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Cultural identity
41
Kulturelle Identität
41
Consumer behaviour
20
Konsumentenverhalten
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International marketing
10
Internationales Marketing
10
Cross-cultural management
9
Interkulturelles Management
9
National culture
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World
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Beziehungsmarketing
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culture
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Germany
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Hewett, Kelly
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Magnusson, Peter
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Brettel, Malte
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Eisend, Martin
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Eisingerich, Andreas B
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Engelen, Andreas
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Guo, Xiaoling
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Keh, Hean Tat
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Leonidou, Leonidas C.
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Messner, Wolfgang
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Agarwal, James
1
Ahmadi, Iman
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Astvansh, Vivek
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Bahadir, Berrak
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Bahadir, S. Cem
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Barnes, Bradley R.
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Basu, Shankha
1
Blazevic, Vera
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Bolton, Ruth N.
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Brouthers, Keith D.
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Carey, Lindsey Drylie
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Chan, Haksin
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Chmura, Thorsten
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Christodoulides, Paul
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Connell, Cara
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Dean, Tereza
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Journal of international marketing
Journal of business research : JBR
109
Discussion paper series / IZA
59
Journal of international consumer marketing
58
International business review : the official journal of the European International Business Academy
44
International marketing review
41
International journal of cross cultural management : CCM
38
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
35
Journal of business ethics : JOBE
34
IZA Discussion Paper
33
NBER working paper series
33
The international journal of human resource management
33
Discussion paper / Centre for Economic Policy Research
32
Journal of global marketing
31
CESifo working papers
29
Journal of world business : JWB
29
Management international review : mir ; journal of international business
29
Working paper / National Bureau of Economic Research, Inc.
28
Cross cultural management : an international journal
26
NBER Working Paper
25
Journal of international management
24
International journal of cross cultural management
23
Cross cultural & strategic management
22
European journal of international management : EJIM
21
International journal of business and globalisation : IJBG
20
Working paper
20
Culture, leadership, and organizations : the GLOBE study of 62 societies
19
Journal of travel and tourism marketing
18
SpringerLink / Bücher
18
Tourism management : research, policies, practice
17
Asia Pacific journal of marketing and logistics
16
Journal of promotion management : JPM
16
Journal of career development
15
Journal of economic behavior & organization : JEBO
15
Marketing theory
15
International journal of hospitality management
14
National culture and groups
14
Research in international business and finance
14
European journal of cross-cultural competence and management
13
Faculty & research / Insead : working paper series
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ECONIS (ZBW)
41
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1
Within and between two worlds : conceiving, measuring, and applying mixed-ethnic identity in three countries
Cleveland, Mark
- In:
Journal of international marketing
32
(
2024
)
2
,
pp. 65-88
Persistent link: https://www.econbiz.de/10014631149
Saved in:
2
The effect of cross-cultural dimensions on the manifestation of customer engagement behaviors
Connell, Cara
;
Marciniak, Ruth
;
Carey, Lindsey Drylie
- In:
Journal of international marketing
31
(
2023
)
1
,
pp. 32-48
Persistent link: https://www.econbiz.de/10014233448
Saved in:
3
Consumer stockpiling across cultures during the COVID-19 pandemic
Ahmadi, Iman
;
Habel, Johannes
;
Jia, Miaolai
;
Lee, Nick
; …
- In:
Journal of international marketing
30
(
2022
)
2
,
pp. 28-37
Persistent link: https://www.econbiz.de/10013257808
Saved in:
4
Digital consumer engagement : national cultural differences and cultural tightness
Thompson, Frauke Mattison
;
Brouthers, Keith D.
- In:
Journal of international marketing
29
(
2021
)
4
,
pp. 22-44
Persistent link: https://www.econbiz.de/10012660725
Saved in:
5
Cultural drivers of health engagement
Alkire, Linda
;
Myrden, Susan
;
Köcher, Sören
; …
- In:
Journal of international marketing
31
(
2023
)
1
,
pp. 90-105
Persistent link: https://www.econbiz.de/10014233457
Saved in:
6
How can companies recover from liability-invoking failures? : exploring the role of uncertainty avoidance in facilitating consumer compliance across national cultures
Astvansh, Vivek
;
Duffek, Barbara
;
Eisingerich, Andreas B
- In:
Journal of international marketing
31
(
2023
)
3
,
pp. 1-18
Persistent link: https://www.econbiz.de/10014368363
Saved in:
7
Promising happiness in light of international advertising standardization : religiosity and religious priming overshadow cross-cultural factors
Khenfer, Jamel
- In:
Journal of international marketing
31
(
2023
)
3
,
pp. 41-58
Persistent link: https://www.econbiz.de/10014368372
Saved in:
8
Engaging business customers through online experiences in different cultures
Weiger, Welf Hermann
- In:
Journal of international marketing
31
(
2023
)
3
,
pp. 59-79
Persistent link: https://www.econbiz.de/10014368373
Saved in:
9
Trust propensity across cultures : the role of collectivism
Westjohn, Stanford A.
;
Magnusson, Peter
;
Franke, George R.
