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Journal of marketing management : MM
Journal of marketing research : JMR
172
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100
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90
Qualitative market research : an international journal
73
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Journal of retailing and consumer services
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Conjoint measurement : methods and applications
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Fundamentals of marketing research ; Vol. 2
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
19
The handbook of marketing research : uses, misuses, and future advances
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Verfahren, Datenauswertung, Ergebnisdarstellung
18
European journal of marketing : EJM
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42
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1
A commentary on the treatment of taboo in consumption and marketing
Larsen, Gretchen
;
Patterson, Maurice
;
Sabri, Ouidade
; …
- In:
Journal of marketing management : MM
34
(
2018
)
13/14
,
pp. 1067-1077
Persistent link: https://www.econbiz.de/10011981497
Saved in:
2
From the self to the screen : a journey guide for auto-netnography in online communities
Villegas, Dino
- In:
Journal of marketing management : MM
34
(
2018
)
3/4
,
pp. 243-262
Persistent link: https://www.econbiz.de/10011883343
Saved in:
3
Envisioning consumers : how videography can contribute to marketing knowledge
Belk, Russell W.
;
Caldwell, Marylouise
;
Devinney, …
- In:
Journal of marketing management : MM
34
(
2018
)
5/6
,
pp. 432-458
Persistent link: https://www.econbiz.de/10011934543
Saved in:
4
What's in a crowd? : exploring crowdsourced versus traditional customer participation in the innovation process
Gruner, Richard L.
;
Power, Damien
- In:
Journal of marketing management : MM
33
(
2017
)
13/14
,
pp. 1060-1092
Persistent link: https://www.econbiz.de/10011850307
Saved in:
5
Special issue: research frontiers in cognitive, socio-cognitive, behavioural, social and applied psychology : implications for marketing theory and consumer research
Wells, Victoria
(
ed.
);
Martin, Drew
(
ed.
)
-
2017
Persistent link: https://www.econbiz.de/10011753458
Saved in:
6
Editorial: Research frontiers in cognitive, socio-cognitive, behavioural, social and applied psychology : implications for marketing theory and consumer research
Wells, Victoria
;
Martin, Drew
- In:
Journal of marketing management : MM
33
(
2017
)
11/12
,
pp. 873-877
Persistent link: https://www.econbiz.de/10011753459
Saved in:
7
Barriers to advancing the science and practice of marketing
Baron, Andrew Scott
;
Zaltman, Gerald
;
Olson, Jerry C.
- In:
Journal of marketing management : MM
33
(
2017
)
11/12
,
pp. 893-908
Persistent link: https://www.econbiz.de/10011753466
Saved in:
8
Is consumer psychology research ready for today's attention economy?
Romaniuk, Jenni
;
Nguyen, Cathy
- In:
Journal of marketing management : MM
33
(
2017
)
11/12
,
pp. 909-916
Persistent link: https://www.econbiz.de/10011753471
Saved in:
9
Epistemologies in the wild : local knowledge and the notion of performativity
Nilsson, Johan
;
Helgesson, Claes-Fredrik
- In:
Journal of marketing management : MM
31
(
2015
)
1/2
,
pp. 16-36
Persistent link: https://www.econbiz.de/10010511388
Saved in:
10
Special issue: Academy of Marketing Conference 2014 : Marketing dimensions ; people, places and spaces
Robson, Julie
(
contributor
)
-
Academy of Marketing
-
2015
Persistent link: https://www.econbiz.de/10011405127
Saved in:
11
How organisations generate and use customer insight
Said, Emanuel
;
MacDonald, Emma K.
