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person:"Nordfält, Jens"
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Search: subject_exact:"Einzelhandelsgeschäft"
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Einzelhandel
16
Retail trade
16
Consumer behaviour
12
Konsumentenverhalten
12
Ladengestaltung
7
Store design
7
Retailing
3
Sales promotion
3
Verkaufsförderung
3
Beziehungsmarketing
2
Digital displays
2
Digitalisierung
2
Digitization
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Experiment
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Feldforschung
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Field research
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Food retailing
2
Ladengeschäft
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Lebensmitteleinzelhandel
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Relationship marketing
2
Retail displays
2
Retail outlet
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Shopper marketing
2
eye tracking
2
retailing
2
AI
1
Attention
1
Behavioural data
1
Brightness contrast
1
Cognition
1
Competition policy
1
Disarray
1
Discounter
1
Discounters
1
Discounting
1
Diskontierung
1
Display
1
Distribution channel
1
Efficiency
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Einzelhandelspreis
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17
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18
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Nordfält, Jens
Swoboda, Bernhard
54
Grewal, Dhruv
48
Schramm-Klein, Hanna
45
Pantano, Eleonora
42
Rudolph, Thomas
40
Zentes, Joachim
36
Morschett, Dirk
35
Thurik, Adriaan R.
34
Richards, Timothy J.
33
Fernie, John
27
Zielke, Stephan
27
Alexander, Nicholas
26
Dawson, John A.
25
Gázquez-Abad, Juan Carlos
25
Teller, Christoph
25
Gil Saura, Irene
24
Täger, Uwe Christian
24
Hübner, Alexander
23
Schröder, Hendrik
22
Tietz, Bruno
22
Rabinovich, Elliot
21
Roggeveen, Anne L.
21
Ahlert, Dieter
20
Aithal, P. S.
20
Carree, Martin Anthony
20
Cheng, T. C. E.
20
H. R., Ganesha
20
Kesavan, Saravanan
20
Martínez-López, Francisco J.
20
Fisher, Marshall L.
19
Gallino, Santiago
19
Khare, Arpita
19
Möhlenbruch, Dirk
19
Neumark, David
19
Raff, Horst
19
Sparks, Leigh
19
Wey, Christian
19
Chen, Jing
18
Cliquet, Gérard
18
Das, Gopal
18
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Nordic Retail and Wholesale Conference <4., 2014, Stockholm>
1
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Journal of retailing
5
Journal of retailing and consumer services
5
Journal of marketing research
3
Journal of business research : JBR
2
Journal of marketing
1
Journal of marketing research : JMR
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ECONIS (ZBW)
18
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18
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1
Understanding how music influences shopping on weekdays and weekends
Ahlbom, Carl-Philip
;
Roggeveen, Anne L.
;
Grewal, Dhruv
; …
- In:
Journal of marketing research
60
(
2023
)
5
,
pp. 987-1007
Persistent link: https://www.econbiz.de/10014384298
Saved in:
2
Utilising eye-tracking data in retailing field research : a practical guide
Nordfält, Jens
;
Ahlbom, Carl-Philip
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 148-160
Persistent link: https://www.econbiz.de/10014527112
Saved in:
3
In-store endcap projections and their effect on sales
Schweiger, Elisa B.
;
Ahlbom, Carl-Philip
;
Nordfält, Jens
; …
- In:
Journal of retailing
99
(
2023
)
1
,
pp. 5-16
Persistent link: https://www.econbiz.de/10014283353
Saved in:
4
The impact of in-store inspirational (vs. deal-oriented) communication on spending : the importance of activating consumption goal completion
Grewal, Dhruv
;
Ahlbom, Carl-Philip
;
Noble, Stephanie M.
; …
- In:
Journal of marketing research
60
(
2023
)
6
,
pp. 1071-1094
Persistent link: https://www.econbiz.de/10014427276
Saved in:
5
Leveraging in-store sechnology and AI : increasing customer and employee efficiency and enhancing their experiences
Grewal, Dhruv
;
Benoit, Sabine
;
Noble, Stephanie M.
