,
pp. 1-13
Persistent link: https://www.econbiz.de/10014472699
Saved in:
6
Analyzing the customer brand engagement model from the perspective of sellers and buyers in the B2B context
Susanti, Vonny
;
Samudro, Andreas
- In:
The journal of business & industrial marketing
39
(
2024
)
2
,
pp. 299-317
Persistent link: https://www.econbiz.de/10014473046
Saved in:
7
Identifying the determinants and consequences of post-recovery satisfaction in B2B customers : a multidimensional justice theory perspective
Ahmad, Bilal
;
Yuan, Jingbo
;
Akhtar, Nadeem
;
Ashfaq, Muhammad
- In:
The journal of business & industrial marketing
39
(
2024
)
2
,
pp. 423-437
Persistent link: https://www.econbiz.de/10014473086
Saved in:
8
CSR orientation for competitive advantage in business-to-business markets of emerging economies : the mediating role of trust and corporate reputation
Salam, Mohammad Asif
;
Jahed, Mohammed Abu
- In:
The journal of business & industrial marketing
38
(
2023
)
11
,
pp. 2277-2293
Persistent link: https://www.econbiz.de/10014471944
Saved in:
9
Barriers and facilitators of B2B degree of digital use and brand engagement : an integration of technology and behavioral perspectives
Ghosh, Deviprasad
;
Dash, Satyabhusan
- In:
The journal of business & industrial marketing
38
(
2023
)
12
,
pp. 2793-2810
Persistent link: https://www.econbiz.de/10014472635
Saved in:
10
To be or not to be : a review of the (un)ethical salespeople literature
Anand, Amitabh
;
Bowen, Melanie
;
Rangarajan, Deva
- In:
The journal of business & industrial marketing
38
(
2023
)
9
,
pp. 1837-1851
Persistent link: https://www.econbiz.de/10014333358
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