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Magazine publishing
42
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9
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ECONIS (ZBW)
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1
Our magazine, or, why does no-one read us?
Parker, Martin
- In:
Organization : the interdisciplinary journal of …
30
(
2023
)
6
,
pp. 1287-1292
Persistent link: https://www.econbiz.de/10014432189
Saved in:
2
Investigating the persuasive impact and underlying processes of interactive magazine ads in a real-life setting
Rauwers, Fabiënne
;
Voorveld, Hilde
;
Neijens, Peter C.
- In:
International journal of advertising : the quarterly …
37
(
2018
)
5
,
pp. 806-827
Persistent link: https://www.econbiz.de/10012492589
Saved in:
3
Does offline market share drive online loyalty? : double jeopardy phenomenon in the context of print magazines and magazine websites
Tarkiainen, Anassi
;
Ellonen, Hanna-Kaisa
- In:
International journal of internet marketing and …
9
(
2015
)
3
,
pp. 254-266
Persistent link: https://www.econbiz.de/10011498043
Saved in:
4
Agora Magazine speaks Spanish
Auletta, Nunzia
- In:
Journal of business research : JBR
68
(
2015
)
12
,
pp. 2527-2539
Persistent link: https://www.econbiz.de/10011399571
Saved in:
5
Media bias and advertising : evidence from a German car magazine
Dewenter, Ralf
;
Heimeshoff, Ulrich
- In:
Review of economics
65
(
2014
)
1
,
pp. 77-94
Persistent link: https://www.econbiz.de/10010392990
Saved in:
6
Is it all about the price? : decision drivers affecting ad placement of media planners in magazines
Knuth, Ingo
;
Kouki, Monia
;
Strube, Mania
- In:
Journal of media business studies
10
(
2013
)
3
,
pp. 65-85
Persistent link: https://www.econbiz.de/10010229272
Saved in:
7
Practicing what we preach : the geographic diversity of editorial boards
Harzing, Anne-Wil
;
Metz, Isabel
- In:
Management international review : mir ; journal of …
53
(
2013
)
2
,
pp. 169-187
Persistent link: https://www.econbiz.de/10009730852
Saved in:
8
Magazine publishers embracing new media : exploring their capabilities and decision making logic
Johansson, Anette
;
Ellonen, Hanna-Kaisa
;
Jantunen, Ari
- In:
Journal of media business studies
9
(
2012
)
2
,
pp. 97-114
Persistent link: https://www.econbiz.de/10009579441
Saved in:
9
Mergers & competition, magazine research, and old media meeting new
Gustafsson, Karl Erik
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009579453
Saved in:
10
Marketing to the American entrepreneur : insights and trends from mass-market print magazine advertising
Abrahams, Alan S.
;
Coupey, Eloise
;
Rajivadekar, Anuja
; …
- In:
Journal of research in marketing and entrepreneurship : JRME
14
(
2012
)
1
,
pp. 65-94
Persistent link: https://www.econbiz.de/10009660959
Saved in:
11
The influence of the congruence between brand and consumer personality on the loyalty to print and online issues of magazine brands
Nienstedt, Hans-Werner
;
Hubert, Frank
;
Seelmann, Carolin
- In:
JMM : the international journal on media management
14
(
2012
)
1
,
pp. 3-26
Persistent link: https://www.econbiz.de/10009549276
Saved in:
12
How entrepreneurship evolves : the founders of new magazines in America, 1741-1860
Haveman, Heather A.
;
Habinek, Jacob
;
Goodman, Leo A.
- In:
Administrative science quarterly : ASQ ; dedicated to …
57
(
2012
)
4
,
pp. 585-624
Persistent link: https://www.econbiz.de/10009692010
Saved in:
13
The impact of direct-to-costumer television and magazine advertising on antidepressant use
Avery, Rosemary J.
;
Eisenberg, Matthew
;
Simon, Kosali …
- In:
Journal of health economics
31
(
2012
)
5
,
pp. 705-718
Persistent link: https://www.econbiz.de/10010219986
Saved in:
14
Vogue in Britain : authenticity and the creation of competitive advantage in the UK magazine industry
Cox, Howard
;
Mowatt, Simon
- In:
Business history
54
(
2012
)
1
,
pp. 67-87
Persistent link: https://www.econbiz.de/10009518321
Saved in:
15
Beyond appearances : do dynamic capabilities of innovative firms actually differ?
