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person:"Wirtz, Bernd W."
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Wirtz, Bernd W.
Ringle, Christian M.
64
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57
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29
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17
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16
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4
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3
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2
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2
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2
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1
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1
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1
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ECONIS (ZBW)
25
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25
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25
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1
An empirical analysis of location-based mobile advertising : determinants, success factors, and moderating effects
Kurtz, Oliver Tuna
;
Wirtz, Bernd W.
;
Langer, Paul F.
- In:
Journal of interactive marketing : a quarterly …
54
(
2021
),
pp. 69-85
Persistent link: https://www.econbiz.de/10012592158
Saved in:
2
Success factors of brand community management in social media
Göttel, Vincent
;
Wirtz, Bernd W.
;
Langer, Paul F.
- In:
International journal of electronic business : IJEB
16
(
2021
)
1
,
pp. 1-31
Persistent link: https://www.econbiz.de/10012508936
Saved in:
3
Public social media services : a citizen's perspective
Wirtz, Bernd W.
;
Langer, Paul F.
;
Göttel, Vincent
; …
- In:
Public performance & management review
43
(
2020
)
6
,
pp. 1342-1358
Persistent link: https://www.econbiz.de/10012414903
Saved in:
4
Influencing factors of online reviews : an empirical analysis of determinants of purchase intention
Thomas, Marc-Julian
;
Wirtz, Bernd W.
;
Weyerer, Jan C.
- In:
International journal of electronic business : IJEB
15
(
2019
)
1
,
pp. 43-71
Persistent link: https://www.econbiz.de/10012251164
Saved in:
5
Determinants of online review credibility and its impact on consumers' purchase intention
Thomas, Marc-Julian
;
Wirtz, Bernd W.
;
Weyerer, Jan C.
- In:
Journal of electronic commerce research : JECR
20
(
2019
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10012156386
Saved in:
6
Social networks : usage intensity and effects on personalized advertising
Wirtz, Bernd W.
;
Göttel, Vincent
;
Daiser, Peter
- In:
Journal of electronic commerce research : JECR
18
(
2017
)
2
,
pp. 103-123
Persistent link: https://www.econbiz.de/10011669615
Saved in:
7
Rational and emotional factors of customer satisfaction and brand loyalty in a business-to-business setting
Elsäßer, Marc
;
Wirtz, Bernd W.
- In:
The journal of business & industrial marketing
32
(
2017
)
1
,
pp. 139-153
Persistent link: https://www.econbiz.de/10011609381
Saved in:
8
Corporate social responsibility : the organizational view
Mory, Linda
;
Wirtz, Bernd W.
;
Göttel, Vincent
- In:
Journal of management & governance
21
(
2017
)
1
,
pp. 145-179
Persistent link: https://www.econbiz.de/10011658251
Saved in:
9
E-government: a citizen relationship marketing analysis (IRPN-D-16-00005)
Wirtz, Bernd W.
;
Mory, Linda
;
Piehler, Robert
;
Daiser, Peter
- In:
International review on public and non-profit marketing
14
(
2017
)
2
,
pp. 149-178
Persistent link: https://www.econbiz.de/10011916353
Saved in:
10
An analysis of continuity intentions of egovernment portal users
Piehler, Robert
;
Wirtz, Bernd W.
;
Daiser, Peter
- In:
Public management review
18
(
2016
)
2
,
pp. 163-198
Persistent link: https://www.econbiz.de/10011416423
Saved in:
11
Technology acceptance in social media : review, synthesis and directions for future empirical research
Wirtz, Bernd W.
;
Göttel, Vincent
- In:
Journal of electronic commerce research : JECR
17
(
2016
)
2
,
pp. 97-115
Persistent link: https://www.econbiz.de/10011487607
Saved in:
12
Innovation success in the context of inbound open innovation
Nitzsche, Philipp
;
Wirtz, Bernd W.
;
Göttel, Vincent
- In:
International journal of innovation management
20
(
2016
)
2
,
pp. 1650025-1-38
Persistent link: https://www.econbiz.de/10011498699
Saved in:
13
Success factors of management consulting
Bronnenmayer, Matias
;
Wirtz, Bernd W.
