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~subject:"Social Web"
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How to succeed in the digital age : strategies from 17 top managers
4
Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
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Online reputation management in destination and hospitality : what we know, what we need to know
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The Wiley Blackwell handbook of the psychology of the Internet at work
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The future of social commerce : trends for the web 2020 ; trend report 2007/2008
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Virtual worlds and e-commerce : technologies and applications for building customer relationships
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Digital Business in Africa : Social Media and Related Technologies
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Digital responses to Covid-19 : digital innovation, transformation, and entrepreneurship during pandemic outbreaks
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E-marketing ; Vol. 3
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Handbook of research on integrating social media into strategic marketing
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Innovationsfähigkeit sichert Zukunft : Beiträge zum 2. Zukunftsforum Innovationsfähigkeit des BMBF
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Integrated Business Models in the Digital Age : Principles and Practices of Technology Empowered Strategies
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Key challenges and opportunities in Web entrepreneurship
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Online-PR im Web 2.0 : Fallbeispiele aus Wirtschaft und Politik
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Organizations and social networking : utilizing social media to engage consumers
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Social Web im Tourismus : Strategien - Konzepte - Einsatzfelder
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Achieving Business Competitiveness in a Digital Environment : Opportunities in E-commerce and Online Marketing
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Adaptation and value creating collaborative networks : 12th IFIP WG 5.5 Working Conference on Virtual Enterprises, PRO-VE 2011, São Paulo, Brazil, October 17 - 19, 2011 ; proceedings
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Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
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Alles Marketing oder was? : Wie Marketing zentrale Unternehmenswerte im 21. Jahrhundert schafft!
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Artificial Intelligence and COVID Effect on Accounting
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Business infrastructure for sustainability in developing economies
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Business system management and engineering : from open issues to applications ; [this book was partially an outcome of the International Workshop on Business System Management and Engineering (BSME 2010) held in Malaga, Spain,during June-July 2010]
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Co-created effective, agile, and trusted eServices : 15th International Conference on Electronic Commerce, ICEC 2013, Turku, Finland, 13 - 15 August 2013 ; proceedings
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Community-Marketing : wie Unternehmen in sozialen Netzwerken Werte schaffen
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Consumer behavior : practice oriented perspectives
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Contemporary Trends in Marketing : Problems, Processes and Prospects
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Cracking the code : leveraging consumer psychology to drive profitability
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Developing digital marketing : relationship perspectives
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Dialogmarketing Perspektiven 2012/2013 : Tagungsband ; 7. Wissenschaftlicher Interdisziplinärer Kongress für Dialogmarketing
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Digital Transformation for Fashion and Luxury Brands : Theory and Practice
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Digital Transformation of the Financial Industry : Approaches and Applications
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Digital payment systems : state and perspectives
Radenković, Božidar
;
Despotović-Zrakić, Marijana
; …
- In:
Digital Transformation of the Financial Industry : …
,
(pp. 203-216)
.
2023
Persistent link: https://www.econbiz.de/10013549160
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Case 6: Dealshare.In : disrupting the Indian E-Commerce
Misra, Ankita
- In:
Marketing Case Studies in Emerging Markets : …
,
(pp. 79-96)
.
2024
Persistent link: https://www.econbiz.de/10014528102
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3
Ethical consumption and self-authenticity in a second-hand luxury fashion industry online platform : a conceptual model of interpretation
Faraoni, Monica
;
Ranfagni, Silvia
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 359-381)
.
2024
Persistent link: https://www.econbiz.de/10014529119
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Beyond the myths of digitalization : labor, space, and ecology in the digital age
Marrone, Marco
;
Peterlongo, Gianmarco
;
Pirina, Giorgio
- In:
SMEs in the digital era : opportunities and challenges …
,
(pp. 84-102)
.
2023
Persistent link: https://www.econbiz.de/10014329102
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Self-employed entrepreneurs' digital mindset
Rosenstand, Claus Andreas Gram Foss
;
Henriksen, Thomas Duus
- In:
Entrepreneurship in the Digital Era : Case Studies, …
,
(pp. 73-94)
.
2023
Persistent link: https://www.econbiz.de/10014431376
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Google Analytics best practices in Slovak and Czech online business
Reiter, Miroslav
;
Miklosik, Andrej
- In:
Eurasian Business and Economics Perspectives : …
,
(pp. 101-112)
.
2023
Persistent link: https://www.econbiz.de/10014436512
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The digital drivers of consumer behavior : Industry 4.0, Web 3.0, and Artificial Intelligence
White, D. Steven
;
Pathak, Sanjeev K.
- In:
Contemporary Trends in Marketing : Problems, Processes …
,
(pp. 41-54)
.
2023
Persistent link: https://www.econbiz.de/10014338918
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Enhancing users' digital social interactions while shopping via online sales configurators
Grosso, Chiara
- In:
Mass Customization and Customer Centricity : In Honor …
,
(pp. 211-238)
.
2023
Persistent link: https://www.econbiz.de/10014322025
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Online reputation management in tourism : emerging themes, theories, problems, and solutions
Rialti, Riccardo
;
Kvítková, Zuzana
;
Makovník, Tomáš
- In:
Online reputation management in destination and …
,
(pp. 3-25)
.
2023
Persistent link: https://www.econbiz.de/10014284874
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10
Specifics of online reputation management of hotel services intermediaries and their role in reputation creation
Kvítková, Zuzana
;
Petrů, Zdenka
- In:
Online reputation management in destination and …
,
(pp. 91-110)
.
2023
Persistent link: https://www.econbiz.de/10014284888
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