Jantunen, Ari
;
Ellonen, Hanna-Kaisa
;
Johansson, Anette
- In:
European management journal
30
(
2012
)
2
,
pp. 141-155
Persistent link: https://www.econbiz.de/10009522404
Saved in:
16
Under the counter, under the radar? : the business and regulation of the pornographic press in Sweden 1950 - 1971
Arnberg, Klara
- In:
Enterprise & society : the international journal of …
13
(
2012
)
2
,
pp. 350-377
Persistent link: https://www.econbiz.de/10009570725
Saved in:
17
The poverty of journal publishing
Beverungen, Armin
;
Böhm, Steffen
;
Land, Christopher
- In:
Organization : the critical journal of organization, …
19
(
2012
)
6
,
pp. 929-938
Persistent link: https://www.econbiz.de/10009679907
Saved in:
18
What are we to do with feral publishers?
Harvie, David
;
Lightfoot, Geoff
;
Lilley, Simon
;
Weir, …
- In:
Organization : the critical journal of organization, …
19
(
2012
)
6
,
pp. 905-914
Persistent link: https://www.econbiz.de/10009679910
Saved in:
19
Checking the pulse of print media : fifty years of newspaper and magazine advertising research
Nyilasy, Gergely
;
King, Karen Whitehill
;
Reid, Leonard N.
; …
- In:
Journal of advertising research
51
(
2011
),
pp. 167-181
Persistent link: https://www.econbiz.de/10009126983
Saved in:
20
Marketing competencies of publishers and ad sales success : an empirical analysis
Wirtz, Bernd W.
;
Pelz, Richard
;
Ullrich, Sebastian
- In:
Journal of media business studies
8
(
2011
)
1
,
pp. 23-46
Persistent link: https://www.econbiz.de/10009579037
Saved in:
21
Pflege von B2B-Stammdaten : wie der Bauverlag die Kundenadressen aktualisiert
Beermann, Thorsten
;
Binnewies, Marc
- In:
HMD : Praxis der Wirtschaftsinformatik
48
(
2011
)
279
,
pp. 74-81
Persistent link: https://www.econbiz.de/10009160506
Saved in:
22
Internal and external influences on adoption decisions in multi-unit firms : the moderating effect of experience
Simon, Daniel H.
;
Lieberman, Marvin B.
- In:
Strategic organization
8
(
2010
)
2
,
pp. 132-154
Persistent link: https://www.econbiz.de/10003979370
Saved in:
23
The effect of magazine Web site usage on print magazine loyalty
Ellonen, Hanna-Kaisa
;
Tarkiainen, Anssi
;
Kuivalainen, Olli
- In:
JMM : the international journal on media management
12
(
2010
)
1
,
pp. 21-37
Persistent link: https://www.econbiz.de/10008653937
Saved in:
24
Entering emerging media markets : analyzing the case of the Chinese magazine market
Strube, Mania
- In:
JMM : the international journal on media management
12
(
2010
)
3/4
,
pp. 183-204
Persistent link: https://www.econbiz.de/10008823573
Saved in:
25
Copyright & endogenous market structure : a glimpse from the journal-publishing market
Ramello, Giovanni B.
- In:
Review of economic research on copyright issues : RERCI
7
(
2010
)
1
,
pp. 7-29
Persistent link: https://www.econbiz.de/10003988071
Saved in:
26
An internal control evaluation tool for advertising revenue in the newspaper and magazine publishing industry
Orchard, Lou X.
- In:
Journal of business & economics research
8
(
2010
)
9
,
pp. 93-97
Persistent link: https://www.econbiz.de/10008806742
Saved in:
27
Nachhaltigkeitsthemen der Bauer Media Group
Böhm, Hans Jürgen
- In:
Umweltwirtschaftsforum : uwf ; die …
17
(
2009
)
1
,
pp. 89-94
Persistent link: https://www.econbiz.de/10003823207
Saved in:
28
Nachhaltigkeit im Medienverband
Pausch, Ferry
- In:
Umweltwirtschaftsforum : uwf ; die …
17
(
2009
)
1
,
pp. 95-98
Persistent link: https://www.econbiz.de/10003823208
Saved in:
29
Pricing digital content product lines : a model and application for the National Academies Press
Kannan, P. K.
