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~person:"Han, Heesup"
~person:"Kleinaltenkamp, Michael"
~person:"Svensson, Göran"
~person:"Töpfer, Armin"
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Search: subject:"Customer relationship management"
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Beziehungsmarketing
138
Relationship marketing
138
Customer satisfaction
64
Kundenzufriedenheit
64
Consumer behaviour
47
Konsumentenverhalten
47
Lieferantenmanagement
35
Supplier relationship management
35
Confidence
23
Dienstleistungsqualität
23
Service quality
23
Vertrauen
23
B-to-B-Marketing
22
Business-to-business marketing
22
Theorie
20
Theory
20
Hotel industry
17
Hotellerie
17
Deutschland
15
Germany
15
Satisfaction
13
satisfaction
12
Arbeitszufriedenheit
11
Brand image
11
Brand management
11
Job satisfaction
11
Markenführung
11
Markenimage
11
Customer integration
10
Emotion
10
Kundenorientierung
10
trust
10
Brand loyalty
9
Kundenintegration
9
Kundenmanagement
9
Marketing management
9
Marketingmanagement
9
Quality management
9
Qualitätsmanagement
9
commitment
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Article
125
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91
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33
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33
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English
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German
49
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Han, Heesup
Kleinaltenkamp, Michael
Svensson, Göran
Töpfer, Armin
Bruhn, Manfred
126
Homburg, Christian
114
Kumar, V.
82
Verhoef, Peter C.
57
Huber, Frank
56
Bauer, Hans H.
52
Smith, Alan D.
50
Stauss, Bernd
50
Herrmann, Andreas
49
Piller, Frank T.
47
Hollebeek, Linda D.
46
Krafft, Manfred
45
Palmatier, Robert W.
41
Hippner, Hajo
39
Gil Saura, Irene
37
Mattila, Anna S.
37
Wilde, Klaus D.
35
Wiedmann, Klaus-Peter
34
Eggert, Andreas
33
Georgi, Dominik
33
Stock-Homburg, Ruth
33
Van den Poel, Dirk
33
Helmke, Stefan
32
Reichwald, Ralf
32
Grönroos, Christian
31
Hadwich, Karsten
31
Mittal, Vikas
31
Neslin, Scott A.
31
Thaichon, Park
31
Prentice, Catherine
30
Schüller, Anne M.
30
Belz, Christian
29
Evanschitzky, Heiner
28
Günter, Bernd
28
Loureiro, Sandra Maria Correia
28
Matzler, Kurt
28
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Institut für Marketing <Berlin>
1
Springer Fachmedien Wiesbaden
1
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Handbuch Kundenmanagement : Anforderungen, Prozesse, Zufriedenheit, Bindung und Wert von Kunden
20
International journal of hospitality management
17
Journal of travel and tourism marketing
17
International journal of contemporary hospitality management
6
The journal of business & industrial marketing
5
International journal of procurement management
4
Journal of business-to-business marketing
4
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of business excellence
3
Journal of hospitality marketing & management
3
International journal of business excellence : IJBEX
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of retailing and consumer services
2
Marketing intelligence & planning
2
Springer eBook Collection / Business and Economics
2
Theorie und Praxis des Dienstleistungsmarketing : aktuelle Konzepte und Entwicklungen
2
Tourism management : research, policies, practice
2
African journal of economic and management studies : AJEMS
1
Australasian marketing journal
1
Benchmarking - Weg zu unternehmerischen Spitzenleistungen : [18. und 19. Oktober 1996] ; [Internationale Fachtagung zum Thema "Benchmarking - Weg zu unternehmerischen Spitzenleistungen"]
1
Berliner Reihe zum Marketing - Arbeitspapier ; Nr. 1 (2006)
1
Business relationship management and marketing
1
Der deutsche Maschinenbau in den neunziger Jahren : Kontinuität und Wandel einer Branche
1
European business review
1
Freie Universität Berlin - Marketing-Department - Arbeitspapiere