;
Göttel, Vincent
- In:
Review of managerial science
10
(
2016
)
1
,
pp. 1-34
Persistent link: https://www.econbiz.de/10011669889
Saved in:
14
Resistance of public personnel to open government : a cognitive theory view of implementation barriers towards open government data
Wirtz, Bernd W.
;
Piehler, Rovert
;
Thomas, Marc-Julian
; …
- In:
Public management review
18
(
2016
)
9
,
pp. 1335-1364
Persistent link: https://www.econbiz.de/10011607290
Saved in:
15
Factors of internal corporate social responsibility and the effect on organizational commitment
Mory, Linda
;
Wirtz, Bernd W.
;
Göttel, Vincent
- In:
The international journal of human resource management
27
(
2016
)
13/14
,
pp. 1393-1425
Persistent link: https://www.econbiz.de/10011635365
Saved in:
16
E-government portal characteristics and individual appeal : an examination of e-government and citizen acceptance in the context of local administration portals
Wirtz, Bernd W.
;
Piehler, Robert
;
Daiser, Peter
- In:
Journal of nonprofit & public sector marketing
27
(
2015
)
1
,
pp. 70-98
Persistent link: https://www.econbiz.de/10010528942
Saved in:
17
Perceived quality of web-based financial advice and its impacts
Pistoia, Adriano
;
Wirtz, Bernd W.
;
Elsäßer, Marc
- In:
International journal of electronic business
12
(
2015
)
4
,
pp. 319-344
Persistent link: https://www.econbiz.de/10011548165
Saved in:
18
User integration in social media : an empirical analysis
Wirtz, Bernd W.
;
Nitzsche, Philipp T.
;
Ullrich, Sebastian
- In:
International journal of electronic business
11
(
2014
)
1
,
pp. 63-84
Persistent link: https://www.econbiz.de/10010390844
Saved in:
19
Determinants of social media website attractiveness
Wirtz, Bernd W.
;
Piehler, Robert
;
Ullrich, Sebastian
- In:
Journal of electronic commerce research : JECR
14
(
2013
)
1
,
pp. 11-33
Persistent link: https://www.econbiz.de/10009766341
Saved in:
20
Nutzerintegration im Web 2.0 : eine empirische Analyse
Wirtz, Bernd W.
;
Nitzsche, Philipp
;
Ullrich, Sebastian
- In:
Die Betriebswirtschaft : DBW
72
(
2012
)
3
,
pp. 215-234
Persistent link: https://www.econbiz.de/10009539648
Saved in:
21
Consumer acceptance of service bundles : an empirical investigation in the context of broadband triple play
Schilke, Oliver
;
Wirtz, Bernd W.
- In:
Information & management : the internat. journal of …
49
(
2012
)
2
,
pp. 81-88
Persistent link: https://www.econbiz.de/10009541805
Saved in:
22
Marketing competencies of publishers and ad sales success : an empirical analysis
Wirtz, Bernd W.
;
Pelz, Richard
;
Ullrich, Sebastian
- In:
Journal of media business studies
8
(
2011
)
1
,
pp. 23-46
Persistent link: https://www.econbiz.de/10009579037
Saved in:
23
Understanding consumer acceptance of mobile payment services : an empirical analysis
Schierz, Paul Gerhardt
;
Schilke, Oliver
;
Wirtz, Bernd W.
- In:
Electronic commerce research and applications
9
(
2010
)
1/6
,
pp. 209-216
Persistent link: https://www.econbiz.de/10008933145
Saved in:
24
Mehrdimensionale Konstrukte : konzeptionelle Grundlagen und Möglichkeiten ihrer Analyse mithilfe von Strukturgleichungsmodellen
Giere, Jens
;
Wirtz, Bernd W.
;
Schilke, Oliver
- In:
Die Betriebswirtschaft : DBW
66
(
2006
)
6
,
pp. 678-695
Persistent link: https://www.econbiz.de/10003394991
Saved in:
25
Strategie in High Velocity Märkten
Wirtz, Bernd W.
;
Mathieu, Alexander
- In:
Die Betriebswirtschaft : DBW
65
(
2005
)
5
,
pp. 471-501
Persistent link: https://www.econbiz.de/10003143745
Saved in:
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