;
Pope, Barbara Kline
;
Jain, Sanjay
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
4
,
pp. 620-636
Persistent link: https://www.econbiz.de/10003884910
Saved in:
30
The nonprofit business model : empirical evidence from the magazine industry
Maguire, Miles
- In:
The journal of media economics
22
(
2009
)
3
,
pp. 119-133
Persistent link: https://www.econbiz.de/10003902456
Saved in:
31
Internationales Verlagsmarketing in Mittel- und Osteuropa
Pezoldt, Kerstin
;
Merget, Benedikt
- In:
Osteuropa
/ Osteuropa-Wirtschaft
54
(
2009
)
1/2
,
pp. 9-24
Persistent link: https://www.econbiz.de/10003861436
Saved in:
32
E-publishing's impacts on journals and journal articles
Clarke, Roger
;
Kingsley, Danny
- In:
Journal of internet commerce
7
(
2008
)
1
,
pp. 120-151
Persistent link: https://www.econbiz.de/10003736359
Saved in:
33
Technological change and forms of innovation in consumer magazine publishing : a UK-based study
Cox, Howard
;
Mowatt, Simon
- In:
Technology analysis & strategic management
20
(
2008
)
4
,
pp. 503-520
Persistent link: https://www.econbiz.de/10003747125
Saved in:
34
Organisation von Marketing und Vertrieb in Zeitschriftenverlagen : Status Quo und aktuelle Entwicklungen
Klarmann, Martin
- In:
Thexis : Fachzeitschrift für Marketing ; …
24
(
2007
)
1
,
pp. 38-41
Persistent link: https://www.econbiz.de/10003410439
Saved in:
35
Marketing-Controlling von Abonnements im Verlagsgeschäft
Henning, Uwe
;
Weizmann, Meinhard
;
Clement, Michel
; …
- In:
Controlling & Management review / Sonderheft : ZfCM : …
(
2005
)
2
,
pp. 70-77
Persistent link: https://www.econbiz.de/10003144816
Saved in:
36
Innovation and organisation in the UK magazine print publishing industry : a survey
Cox, Howard
;
Mowatt, Simon
;
Youngblood, Stuart A.
- In:
Global business & economics review
7
(
2005
)
1
,
pp. 111-127
Persistent link: https://www.econbiz.de/10003108952
Saved in:
37
Market structure and ad valoren taxes : cross-country evidence from the magazine industry
Depken, Craig A.
- In:
Applied economics letters
11
(
2004
)
8
,
pp. 477-481
Persistent link: https://www.econbiz.de/10002116690
Saved in:
38
Business process digitization, strategy, and the impact of firm age and size : the case of the magazine publishing industry
BarNir, Anat
;
Gallaugher, John M.
;
Auger, Pat
- In:
Journal of business venturing
18
(
2003
)
6
,
pp. 789-814
Persistent link: https://www.econbiz.de/10001795018
Saved in:
39
Wirtschaftszeitschriften in der Krise : eine unternehmensstrategische Analyse
Gerum, Elmar
;
Stieglitz, Nils
;
Haase, Corinna
; …
- In:
Zeitschrift Führung + Organisation : ZfO
71
(
2002
)
6
,
pp. 376-383
Persistent link: https://www.econbiz.de/10001716501
Saved in:
40
Strategien im internationalen Verlagsmarketing
Schulte-Hillen, Gerd
;
Ganz, Axel
;
Althans, Jürgen
- In:
Die Betriebswirtschaft : DBW
61
(
2001
)
4
,
pp. 478-492
Persistent link: https://www.econbiz.de/10001605330
Saved in:
41
Consumer magazines in transition : a study of approaches to internationalization
Hafstrand, Helene
- In:
The journal of media economics
8
(
1995
)
1
,
pp. 1-12
Persistent link: https://www.econbiz.de/10001186555
Saved in:
42
Is there value-added from the review process in economics? : preliminary evidence from authors
Laband, David N.
- In:
The quarterly journal of economics
105
(
1990
)
2
,
pp. 341-352
Persistent link: https://www.econbiz.de/10001092028
Saved in:
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