; …
- In:
Journal of retailing
99
(
2023
)
4
,
pp. 487-504
Persistent link: https://www.econbiz.de/10014465640
Saved in:
6
The sales impact of using handheld scanners : evidence from the field
Grewal, Dhruv
;
Noble, Stephanie M.
;
Ahlbom, Carl-Philip
; …
- In:
Journal of marketing research
57
(
2020
)
3
,
pp. 527-547
Persistent link: https://www.econbiz.de/10012214322
Saved in:
7
Reframing the discount as a comparison against the sale price : does it make the discount more attractive?
Guha, Abhijit
;
Biswas, Abhijit
;
Grewal, Dhruv
;
Verma, Swati
- In:
Journal of marketing research : JMR
55
(
2018
)
3
,
pp. 339-351
Persistent link: https://www.econbiz.de/10011878689
Saved in:
8
In-store mobile phone use and customer shopping behavior : evidence from the field
Grewal, Dhruv
;
Ahlbom, Carl-Philip
;
Beitelspacher, …
- In:
Journal of marketing
82
(
2018
)
4
,
pp. 102-126
Persistent link: https://www.econbiz.de/10011880550
Saved in:
9
Retailing in today's world : multiple channels and other strategic decisions affecting firm performance
Grewal, Dhruv
;
Roggeveen, Anne L.
;
Runyan, Rodney C.
; …
- In:
Journal of retailing and consumer services
34
(
2017
),
pp. 261-263
Persistent link: https://www.econbiz.de/10011629291
Saved in:
10
The new retailer
Nordfält, Jens
- In:
Journal of retailing and consumer services
34
(
2017
),
pp. 309-310
Persistent link: https://www.econbiz.de/10011629361
Saved in:
11
Special section articles on contributions from the fourth Nordic Retail & Wholesale conference
Nordfält, Jens
(
ed.
)
-
Nordic Retail and Wholesale Conference <4., 2014, Stockholm>
-
2017
Persistent link: https://www.econbiz.de/10011629380
Saved in:
12
How product-environment brightness contrast and product disarray impact consumer choice in retail environments
Reynolds-McIlnay, Ryann
;
Morrin, Maureen
;
Nordfält, Jens
- In:
Journal of retailing
93
(
2017
)
3
,
pp. 266-282
Persistent link: https://www.econbiz.de/10011744775
Saved in:
13
Does the presence of a mannequin head change shopping behavior?
Lindström, Annika
;
Berg, Hanna
;
Nordfält, Jens
; …
- In:
Journal of business research : JBR
69
(
2016
)
2
,
pp. 517-524
Persistent link: https://www.econbiz.de/10011435958
Saved in:
14
Roles of retailer tactics and customer-specific factors in shopper marketing : substantive, methodological, and conceptual issues
Grewal, Dhruv
;
Roggeveen, Anne L.
;
Nordfält, Jens
- In:
Journal of business research : JBR
69
(
2016
)
3
,
pp. 1009-1013
Persistent link: https://www.econbiz.de/10011440069
Saved in:
15
Do digital displays enhance sales? : role of retail format and message content
Roggeveen, Anne L.
;
Nordfält, Jens
;
Grewal, Dhruv
- In:
Journal of retailing
92
(
2016
)
1
,
pp. 122-131
Persistent link: https://www.econbiz.de/10011484113
Saved in:
16
Insights from in-store marketing experiments
Nordfält, Jens
;
Grewal, Dhruv
;
Roggeveen, Anne L.
; …
-
2014
Persistent link: https://www.econbiz.de/10010424895
Saved in:
17
In-store demonstations as a promotion tool
Nordfält, Jens
;
Lange, Frederik
- In:
Journal of retailing and consumer services
20
(
2013
)
1
,
pp. 20-25
Persistent link: https://www.econbiz.de/10009701601
Saved in:
18
Improving the attention-capturing ability of special displays with the combination effect and the design effect
Nordfält, Jens
- In:
Journal of retailing and consumer services
18
(
2011
)
3
,
pp. 169-173
Persistent link: https://www.econbiz.de/10009158893
Saved in:
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