;
Wilson, Hugh
; …
- In:
Journal of marketing management : MM
31
(
2015
)
9/10
,
pp. 1158-1179
Persistent link: https://www.econbiz.de/10011405223
Saved in:
12
Editorial: Introduction : theorising gender and gendering theory in marketing and consumer research
Arsel, Zeynep
;
Eräranta, Kirsi
;
Moisander, Johanna
- In:
Journal of marketing management : MM
31
(
2015
)
15/16
,
pp. 1553-1558
Persistent link: https://www.econbiz.de/10011407484
Saved in:
13
Special issue: Theorising gender and gendering theory in marketing and consumer research
Arsel, Zeynep
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011407678
Saved in:
14
Reframing gender and feminist knowledge construction in marketing and consumer research : missing feminisms and the case of men and masculinities
Hearn, Jeff
;
Hein, Wendy
- In:
Journal of marketing management : MM
31
(
2015
)
15/16
,
pp. 1626-1651
Persistent link: https://www.econbiz.de/10011407818
Saved in:
15
Towards more marketing research on gender inequality
Fischer, Eileen
- In:
Journal of marketing management : MM
31
(
2015
)
15/16
,
pp. 1718-1722
Persistent link: https://www.econbiz.de/10011407853
Saved in:
16
Sustainability marketing research : post, present and future
McDonagh, Pierre
;
Prothero, Andrea
- In:
Journal of marketing management : MM
30
(
2014
)
11/12
,
pp. 1186-1219
Persistent link: https://www.econbiz.de/10010433928
Saved in:
17
The discourse of marketing and development : towards "critical transformative marketing research"
Tadajewski, Mark
;
Chelekis, Jessica
;
DeBerry-Spence, Benet
- In:
Journal of marketing management : MM
30
(
2014
)
17/18
,
pp. 1728-1771
Persistent link: https://www.econbiz.de/10010466402
Saved in:
18
Marketing beyond the frontier? : researching the new marketing landscape of virtual worlds
Saren, Mike
;
Harwood, Tracy
;
Ward, Janet
;
Venkatesh, Alladi
- In:
Journal of marketing management : MM
29
(
2013
)
13/14
,
pp. 1435-1442
Persistent link: https://www.econbiz.de/10010230188
Saved in:
19
Storying marketing research : the twisted tale of a consumer profiled
Quinn, Lee
;
Patterson, Anthony
- In:
Journal of marketing management : MM
29
(
2013
)
5/6
,
pp. 720-733
Persistent link: https://www.econbiz.de/10009776448
Saved in:
20
Editorial: Engaging marketing management
Tadajewski, Mark
;
Hewer, Paul
- In:
Journal of marketing management : MM
28
(
2012
)
7/8
,
pp. 955-956
Persistent link: https://www.econbiz.de/10009576995
Saved in:
21
Marketing management and marketing research
Levy, Sidney J.
- In:
Journal of marketing management : MM
28
(
2012
)
1/2
,
pp. 8-13
Persistent link: https://www.econbiz.de/10009489018
Saved in:
22
The value drivers of high-tech consumer products
Munnukka, Juha
;
Järvi, Pentti
- In:
Journal of marketing management : MM
27
(
2011
)
5/6
,
pp. 582-601
Persistent link: https://www.econbiz.de/10009159903
Saved in:
23
Forgive me, Father, for I did not give full justification for my sins : how religious consumers justify the acquisition of material wealth
Veer, Ekant
;
Shankar, Avi
- In:
Journal of marketing management : MM
27
(
2011
)
5/6
,
pp. 547-560
Persistent link: https://www.econbiz.de/10009159909
Saved in:
24
A theatrical perspective on service performance evaluation : the customer-critic approach
Harris, Kim
;
Harris, Richard
;
Elliot, Dominic
;
Baron, Steve
- In:
Journal of marketing management : MM
27
(
2011
)
5/6
,
pp. 477-502
Persistent link: https://www.econbiz.de/10009159923
Saved in:
25
Bridging the gap for destination extreme sports : a model of sports tourism customer experience
Klaus, Philipp
;
Maklan, Stan
- In:
Journal of marketing management : MM
27
(
2011
)
13/14
,
pp. 1341-1365
Persistent link: https://www.econbiz.de/10009412795
Saved in:
26
Special issue: Academy of Marketing Conference 2011 : Marketing Fields Forever
Academy of Marketing
-
2011
Persistent link: https://www.econbiz.de/10009412802
Saved in:
27
Exploring impulse buying and variety seeking by retail shoppers: towards a common conceptual framework
Sharma, Piyush
;
Sivakumaran, Bharadhwaj
;
Marshall, Roger
- In:
Journal of marketing management : MM
26
(
2010
)
5/6
,
pp. 473-494
Persistent link: https://www.econbiz.de/10003995628
Saved in:
28
Researching consumers in multicultural societies : emerging methodological issues
Slater, Stephanie
;
Yani-de-Soriano, Mirella
- In:
Journal of marketing management : MM
26
(
2010
)
11/12
,
pp. 1143-1160
Persistent link: https://www.econbiz.de/10008757635
Saved in:
29
Death and disposal : the universal, environmental dilemma
Canning, Louise
;
Szmigin, Isabelle
- In:
Journal of marketing management : MM
26
(
2010
)
11/12
,
pp. 1129-1142
Persistent link: https://www.econbiz.de/10008757639
Saved in:
30
Self-gift giving in China and the UK : collectivist versus individualist orientations
Tynan, Caroline
;
Heath, M. Teresa Pereira
;
Ennew, …
- In:
Journal of marketing management : MM
26
(
2010
)
11/12
,
pp. 1112-1128
Persistent link: https://www.econbiz.de/10008757643
Saved in:
31
The interrelationship between desired and undesired selves and consumption : the case of Greek female consumers' experiences
Karanika, Katerina
;
Hogg, Margaret K.
