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Luxury goods
173
Luxusgüter
173
Consumer behaviour
142
Konsumentenverhalten
142
Brand management
76
Markenführung
76
Brand image
45
Markenimage
45
Luxury
44
Brand
40
Markenartikel
39
Internet marketing
27
Online-Marketing
27
Luxury brands
24
Fashion
21
Mode
21
Social Web
21
Social web
21
Luxury brand
18
Beziehungsmarketing
17
Relationship marketing
17
Product counterfeiting
15
Produktpiraterie
15
Marketing management
12
Marketingmanagement
12
Luxury consumption
11
Perception
11
Wahrnehmung
11
Personality psychology
9
Persönlichkeitspsychologie
9
China
7
Customer value
7
Kundenwert
7
Betriebliche Wertschöpfung
6
Brand experience
6
Einzelhandel
6
Emotion
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English
173
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Ko, Eunju
15
Valette-Florence, Pierre
10
Seo, Yuri
8
Shukla, Paurav
7
Aiello, Gaetano
4
Balabanis, George
4
Holmqvist, Jonas
4
Kapferer, Jean-Noël
4
Kessous, Aurélie
4
Laurent, Gilles
4
Phau, Ian
4
Chandon, Jean-Louis
3
Donvito, Raffaele
3
Filieri, Raffaele
3
Godey, Bruno
3
Kauppinen-Räisänen, Hannele
3
Khalifa, Dina
3
Megehee, Carol M.
3
Parguel, Béatrice
3
Rosendo-Rios, Veronica
3
Septianto, Felix
3
Stathopoulou, Anastasia
3
Thomsen, Thyra Uth
3
Bazi, Saleh
2
Belk, Russel W.
2
Borah, Sourav Bikash
2
Boukis, Achilleas
2
Buil, Isabel
2
Cervellon, Marie-Cécile
2
Chan, Priscilla
2
Christodoulides, George
2
De Chernatony, Leslie
2
Gorton, Matthew
2
Hemetsberger, Andrea
2
Hemonnet-Goujot, Aurélie
2
Jevons, Colin
2
Kastanakis, Minas N.
2
Kerviler, Gwarlann de
2
Kim, Angella J.
2
Kreuzer, Maria
2
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Journal of business research : JBR
Journal of retailing and consumer services
85
The journal of brand management : an international journal
71
Journal of fashion marketing and management
55
International journal of hospitality management
46
The journal of product & brand management
42
International journal of retail & distribution management
29
The Oxford handbook of luxury business
29
Journal of global fashion marketing : JGfM
28
Psychology & marketing
28
Journal of international consumer marketing
27
SpringerLink / Bücher
24
Luxus als Distinktionsstrategie : Kommunikation in der internationalen Luxus- und Fashionindustrie
23
Luxury marketing : a challenge for theory and practice
22
International marketing review
21
Identitätsbasierte Luxusmarkenführung : Grundlagen - Strategien - Controlling
18
International journal of advertising : the review of marketing communications
17
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
17
Asia Pacific journal of marketing and logistics
16
Journal of travel and tourism marketing
16
Journal of revenue and pricing management
15
New luxury management : creating and managing sustainable value across the organization
15
Springer eBook Collection
15
Transportation research / E : an international journal
14
Developing successful global strategies for marketing luxury brands
13
International journal of consumer studies
13
International journal of contemporary hospitality management
13
Marketing intelligence & planning
13
Global marketing strategies for the promotion of luxury goods
12
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
11
Global luxury : organizational change and emerging markets since the 1970s
11
International journal of wine business research : IJWBR
11
Journal of consumer behaviour
11
Journal of hospitality marketing & management
11
Journal of strategic marketing
11
Strategic change
11
Sustainable Luxury : An International Perspective
11
The Cornell hospitality quarterly
11
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
10
Palgrave Advances in Luxury
10
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ECONIS (ZBW)
173
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1
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173
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1
What drives consumers towards shared luxury services? : a comparison of sequential versus simultaneous sharing
Boukis, Achilleas
;
Christodoulides, George
;
Semaan, Rania W.
