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Market segmentation
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Psychology & marketing
Journal of travel and tourism marketing
Journal of retailing and consumer services
31
NBER working paper series
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Tourism management : research, policies, practice
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SpringerLink / Bücher
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Segmentation in social marketing : process, methods and application
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ECONIS (ZBW)
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1
Visitors' behavioural intention towards an episode of air pollution : a segmentation analysis
Carneiro, Maria João
;
Eusébio, Celeste
;
Rodrigues, Vitor
- In:
Journal of travel and tourism marketing
38
(
2021
)
6
,
pp. 622-639
Persistent link: https://www.econbiz.de/10012623385
Saved in:
2
Exploring the concept of perceived sustainability at tourist destinations : a market segmentation approach
Sánchez-Fernández, Raquel
;
Iniesta-Bonillo, M. Ángeles
; …
- In:
Journal of travel and tourism marketing
36
(
2019
)
2
,
pp. 176-190
Persistent link: https://www.econbiz.de/10012179387
Saved in:
3
Segmenting foodies for a foodie destination
Kline, Carol
;
Lee, Seungwoo
;
Knollenberg, Whitney
- In:
Journal of travel and tourism marketing
35
(
2018
)
9
,
pp. 1234-1245
Persistent link: https://www.econbiz.de/10011942085
Saved in:
4
Segmentation of potential film tourists by film nostalgia and preferred film tourism program
Kim, Seongseop
;
Kim, Sangkyun
- In:
Journal of travel and tourism marketing
35
(
2018
)
3
,
pp. 285-305
Persistent link: https://www.econbiz.de/10011886048
Saved in:
5
Wine tourism involvement : a segmentation of Chinese tourists
Gu, Qiushi
;
Zhang, Hanqin Qiu
;
King, Brian
;
Huang, Songshan
- In:
Journal of travel and tourism marketing
35
(
2018
)
5
,
pp. 633-648
Persistent link: https://www.econbiz.de/10011918031
Saved in:
6
Residents' place image : a meaningful psychographic variable for tourism segmentation?
Stylidis, Dimitrios
;
Sit, Jason Kokho
;
Biran, Avital
- In:
Journal of travel and tourism marketing
35
(
2018
)
6
,
pp. 715-725
Persistent link: https://www.econbiz.de/10011918075
Saved in:
7
How the young adult consumer segment responds to trusty and committed marketing relationship
Ndubisi, Nelson Oly
;
Nataraajan, Rajan
- In:
Psychology & marketing
35
(
2018
)
12
,
pp. 923-935
Persistent link: https://www.econbiz.de/10011970101
Saved in:
8
Who visits the Kruger National Park, and why? : identifying target markets
Kruger, Martinette
;
Viljoen, Armand
;
Saayman, Melville
- In:
Journal of travel and tourism marketing
34
(
2017
)
1/3
,
pp. 312-340
Persistent link: https://www.econbiz.de/10011670017
Saved in:
9
Segmenting the business traveler based on emotions, satisfaction, and behavioral intention
Millán, Angel
;
Fanjul, María Luisa
;
Moital, Miguel
- In:
Psychology & marketing
33
(
2016
)
2
,
pp. 82-93
Persistent link: https://www.econbiz.de/10011433842
Saved in:
10
Segmenting hotel customers based on rate fences through conjoint and cluster analysis
Denizci Guillet, Basak
;
Guo, Yuanyuan
;
Law, Chun Hung …
- In:
Journal of travel and tourism marketing
32
(
2015
)
7/8
,
pp. 835-851
Persistent link: https://www.econbiz.de/10011409704
Saved in:
11
Testing segment stability : insights from a rural tourism study
Pesonen, Juho
- In:
Journal of travel and tourism marketing
31
(
2014
)
5/6
,
pp. 697-711
Persistent link: https://www.econbiz.de/10010405073
Saved in:
12
Segmenting wine tourists on the basis of involvement with wine
Nella, Athina
;
Christou, Evangelos
- In:
Journal of travel and tourism marketing
31
(
2014
)
7/8
,
pp. 783-798
Persistent link: https://www.econbiz.de/10010469259
Saved in:
13
Market segmentation of golf event spectators using leisure benefits
Lyu, Seong Ok
;
Lee, Hoon
- In:
Journal of travel and tourism marketing
30
(
2013
)
3/4
,
pp. 186-200
Persistent link: https://www.econbiz.de/10009775456
Saved in:
14
Understanding what really motivates attendance : a music festival segmentation study
Tkaczynski, Aaron
;
Rundle-Thiele, Sharyn
- In:
Journal of travel and tourism marketing
30
(
2013
)
5/6
,
pp. 610-623
Persistent link: https://www.econbiz.de/10010199529
Saved in:
15
Predicting consumer behavior and media preferences : the comparative validity of personality traits and demographic variables
Sandy, Carson J.