- In:
Journal of marketing management : MM
26
(
2010
)
11/12
,
pp. 1091-1111
Persistent link: https://www.econbiz.de/10008757649
Saved in:
32
Primary and secondary effects of emotions on behavioural intention of theatre clients
Palmer, Adrian
;
Koenig-Lewis, Nicole
- In:
Journal of marketing management : MM
26
(
2010
)
13/14
,
pp. 1201-1217
Persistent link: https://www.econbiz.de/10008810717
Saved in:
33
Disadvantaged consumers' experiences of marketplace discrimination in customer services
Walsh, Gianfranco
- In:
Journal of marketing management : MM
25
(
2009
)
1/2
,
pp. 143-169
Persistent link: https://www.econbiz.de/10003831032
Saved in:
34
Internal psychological versus external market-driven determinants of the amount of consumer information search amongst online shoppers
Rose, Susan
;
Samouel, Phillip
- In:
Journal of marketing management : MM
25
(
2009
)
1/2
,
pp. 171-190
Persistent link: https://www.econbiz.de/10003831037
Saved in:
35
Tribal motivation in sponsorship and its influence on sponsor relationship development and corporate identity
Garry, Tony
;
Broderick, Anne J.
;
Lahiffe, Katy
- In:
Journal of marketing management : MM
24
(
2008
)
9/10
,
pp. 959-977
Persistent link: https://www.econbiz.de/10003786751
Saved in:
36
Co-constructing the narrative experience: staging and consuming the American Civil War at Gettysburg
Chronis, Athinodoros
- In:
Journal of marketing management : MM
24
(
2008
)
1/2
,
pp. 5-27
Persistent link: https://www.econbiz.de/10003677248
Saved in:
37
Testing the market maven concept
Goodey, Caroline
;
East, Robert
- In:
Journal of marketing management : MM
24
(
2008
)
3/4
,
pp. 265-282
Persistent link: https://www.econbiz.de/10003710261
Saved in:
38
Experiential values over time - a comparison of measures of satisfaction and emotion
Koenig-Lewis, Nicole
;
Palmer, Adrian
- In:
Journal of marketing management : MM
24
(
2008
)
1/2
,
pp. 69-85
Persistent link: https://www.econbiz.de/10003677984
Saved in:
39
Market orientation and internet-related cognitions: inside the minds of small business managers
Celuch, Kevin
;
Green, Anna M.
;
Saxby, Carl
;
Ehlen, Craig
- In:
Journal of marketing management : MM
23
(
2007
)
3/4
,
pp. 227-242
Persistent link: https://www.econbiz.de/10003458955
Saved in:
40
Coordination mechanisms in cross-functional teams : a product design perspective
Ainamo, Antti
- In:
Journal of marketing management : MM
23
(
2007
)
9/10
,
pp. 841-860
Persistent link: https://www.econbiz.de/10003603928
Saved in:
41
Power and control in the franchise network : an investigation of ex-franchisees and brand piracy
Frazer, Lorelle
;
Merrilees, Bill
;
Wright, Owen
- In:
Journal of marketing management : MM
23
(
2007
)
9/10
,
pp. 1037-1054
Persistent link: https://www.econbiz.de/10003604062
Saved in:
42
Theory into practice: meditations on cultures of accountability and interdisciplinary in marketing research
Brownlie, Douglas
;
Hewer, Paul
;
Ferguson, Pauline
- In:
Journal of marketing management : MM
23
(
2007
)
5/6
,
pp. 395-409
Persistent link: https://www.econbiz.de/10003492052
Saved in:
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