- In:
Journal of business research : JBR
177
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014550972
Saved in:
2
Psychological mechanisms behind access-based luxury brand consumption : empirical investigation from the lens of new ownership paradigm
Kumar, Jitender
- In:
Journal of business research : JBR
175
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014549662
Saved in:
3
The role of augmented reality in shaping purchase intentions and WOM for luxury products
Nawres, Darragi
;
Nedra, Bahri-Ammari
;
Yousaf, Anish
; …
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014536003
Saved in:
4
The thousand faces of beauty : how credible storytelling unlocks disability representation in inclusive luxury fashion branding
Lee, Zoe
;
Sharifah Faridah Syed Alwi
;
Gambetti, Rossella
- In:
Journal of business research : JBR
181
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014556551
Saved in:
5
Exploring barriers to secondhand luxury consumption among Chinese consumers and changes during the COVID-19 pandemic
Luo, Hong
;
Park, Seong-Yeon
- In:
Journal of business research : JBR
174
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014549471
Saved in:
6
The effects of masstige on loss of scarcity and behavioral intentions for traditional luxury consumers
Rosendo-Rios, Veronica
;
Shukla, Paurav
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013534215
Saved in:
7
When luxury democratizes : exploring the effects of luxury democratization, hedonic value and instrumental self-presentation on traditional luxury consumers' behavioral intentions
Rosendo-Rios, Veronica
;
Shukla, Paurav
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-10
Persistent link: https://www.econbiz.de/10013492787
Saved in:
8
From devil to angel : how being envied for luxury brand social media word of mouth discourages counterfeit purchases
Feng, Wenting
;
Yang, Morgan X.
;
Yu, Irina Y.
- In:
Journal of business research : JBR
165
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014331856
Saved in:
9
Co-branding as a masstige strategy for luxury brands : desirable or not?
Quamina, La Toya
;
Xue, Melanie Tao
;
Chawdhary, Rahul
- In:
Journal of business research : JBR
158
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014281177
Saved in:
10
Social media content aesthetic quality and customer engagement : the mediating role of entertainment and impacts on brand love and loyalty
Bazi, Saleh
;
Filieri, Raffaele
;
Gorton, Matthew
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014294828
Saved in:
11
Luxury consumption and the dark triad of personality
Razmus, Wiktor
;
Czarna, Anna Z.
;
Fortuna, Paweł
- In:
Journal of business research : JBR
169
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014468540
Saved in:
12
Uncovering heterogeneous prestige effect in luxury consumption : Insights from the Chinese luxury market
Yao, Alex
- In:
Journal of business research : JBR
168
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014434844
Saved in:
13
Sustainable strategies in the luxury business to increase efficiency in reducing carbon footprint
López, Belén
;
Rangel-Pérez, Celia
;
Fernández, Manuel
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014229568
Saved in:
14
Luxury customization and self-authenticity : implications for consumer wellbeing
Choi, Dayeon
;
Seo, Yuri
;
Septianto, Felix
;
Ko, Eunju
- In:
Journal of business research : JBR
141
(
2022
),
pp. 243-252
Persistent link: https://www.econbiz.de/10013168058
Saved in:
15
Sharing luxury possessions in the age of digital experience economy : consumption type and psychological entitlement
Kemper, Joya A.
;
Bai, Xue
;
Zhao, Fang
;
Chiew, Tung Moi
; …
- In:
Journal of business research : JBR
142
(
2022
),
pp. 875-885
Persistent link: https://www.econbiz.de/10013169465
Saved in:
16
Conceptualizing masstige buying behavior : a mixed-method approach
Purohit, Sonal
;
Radia, Karan Nilesh
- In:
Journal of business research : JBR
142
(
2022
),
pp. 886-898
Persistent link: https://www.econbiz.de/10013169466
Saved in:
17
The effect of altruistic gift giving on self-indulgence in affordable luxury
Chen, Ning
;
Espinoza Petersen, Francine
;
Lowrey, Tina M.