- In:
Journal of international marketing
30
(
2022
)
1
,
pp. 1-17
Persistent link: https://www.econbiz.de/10012872564
Saved in:
10
Vaccination acceptance across cultures : the roles of collectivism, empathy, and homophily
Leonhardt, James M.
;
Pezzuti, Todd
- In:
Journal of international marketing
30
(
2022
)
2
,
pp. 13-27
Persistent link: https://www.econbiz.de/10013257802
Saved in:
11
Cultural differences in an artificial representation of the human emotional brain system : a deep learning study
Messner, Wolfgang
- In:
Journal of international marketing
30
(
2022
)
4
,
pp. 21-43
Persistent link: https://www.econbiz.de/10013438689
Saved in:
12
Spatial distance construal perspectives on cause-related marketing : the importance of nationalism in Russia
Strizhakova, Yuliya
;
Coulter, Robin A.
- In:
Journal of international marketing
27
(
2019
)
1
,
pp. 38-55
Persistent link: https://www.econbiz.de/10011999577
Saved in:
13
Choices and consequences : recommendations for an improved understanding of cultural distance in international marketing research
Griffith, David A.
;
Dean, Tereza
;
Hoppner, Jessica J.
- In:
Journal of international marketing
29
(
2021
)
3
,
pp. 23-42
Persistent link: https://www.econbiz.de/10012608047
Saved in:
14
Geometrical measurement of cultural differences
Messner, Wolfgang
- In:
Journal of international marketing
29
(
2021
)
3
,
pp. 43-62
Persistent link: https://www.econbiz.de/10012608048
Saved in:
15
Financial development and country-level advertising spending : the moderating role of economic development and national culture
Bahadir, Berrak
;
Bahadir, S. Cem
- In:
Journal of international marketing
28
(
2020
)
3
,
pp. 3-20
Persistent link: https://www.econbiz.de/10012308715
Saved in:
16
Global versus local consumer culture : theory, measurement, and future research directions
Steenkamp, Jan-Benedict E. M.
- In:
Journal of international marketing
27
(
2019
)
1
,
pp. 1-19
Persistent link: https://www.econbiz.de/10011999569
Saved in:
17
Consumer responses to high service attentiveness : a cross-cultural examination
Liu, Maggie Wenjing
;
Zhang, Lijun
;
Keh, Hean Tat
- In:
Journal of international marketing
27
(
2019
)
1
,
pp. 56-73
Persistent link: https://www.econbiz.de/10011999581
Saved in:
18
Understanding cultural differences in consumers' reactions to foreign-market brand extensions : the role of thinking styles
Allman, Helena F.
;
Hewett, Kelly
;
Kaur, Mandeep
- In:
Journal of international marketing
27
(
2019
)
2
,
pp. 1-21
Persistent link: https://www.econbiz.de/10012060695
Saved in:
19
Personality traits, consumer animosity, and foreign product avoidance : the moderating role of individual cultural characteristics
Leonidou, Leonidas C.
;
Kvasova, Olga
;
Christodoulides, Paul
- In:
Journal of international marketing
27
(
2019
)
2
,
pp. 76-96
Persistent link: https://www.econbiz.de/10012060702
Saved in:
20
Enhancing consumer attitude toward culturally mixed symbolic products from foreign global brands in an emerging-market setting : the role of cultural respect
Guo, Xiaoling
;
Heinberg, Martin
;
Zou, Shaoming
- In:
Journal of international marketing
27
(
2019
)
3
,
pp. 79-97
Persistent link: https://www.econbiz.de/10012106870
Saved in:
21
The role of cultural distance across quantiles of international joint venture longevity
Tower, Annette
;
Hewett, Kelly
;
Fenik, Anton P.
- In:
Journal of international marketing
27
(
2019
)
4
,
pp. 3-21
Persistent link: https://www.econbiz.de/10012132725
Saved in:
22
Impact of culture on the pursuit of beauty : evidence from five countries
Madan, Shilpa
;
Basu, Shankha
;
Ng, Sharon
;
Lim, Elison …
- In:
Journal of international marketing
26
(
2018
)
4
,
pp. 54-68
Persistent link: https://www.econbiz.de/10011964223
Saved in:
23
Eastern versus Western culture pricing strategy : superstition, lucky numbers, and localization
Westjohn, Stanford A.
;
Roschk, Holger
;
Magnusson, Peter
- In:
Journal of international marketing
25
(
2017
)
1
,
pp. 72-90
Persistent link: https://www.econbiz.de/10011656789
Saved in:
24
The influence of regulatory focus on global consumption orientation and preference for global versus local consumer culture positioning
Westjohn, Stanford A.
;
Arnold, Mark J.
