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~person:"Smith, Alan D."
~person:"Grönroos, Christian"
~subject:"Beziehungsmarketing"
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Beziehungsmarketing
Relationship marketing
59
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11
Dienstleistungsmarketing
10
Lieferantenmanagement
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Smith, Alan D.
Grönroos, Christian
Bruhn, Manfred
112
Homburg, Christian
108
Kumar, V.
80
Huber, Frank
55
Verhoef, Peter C.
55
Han, Heesup
53
Herrmann, Andreas
49
Bauer, Hans H.
46
Piller, Frank T.
46
Hollebeek, Linda D.
45
Stauss, Bernd
44
Krafft, Manfred
42
Palmatier, Robert W.
40
Gil Saura, Irene
37
Mattila, Anna S.
37
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33
Stock-Homburg, Ruth
33
Van den Poel, Dirk
32
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32
Wilde, Klaus D.
32
Mittal, Vikas
31
Thaichon, Park
31
Neslin, Scott A.
30
Prentice, Catherine
30
Reichwald, Ralf
30
Svensson, Göran
30
Töpfer, Armin
29
Evanschitzky, Heiner
28
Georgi, Dominik
28
Loureiro, Sandra Maria Correia
28
Matzler, Kurt
28
Reinartz, Werner J.
28
Eggert, Andreas
27
Grewal, Dhruv
27
Sheth, Jagdish N.
27
Walsh, Gianfranco
27
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26
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25
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6
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6
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4
Meddelanden från Svenska Handelshögskolan
4
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3
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3
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2
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2
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2
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2
A reader in marketing communications
1
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1
Handbook of relationship marketing
1
Health marketing quarterly
1
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1
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1
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1
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1
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1
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
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ECONIS (ZBW)
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1
Supply chain considerations in digital strategies, e-procurement and CRM
Smith, Alan D.
- In:
International journal of services and operations …
44
(
2023
)
2
,
pp. 173-195
Persistent link: https://www.econbiz.de/10014226978
Saved in:
2
Perceived consumer issues associated with online vehicle purchase decisions
Smith, Alan D.
- In:
International journal of process management and …
14
(
2023
)
1
,
pp. 84-107
Persistent link: https://www.econbiz.de/10014314031
Saved in:
3
Corporate succession planning : accident or part of the strategic benchmarking process?
Smith, Alan D.
- In:
International journal of process management and …
12
(
2022
)
6
,
pp. 695-729
Persistent link: https://www.econbiz.de/10013391082
Saved in:
4
Service profit logic : ensuring customer willingness to pay
Grönroos, Christian
- In:
The Routledge handbook of service research insights and …
,
(pp. 46-68)
.
2020
Persistent link: https://www.econbiz.de/10012238609
Saved in:
5
Customer relationship management and the impact of e-coupons on B2C retail markets
Smith, Alan D.
;
Shock, James R.
;
Beaves, Robert
- In:
International journal of business information systems : …
30
(
2019
)
2
,
pp. 203-231
Persistent link: https://www.econbiz.de/10012037773
Saved in:
6
New product development and manufacturability techniques and analytics
Smith, Alan D.
- In:
Organizational productivity and performance …
,
(pp. 80-95)
.
2017
Persistent link: https://www.econbiz.de/10011568341
Saved in:
7
Transformation of CRM and supply chain management techniques in a new venture
Ditizio, Amber A.
;
Smith, Alan D.
- In:
Organizational productivity and performance …
,
(pp. 96-114)
.
2017
Persistent link: https://www.econbiz.de/10011568345
Saved in:
8
Does communicating the customer's resource integrating role improve or diminish value proposition effectiveness?
Leroi-Werelds, Sara
;
Streukens, Sandra
;
Van …
- In:
Journal of service management
28
(
2017
)
4
,
pp. 618-639
Persistent link: https://www.econbiz.de/10011731212
Saved in:
9
Relationship marketing and service : an update
Grönroos, Christian
- In:
Journal of global scholars of marketing science : …
27
(
2017
)
3
,
pp. 201-208
Persistent link: https://www.econbiz.de/10011774977
Saved in:
10
Christian Grönroos : I did it my way
Grönroos, Christian
- In:
Journal of historical research in marketing
9
(
2017
)
3
,
pp. 277-301
Persistent link: https://www.econbiz.de/10011798326
Saved in:
11
Relationship marketing readiness : theoretical background and measurement directions
Grönroos, Christian
- In:
The journal of services marketing
31
(
2017
)
3
,
pp. 218-225
Persistent link: https://www.econbiz.de/10011741198
Saved in:
12
Communication-in-use : customer-integrated marketing communication
Finne, Åke
;
Grönroos, Christian
- In:
European journal of marketing : EJM
51
(
2017
)
3
,
pp. 445-463
Persistent link: https://www.econbiz.de/10011698204
Saved in:
13
Search engine marketing and customer relationship management within a social media environment
Smith, Alan D.