- In:
Journal of business research : JBR
146
(
2022
),
pp. 84-94
Persistent link: https://www.econbiz.de/10013271377
Saved in:
18
Building and sustaining resilient luxury service ecosystems
Taishoff, Marika
;
Mühlbacher, Hans
; …
- In:
Journal of business research : JBR
146
(
2022
),
pp. 201-215
Persistent link: https://www.econbiz.de/10013271389
Saved in:
19
"Consumer-to-Brand Impoliteness" in luxury stores
Boissieu, Élodie de
;
Urien, Bertrand
- In:
Journal of business research : JBR
146
(
2022
),
pp. 409-425
Persistent link: https://www.econbiz.de/10013271419
Saved in:
20
Toward a luxury restaurant renewal : antecedents and consequences of digitalized gastronomy experiences
Jeannot, Florence
;
Dampérat, Maud
;
Salvador, Marielle
; …
- In:
Journal of business research : JBR
146
(
2022
),
pp. 518-539
Persistent link: https://www.econbiz.de/10013271438
Saved in:
21
From silos to synergies : a systematic review of luxury in marketing research
Sharma, Amalesh
;
Soni, Mauli
;
Borah, Sourav Bikash
; …
- In:
Journal of business research : JBR
139
(
2022
),
pp. 893-907
Persistent link: https://www.econbiz.de/10013194294
Saved in:
22
Is luxury democratization impactful? : its moderating effect between value perceptions and consumer purchase intentions
Shukla, Paurav
;
Rosendo-Rios, Veronica
;
Khalifa, Dina
- In:
Journal of business research : JBR
139
(
2022
),
pp. 782-793
Persistent link: https://www.econbiz.de/10013194472
Saved in:
23
"All you need is love" from product design value perception to luxury brand love : an integrated framework
Hemonnet-Goujot, Aurélie
;
Valette-Florence, Pierre
- In:
Journal of business research : JBR
139
(
2022
),
pp. 1463-1475
Persistent link: https://www.econbiz.de/10013194473
Saved in:
24
The effect of sustainable product innovation on the consumer-luxury brand relationship : the role of past identity salience
Hemonnet-Goujot, Aurélie
;
Kessous, Aurélie
;
Magnoni, Fanny
- In:
Journal of business research : JBR
139
(
2022
),
pp. 1513-1524
Persistent link: https://www.econbiz.de/10013194474
Saved in:
25
Redefining "masstige" luxury consumption in the post-COVID era
Wang, Zi
;
Yuan, Ruizhi
;
Luo, Jun
;
Liu, Martin J.
- In:
Journal of business research : JBR
143
(
2022
),
pp. 239-254
Persistent link: https://www.econbiz.de/10013194531
Saved in:
26
Me versus we : the role of luxury brand managers in times of co-creation
Riedmeier, Julia
;
Kreuzer, Maria
- In:
Journal of business research : JBR
145
(
2022
),
pp. 240-252
Persistent link: https://www.econbiz.de/10013197898
Saved in:
27
Luxury tourism through private sales websites : exploration of prestige-seeking consumers' motivations and managers’ perceptions
Geerts, Angy
;
Masset, Julie
- In:
Journal of business research : JBR
145
(
2022
),
pp. 377-386
Persistent link: https://www.econbiz.de/10013197913
Saved in:
28
Battling for consumer memory : assessing brand exclusiveness and brand dominance from citation-list
Chandon, Jean-Louis
;
Laurent, Gilles
;
Lambert-Pandraud, …
- In:
Journal of business research : JBR
145
(
2022
),
pp. 468-481
Persistent link: https://www.econbiz.de/10013197921
Saved in:
29
Luxury not for the masses : measuring inconspicuous luxury motivations
Eastman, Jacqueline Kilsheimer
;
Iyer, Rajesh
;
Babin, …
- In:
Journal of business research : JBR
145
(
2022
),
pp. 509-523
Persistent link: https://www.econbiz.de/10013197924
Saved in:
30
"I must have done something good" : justifying luxury consumption with karmic beliefs
Mo, Tingting
;
Cho, Yoon-Na
;
Wong, Nancy
- In:
Journal of business research : JBR
144
(
2022
),
pp. 193-200
Persistent link: https://www.econbiz.de/10013184967
Saved in:
31
Mass prestige, brand happiness and brand evangelism among consumers
Mansoor, Mahnaz
;
Paul, Justin
- In:
Journal of business research : JBR
144
(
2022
),
pp. 484-496
Persistent link: https://www.econbiz.de/10013185002
Saved in:
32
Luxury brand value co-creation with online brand communities in the service encounter
Chapman, Alexis
;
Dilmperi, Athina
- In:
Journal of business research : JBR
144
(
2022
),
pp. 902-921
Persistent link: https://www.econbiz.de/10013185060
Saved in:
33
Trying on a role : mentoring, improvisation and social learning in luxury retailing
Ahmed, Iram
;
Arnott, David C.
;
Dacko, Scott
;
Wilson, Hugh
- In:
Journal of business research : JBR
144
(
2022
),
pp. 1039-1051
Persistent link: https://www.econbiz.de/10013185074
Saved in:
34
Art infusion and functional theories of attitudes toward luxury brands : the mediating role of feelings of self-inauthenticity
Quach, Sara
;
Septianto, Felix
;
Thaichon, Park
;
Mao, Wen
- In:
Journal of business research : JBR
150
(
2022
),
pp. 538-552
Persistent link: https://www.econbiz.de/10013365761
Saved in:
35
Don't fall into exquisite poverty : the impact of mismatch between consumers and luxury brands on happiness
Zhang, Jing
;
Chen, Mingliang
;
Xie, Zhaohan
;
Zhuang, Jingyi
- In:
Journal of business research : JBR
151
(
2022
),
pp. 298-309
Persistent link: https://www.econbiz.de/10013459203
Saved in:
36
The posh, the paradoxical and the phony : are there individual differences between consumers of luxury, masstige and counterfeit brands?