;
Gosling, Sam
;
Durant, John
- In:
Psychology & marketing
30
(
2013
)
11
,
pp. 937-949
Persistent link: https://www.econbiz.de/10010206859
Saved in:
16
Exploring the relationships between tourist perceptions and the service quality of B&Bs
Lin, Chin-feng
;
Shiu, Huei-jen
;
Wu, Meng-ying
- In:
Journal of travel and tourism marketing
29
(
2012
)
5/6
,
pp. 585-598
Persistent link: https://www.econbiz.de/10009627534
Saved in:
17
Expenditure-based segmentation of a mountain destination tourist market
Lima, Joana
;
Eusébio, Celeste
;
Kastenholz, Elisabeth
- In:
Journal of travel and tourism marketing
29
(
2012
)
7/8
,
pp. 695-713
Persistent link: https://www.econbiz.de/10009711014
Saved in:
18
Segmenting Chinese outbound tourists by perceived constraints
Li, Mimi
;
Zhang, Hanqin
;
Mao, Iris
;
Deng, Claire
- In:
Journal of travel and tourism marketing
28
(
2011
)
5/6
,
pp. 629-643
Persistent link: https://www.econbiz.de/10009374101
Saved in:
19
Segmenting the market through the determinants of involvement : the case of fair trade
Bezençon, Valéry
;
Blili, Samir
- In:
Psychology & marketing
28
(
2011
)
7
,
pp. 682-708
Persistent link: https://www.econbiz.de/10009242004
Saved in:
20
Segmenting visitors to battlefield sites : international visitors to the former demilitarized zone in Vietnam
Le, Diem-trinh Thi
;
Pearce, Douglas G.
- In:
Journal of travel and tourism marketing
28
(
2011
)
4
,
pp. 451-463
Persistent link: https://www.econbiz.de/10009272050
Saved in:
21
The impact of diversity seeking and volunteer orientation on desire for alternative spring break programs
Brumbaugh, Anne M.
- In:
Journal of travel and tourism marketing
27
(
2010
)
5
,
pp. 474-490
Persistent link: https://www.econbiz.de/10008655570
Saved in:
22
Cultural value, consumption value, and global brand image : a cross-national study
Park, Hye-Jung
;
Rabolt, Nancy J.
- In:
Psychology & marketing
26
(
2009
)
8
,
pp. 714-735
Persistent link: https://www.econbiz.de/10003867768
Saved in:
23
Distance-segmented rural tourists
Cai, Liping A.
;
Li, Mimi
- In:
Journal of travel and tourism marketing
26
(
2009
)
8
,
pp. 751-761
Persistent link: https://www.econbiz.de/10003952660
Saved in:
24
Using a validation process to develop market segmentation based on travel motivation for major metropolitan areas
Boo, Soyoung
;
Jones, David L.
- In:
Journal of travel and tourism marketing
26
(
2009
)
1
,
pp. 60-79
Persistent link: https://www.econbiz.de/10003820485
Saved in:
25
Segmenting overseas golf tourists by the concept of specialization
Kim, Samuel Seongseop
;
Kim, Jae Hak
;
Ritchie, Brent W.
- In:
Journal of travel and tourism marketing
25
(
2008
)
2
,
pp. 199-217
Persistent link: https://www.econbiz.de/10003786470
Saved in:
26
A structural look at consumer innovativeness and self-congruence in new product purchases
Cowart, Kelly O.
;
Fox, Gavin L.
;
Wilson, Andrew E.
- In:
Psychology & marketing
25
(
2008
)
12
,
pp. 1111-1130
Persistent link: https://www.econbiz.de/10003780047
Saved in:
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