- In:
International journal of business information systems : …
22
(
2016
)
2
,
pp. 181-210
Persistent link: https://www.econbiz.de/10011610178
Saved in:
14
Ethical and managerial aspects of social network advertisement
Smith, Alan D.
;
Offodile, O. Felix
- In:
Journal of electronic commerce in organizations : the …
14
(
2016
)
4
,
pp. 28-51
Persistent link: https://www.econbiz.de/10011591109
Saved in:
15
How buyer-seller relationship orientation affects adaptation of sales processes to the buying process
Viio, Paul
;
Grönroos, Christian
- In:
Industrial marketing management : the international …
52
(
2016
),
pp. 37-46
Persistent link: https://www.econbiz.de/10011447488
Saved in:
16
Relationality in the service logic of value creation
FitzPatrick, Mary
;
Varey, Richard J.
;
Grönroos, Christian
- In:
The journal of services marketing
29
(
2015
)
6/7
,
pp. 463-471
Persistent link: https://www.econbiz.de/10011418346
Saved in:
17
Consumer dominant value creation : a theoretical response to the recent call for a consumer dominant logic for marketing
Anker, Thomas Boysen
;
Sparks, Leigh
;
Moutinho, Luiz
; …
- In:
European journal of marketing : EJM
49
(
2015
)
3/4
,
pp. 532-560
Persistent link: https://www.econbiz.de/10011309583
Saved in:
18
Marketing and the logic of service : valua facilitation, value creation and co-creation, and their marketing implications
Grönroos, Christian
;
Ravald, Annika
-
2009
Persistent link: https://www.econbiz.de/10003872346
Saved in:
19
Reverse use of customer data : implications for service-based business models
Saarijärvi, Hannu
;
Grönroos, Christian
;
Kuusela, Hannu
- In:
The journal of services marketing
28
(
2014
)
7
,
pp. 529-537
Persistent link: https://www.econbiz.de/10010434584
Saved in:
20
The service revolution and its marketing implications : service logic vs service dominant logic
Grönroos, Christian
;
Gummerus, Johanna
- In:
Managing service quality : MSQ ; an international journal
24
(
2014
)
3
,
pp. 206-229
Persistent link: https://www.econbiz.de/10010359568
Saved in:
21
Value-based sales process adaption in business relationships
Viio, Paul
;
Grönroos, Christian
- In:
Industrial marketing management : the international …
43
(
2014
)
6
,
pp. 1085-1095
Persistent link: https://www.econbiz.de/10010410579
Saved in:
22
Relationship marketing
Grönroos, Christian
-
2013
Persistent link: https://www.econbiz.de/10010235081
Saved in:
23
Towards a dynamic communication model : a useful tool in relationship communication
Finne, Åke
(
contributor
);
Grönroos, Christian
(
contributor
)
-
2006
Persistent link: https://www.econbiz.de/10003301182
Saved in:
24
Shrinking-release window movie releases : potential impacts on best business practices
Smith, Alan D.
- In:
International journal of services and operations management
8
(
2011
)
1
,
pp. 1-26
Persistent link: https://www.econbiz.de/10008823490
Saved in:
25
Strategic leveraging total quality and CRM initiatives : case study of service-orientated firms
Smith, Alan D.
- In:
Services marketing quarterly
32
(
2011
)
1
,
pp. 1-16
Persistent link: https://www.econbiz.de/10008902033
Saved in:
26
Rethinking marketing communication : from integrated marketing communication to relationship communication
Finne, Åke
;
Grönroos, Christian
- In:
The evolution of integrated marketing communications : …
,
(pp. 105-121)
.
2011
Persistent link: https://www.econbiz.de/10009232917
Saved in:
27
Workplace productivity and managerial support issues associated with March Madness
Smith, Amber A.
;
Smith, Alan D.
;
Offodile, O. Felix
- In:
International journal of services and operations management
10
(
2011
)
4
,
pp. 467-499
Persistent link: https://www.econbiz.de/10009382415
Saved in:
28
Retail managers' perpectives on the effectiveness of corporate e-personalisation initatives
Smith, Alan D.
- In:
International journal of business information systems : …
8
(
2011
)
3
,
pp. 211-246
Persistent link: https://www.econbiz.de/10009312592
Saved in:
29
Service operations management : case studies of architectural firms' commitment to quality assurance
Smith, Alan D.
;
Offodile, O. Felix
- In:
International journal of services and operations management
9
(
2011
)
2
,
pp. 141-161
Persistent link: https://www.econbiz.de/10009270128
Saved in:
30
Operational tactics and insights for deploying ERP-related software applications and technology : manufacturing case study
Smith, Alan D.
- In:
International journal of logistics systems and management
9
(
2011
)
4
,
pp. 458-477
Persistent link: https://www.econbiz.de/10009317448
Saved in:
31
Credit crunch and loan acquisition concerns in a recessional economy : an empirical study
Smith, Alan D.