Katyal, Kanupriya
;
Dawra, Jagrook
;
Soni, Nitin
- In:
Journal of business research : JBR
152
(
2022
),
pp. 191-204
Persistent link: https://www.econbiz.de/10013493971
Saved in:
37
The role of brand coolness in the masstige co-branding of luxury and mass brands
Suzuki, Satoko
;
Kanno, Saori
- In:
Journal of business research : JBR
149
(
2022
),
pp. 240-249
Persistent link: https://www.econbiz.de/10013325603
Saved in:
38
How counterfeit dominance affects luxury fashion brand owners' perceptions : a cross-cultural examination
Song, Lei
;
Meng, Yan
;
Chang, Hua
;
Li, Wenjing
;
Tan, Kang
- In:
Journal of business research : JBR
130
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012544757
Saved in:
39
Proud to be sustainable : upcycled versus recycled luxury products
Adıgüzel, Feray
;
Donato, Carmela
- In:
Journal of business research : JBR
130
(
2021
),
pp. 137-146
Persistent link: https://www.econbiz.de/10012544771
Saved in:
40
Consumer experiences of virtual reality : insights from VR luxury brand fashion shows
Jung, Jaesuk
;
Yu, Jihye
;
Seo, Yuri
;
Ko, Eunju
- In:
Journal of business research : JBR
130
(
2021
),
pp. 517-524
Persistent link: https://www.econbiz.de/10012544867
Saved in:
41
Sustainability and social media communication : how consumers respond to marketing efforts of luxury and non-luxury fashion brands
Kong, Hyun Min
;
Witmaier, Alexander
;
Ko, Eunju
- In:
Journal of business research : JBR
131
(
2021
),
pp. 640-651
Persistent link: https://www.econbiz.de/10012545032
Saved in:
42
Luxury goods in online retail : How high/low positioning influences consumer processing fluency and preference
Chan, Eugene Y.
;
Northey, Gavin
- In:
Journal of business research : JBR
132
(
2021
),
pp. 136-145
Persistent link: https://www.econbiz.de/10012581574
Saved in:
43
Which consumers believe luxury must be expensive and why? : a cross-cultural comparison of motivations
Kapferer, Jean-Noël
;
Valette-Florence, Pierre
- In:
Journal of business research : JBR
132
(
2021
),
pp. 301-313
Persistent link: https://www.econbiz.de/10012581682
Saved in:
44
When luxury brand rejection causes brand dilution
Khalifa, Dina
;
Shukla, Paurav
- In:
Journal of business research : JBR
129
(
2021
),
pp. 110-121
Persistent link: https://www.econbiz.de/10012509352
Saved in:
45
Luxury stores as home-like places : how domestic meanings are staged and mobilized in luxury retail
Debenedetti, Alain
- In:
Journal of business research : JBR
129
(
2021
),
pp. 304-313
Persistent link: https://www.econbiz.de/10012509621
Saved in:
46
The product is me : hyper-personalized consumer goods as unconventional luxury
Rosenbaum, Mark
;
Contreras Ramirez, Germán
;
Campbell, …
- In:
Journal of business research : JBR
129
(
2021
),
pp. 446-454
Persistent link: https://www.econbiz.de/10012509675
Saved in:
47
A double-edged sword : how the dual characteristics of face motivate and prevent counterfeit luxury consumption
Shan, Juan
;
Jiang, Ling
;
Cui, Annie Peng
- In:
Journal of business research : JBR
134
(
2021
),
pp. 59-69
Persistent link: https://www.econbiz.de/10012643497
Saved in:
48
The effect of social comparison orientation on luxury purchase intentions
Pillai, Kishore Gopalakrishna
;
Nair, Smitha R.
- In:
Journal of business research : JBR
134
(
2021
),
pp. 89-100
Persistent link: https://www.econbiz.de/10012643506
Saved in:
49
The effect of religious commitment and global identity on purchase intention of luxury fashion products : a cross-cultural study
Ma, Jieqiong
;
Hong, JungHwa
;
Yoo, Boonghee
;
Yang, Jie
- In:
Journal of business research : JBR
137
(
2021
),
pp. 244-254
Persistent link: https://www.econbiz.de/10012665711
Saved in:
50
New forms of luxury consumption in the sharing economy
Christodoulides, George
;
Athwal, Navdeep
;
Boukis, Achilleas
- In:
Journal of business research : JBR
137
(
2021
),
pp. 89-99
Persistent link: https://www.econbiz.de/10012665767
Saved in:
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