;
Magnusson, Peter
; …
- In:
Journal of international marketing
24
(
2016
)
2
,
pp. 22-39
Persistent link: https://www.econbiz.de/10011500430
Saved in:
25
Customer reponses to switching costs : a meta-analytic investigation of the moderating influence of culture
Pick, Doreén
;
Eisend, Martin
- In:
Journal of international marketing
24
(
2016
)
4
,
pp. 39-60
Persistent link: https://www.econbiz.de/10011626813
Saved in:
26
Loyalty programs in emerging and developed markets : the impact of cultural values on loyalty program choice
Thompson, Frauke Mattison
;
Chmura, Thorsten
- In:
Journal of international marketing
23
(
2015
)
3
,
pp. 87-103
Persistent link: https://www.econbiz.de/10011341896
Saved in:
27
Exit from a foreign market : do poor performance, strategic fit, cultural distance, and international experience matter?
Sousa, Carlos M. P.
;
Tan, Qun
- In:
Journal of international marketing
23
(
2015
)
4
,
pp. 84-104
Persistent link: https://www.econbiz.de/10011414956
Saved in:
28
Living in a global world : influence of consumer global orientation on attitudes toward global brands from developed versus emerging countries
Guo, Xiaoling
- In:
Journal of international marketing
21
(
2013
)
1
,
pp. 1-22
Persistent link: https://www.econbiz.de/10009731379
Saved in:
29
Culture's impact on the importance of fairness in interorganizational relationships
Lund, Donald J.
;
Scheer, Lisa K.
;
Kozlenkova, Irina V.
- In:
Journal of international marketing
21
(
2013
)
4
,
pp. 21-43
Persistent link: https://www.econbiz.de/10010233210
Saved in:
30
A cross-cultural perspective of marketing departments' influence tactics
Engelen, Andreas
;
Brettel, Malte
- In:
Journal of international marketing
19
(
2011
)
2
,
pp. 73-94
Persistent link: https://www.econbiz.de/10009159091
Saved in:
31
How top management's social capital fosters the development of specialized marketing capabilities : a cross-cultural comparison
Kemper, Jan
;
Engelen, Andreas
;
Brettel, Malte
- In:
Journal of international marketing
19
(
2011
)
3
,
pp. 87-112
Persistent link: https://www.econbiz.de/10009299831
Saved in:
32
Global consumer culture positioning : testing perceptions of soft-sell and hard-sell advertising appeals between US and Japanese consumers
Okazaki, Shintaro
;
Mueller, Barbara
;
Taylor, Charles Raymond
- In:
Journal of international marketing
18
(
2010
)
2
,
pp. 20-34
Persistent link: https://www.econbiz.de/10003982220
Saved in:
33
Opportunism as the inhibiting trigger for developing long-term-oriented western exporter : Hong Kong importer relationships
Barnes, Bradley R.
;
Leonidou, Leonidas C.
;
Siu, Noel Y. M.
- In:
Journal of international marketing
18
(
2010
)
2
,
pp. 35-63
Persistent link: https://www.econbiz.de/10003982227
Saved in:
34
Drivers of brand commitment : a cross-national investigation
Eisingerich, Andreas B
;
Rubera, Gaia
- In:
Journal of international marketing
18
(
2010
)
2
,
pp. 64-79
Persistent link: https://www.econbiz.de/10003982248
Saved in:
35
A global Investigation into the cultural and individual antecedents of banner advertising effectiveness
Möller, Jana
;
Eisend, Martin
- In:
Journal of international marketing
18
(
2010
)
2
,
pp. 80-98
Persistent link: https://www.econbiz.de/10003982254
Saved in:
36
The effect of collectivism on the importance of relationship quality and service quality for behavioral intentions : a cross-national and cross-contextual analysis
Ozdemir, V. Emre
;
Hewett, Kelly
- In:
Journal of international marketing
18
(
2010
)
1
,
pp. 41-62
Persistent link: https://www.econbiz.de/10003960826
Saved in:
37
Cross-cultural differences in the effect of received word-of-mouth referral in relational service exchange
Schumann, Jan Hendrik
;
Wangenheim, Florian von
; …
- In:
Journal of international marketing
18
(
2010
)
3
,
pp. 62-80
Persistent link: https://www.econbiz.de/10008657427
Saved in:
38
A cross-national and cross-cultural approach to global market segmentation : an application using consumers' perceived service quality
Agarwal, James
;
Malhotra, Naresh K.
;
Bolton, Ruth N.
- In:
Journal of international marketing
18
(
2010
)
3
,
pp. 18-40
Persistent link: https://www.econbiz.de/10008657429
Saved in:
39
The effects of cultural values in word-of-mouth communication
Lam, Desmond
;
Lee, Alvin
;
Mizerski, Richard
- In:
Journal of international marketing
17
(
2009
)
3
,
pp. 55-70
Persistent link: https://www.econbiz.de/10003889910
Saved in:
40
Consumer responses to service failures : a resource preference model of cultural influences
Chan, Haksin
;
Wan, Lisa C.
- In:
Journal of international marketing
16
(
2008
)
1
,
pp. 72-97
Persistent link: https://www.econbiz.de/10003771400
Saved in:
41
The complexities of perceived risk in cross-cultural services marketing
Keh, Hean Tat
;
Sun, Jin
- In:
Journal of international marketing
16
(
2008
)
1
,
pp. 120-146
Persistent link: https://www.econbiz.de/10003771409
Saved in:
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