- In:
International journal of electronic finance : IJEF
4
(
2010
)
4
,
pp. 297-322
Persistent link: https://www.econbiz.de/10008698042
Saved in:
32
Service quality programme developments and lean management aspects : a multi-case study
Smith, Alan D.
- In:
International journal of services and operations management
7
(
2010
)
1
,
pp. 1-23
Persistent link: https://www.econbiz.de/10008647387
Saved in:
33
Establishing and managing effective internal quality control measures in small service companies
Smith, Alan D.
- In:
International journal of logistics systems and management
7
(
2010
)
2
,
pp. 219-244
Persistent link: https://www.econbiz.de/10008648266
Saved in:
34
Relationship marketing as promise management
Grönroos, Christian
- In:
The SAGE handbook of marketing theory
,
(pp. 397-412)
.
2010
Persistent link: https://www.econbiz.de/10003923197
Saved in:
35
Consumer Assistance to Recycle and Save Act: empirical examination of government-sponsored financial incentives
Smith, Alan D.
- In:
International journal of electronic finance : IJEF
4
(
2010
)
2
,
pp. 120-155
Persistent link: https://www.econbiz.de/10003991259
Saved in:
36
The strategic concerns of quality assurance : case study of large reputable firms in the service sector
Smith, Alan D.
- In:
International journal of services and operations management
7
(
2010
)
3
,
pp. 275-299
Persistent link: https://www.econbiz.de/10008798971
Saved in:
37
Special issue: Customer relationship management and information technology applications
Smith, Alan D.
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10003953211
Saved in:
38
Loyalty card programs, customer relationship and information technology : an exploratory approach
Smith, Alan D.
;
Potter, Jodi A.
- In:
International journal of business innovation and research
4
(
2010
)
1/2
,
pp. 65-92
Persistent link: https://www.econbiz.de/10003953748
Saved in:
39
Exploring fantasy sports and its fan base from a CRM perspective
Smith, Amber A.
;
Synowka, David P.
;
Smith, Alan D.
- In:
International journal of business innovation and research
4
(
2010
)
1/2
,
pp. 103-142
Persistent link: https://www.econbiz.de/10003953759
Saved in:
40
Agency theory and the financial crisis from a strategic perspective
Smith, Alan D.
- In:
International journal of business information systems : …
5
(
2010
)
3
,
pp. 248-267
Persistent link: https://www.econbiz.de/10003968749
Saved in:
41
The impact of e-procurement systems on customer relationship management : a multiple case study
Smith, Alan D.
- In:
International journal of procurement management
2
(
2009
)
3
,
pp. 314-338
Persistent link: https://www.econbiz.de/10003870316
Saved in:
42
The perceived importance of major RFID-related technology initiatives among retail store managers
Smith, Alan D.
;
Offodile, O. Felix
- In:
International journal of services and operations management
5
(
2009
)
4
,
pp. 520-547
Persistent link: https://www.econbiz.de/10003858281
Saved in:
43
The future of digital music sales among web-enabled professionals : an empirical investigation
Smith, Alan D.
- In:
International journal of business information systems : …
4
(
2009
)
3
,
pp. 263-289
Persistent link: https://www.econbiz.de/10003841278
Saved in:
44
Rethinking marketing communication : from integrated marketing communication to relationship communication
Finne, Åke
;
Grönroos, Christian
- In:
Journal of marketing communications
15
(
2009
)
2/3
,
pp. 179-195
Persistent link: https://www.econbiz.de/10003881215
Saved in:
45
Relationship approach to marketing in service contexts : the marketing and organizational behavior interface
Grönroos, Christian
-
2009
Persistent link: https://www.econbiz.de/10003785142
Saved in:
46
Marketing as promise management : regaining customer management for marketing
Grönroos, Christian
- In:
The journal of business & industrial marketing
24
(
2009
)
5/6
,
pp. 351-359
Persistent link: https://www.econbiz.de/10009524513
Saved in:
47
Marketing and reputation aspects of neonatal safeguards and hospital-security systems
Smith, Alan D.
- In:
Health marketing quarterly
26
(
2009/10
)
2
,
pp. 117-144
Persistent link: https://www.econbiz.de/10003860268
Saved in:
48
Customer relationship management : a look at incentive programmes and their usefulness in selected service firms
Smith, Alan D.
- In:
International journal of business innovation and research
3
(
2009
)
1
,
pp. 1-16
Persistent link: https://www.econbiz.de/10003808784
Saved in:
49
Customer loyalty card programmes and its interaction with support technology in the retail industry
Smith, Alan D.
- In:
International journal of management & enterprise …
5
(
2008
)
2
,
pp. 157-195
Persistent link: https://www.econbiz.de/10003641874
Saved in:
50
From marketing mix to relationship marketing : towards a paradigm shift in marketing
Grönroos, Christian
-
2008
Persistent link: https://www.econbiz.de/10003610650
Saved in:
1
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