1
Gabler Edition Wissenschaft / Forum Marketing
1
Gabler-Edition Wissenschaft / Business-to-Business-Marketing
1
Handbuch Kundenbindungsmanagement : Strategien und Instrumente für ein erfolgreiches CRM
1
Handelsforschung
1
International journal of business governance and ethics : IJBGE
1
International journal of electronic customer relationship management : IJECRM
1
International journal of logistics economics and globalisation
1
Journal of Business & Industrial Marketing
1
Journal of Contemporary Issues in Business and Government
1
Journal of Inter-Organizational Relationships
1
Journal of business economics : JBE
1
Journal of business research : JBR
1
Journal of contemporary marketing science
1
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
1
Journal of service research
1
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ECONIS (ZBW)
140
USB Cologne (EcoSocSci)
2
USB Cologne (business full texts)
1
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1
Precursors and outcomes of perceived value in B2B banking services : a nomological framework
Zietsman, Mariëtte Louise
;
Mostert, Pierre
;
Svensson, …
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
4
,
pp. 330-353
Persistent link: https://www.econbiz.de/10014422300
Saved in:
2
Salespeople's sales performance skills in B2B of services firms : a cross-industrial study
Høgevold, Nils
;
Rodríguez, Rocío
;
Svensson, Göran
; …
- In:
European business review
36
(
2024
)
2
,
pp. 201-224
Persistent link: https://www.econbiz.de/10014513321
Saved in:
3
Investigation into the festival brand co-creation mechanism : extended application of the customer-based brand equity model
Chi, Xiaoting
;
Zhou, Heng
;
Cai, Gangwei
;
Han, Heesup
- In:
Journal of travel and tourism marketing
41
(
2024
)
3
,
pp. 377-395
Persistent link: https://www.econbiz.de/10014513650
Saved in:
4
The antecedents and outcomes of micro-enterprise business banking customers' relationship satisfaction
Merwe, Michelle Caroline van der
;
Mostert, Pierre
; …
- In:
Journal of business-to-business marketing
31
(
2024
)
1
,
pp. 27-42
Persistent link: https://www.econbiz.de/10014514694
Saved in:
5
Building value co-creation with social media marketing, brand trust, and brand loyalty
Sohaib, Muhammad
;
Han, Heesup
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014364678
Saved in:
6
The psychology of vacationers' hotel brand choice in a post-pandemic world
Kim, Jinkyung Jenny
;
Lee, Myong Jae
;
Han, Heesup
- In:
Journal of vacation marketing
29
(
2023
)
2
,
pp. 206-221
Persistent link: https://www.econbiz.de/10014246967
Saved in:
7
The impact of the relationship commitment and customer integration on supply chain performance
Ruzo-Sanmartín, Emilio
;
Abousamra, Alaa Abdelaziz
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
4
,
pp. 943-957
Persistent link: https://www.econbiz.de/10014227519
Saved in:
8
Customer Success Management : Helping Business Customers Achieve Their Goals
Kleinaltenkamp, Michael
;
Prohl-Schwenke, Katharina
; …
-
2023
-related management concepts such as value-based selling, key account management and
customer
relationship
management
. The presented …
Persistent link: https://www.econbiz.de/10014229312
Saved in:
9
A nomological framework of antecedents and postcedents to satisfaction in purchase and sales business relationships
Guan, Jyh-Liang
;
Lee, Tzong-ru
;
Mostert, Pierre
; …
- In:
Journal of contemporary marketing science
6
(
2023
)
1
,
pp. 46-63
Persistent link: https://www.econbiz.de/10014301512
Saved in:
10
The role of trust and commitment as mediators between economic and non-economic satisfaction in sales manager B2B relationships
Ferro-Soto, Carlos
;
Padin, Carmen
;
Svensson, Göran
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
1
,
pp. 235-251
Persistent link: https://www.econbiz.de/10013539060
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