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Market segmentation
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Journal of business research : JBR
Tourism analysis : an interdisciplinary tourism & hospitality journal
Journal of retailing and consumer services
31
NBER working paper series
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Tourism management : research, policies, practice
23
Journal of travel and tourism marketing
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Journal of strategic marketing
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Tourism economics : the business and finance of tourism and recreation
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European journal of marketing : EJM
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International journal of contemporary hospitality management
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International journal of hospitality management
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Segmentation in social marketing : process, methods and application
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The journal of consumer marketing
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International journal of industrial organization
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International journal of retail & distribution management
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The international review of retail, distribution and consumer research
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Asia Pacific journal of marketing and logistics
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Jahrbuch der Absatz- und Verbrauchsforschung
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Journal of financial economics
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Journal of food products marketing
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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1
Beer traveler, wine traveler, or both? : comparing beer tourist and wine tourist segments
Stone, Matthew J.
- In:
Tourism analysis : an interdisciplinary tourism & …
28
(
2023
)
4
,
pp. 657-665
Persistent link: https://www.econbiz.de/10014506933
Saved in:
2
Technology within cultures : segmenting the wired consumers in Canada, France, and the USA
Petrescu, Maria
;
Namin, Aidin
;
Richard, Marie-Odile
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014304139
Saved in:
3
B2B market segmentation : a systematic review and research agenda
Mora Cortez, Roberto
;
Clarke, Ann Højbjerg
;
Freytag, Per V.
- In:
Journal of business research : JBR
126
(
2021
),
pp. 415-428
Persistent link: https://www.econbiz.de/10012494324
Saved in:
4
The heterogeneity of shoppers’ supermarket behaviors based on the use of carrying equipment
Larsen, Nils Magne
;
Valdimar Sigurdsson
;
Breivik, Jørgen
; …
- In:
Journal of business research : JBR
108
(
2020
),
pp. 390-400
Persistent link: https://www.econbiz.de/10012175404
Saved in:
5
Reassessing positive dispositions for the consumption of products and services with different cultural meanings : a motivational perspective
Galalae, Cristina
;
Kipnis, Eva
;
Demangeot, Catherine
- In:
Journal of business research : JBR
115
(
2020
),
pp. 160-173
Persistent link: https://www.econbiz.de/10012271059
Saved in:
6
Visitors' spatial movement patterns and market segmentation in Washington, DC
Deng, Jinyang
;
Andrada, Rogelio T., II.
- In:
Tourism analysis : an interdisciplinary tourism & …
25
(
2020
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10012438018
Saved in:
7
Understanding who is having a Taste(Off) Nigeria
Kruger, Martinette
;
Viljoen, Adam
;
Digun-Aweto, Oghenetejiri
- In:
Tourism analysis : an interdisciplinary tourism & …
25
(
2020
)
4
,
pp. 425-440
Persistent link: https://www.econbiz.de/10012438188
Saved in:
8
A psychographic segmentation of Kuwaiti travelers using self-organizing maps
Reisinger, Yvette
;
Mostafa, Mohamed M.
;
Hayes, John P.
- In:
Tourism analysis : an interdisciplinary tourism & …
24
(
2019
)
1
,
pp. 87-92
Persistent link: https://www.econbiz.de/10012005749
Saved in:
9
Consumer Multicultural Identity Affiliation : reassessing identity segmentation in multicultural markets
Kipnis, Eva
;
Demangeot, Catherine
;
Pullig, Chris
; …
- In:
Journal of business research : JBR
98
(
2019
),
pp. 126-141
Persistent link: https://www.econbiz.de/10012007222
Saved in:
10
Consumer segmentation within the sharing economy : the case of Airbnb
Lutz, Christoph
;
Newlands, Gemma
- In:
Journal of business research : JBR
88
(
2018
),
pp. 187-196
Persistent link: https://www.econbiz.de/10011869699
Saved in:
11
Increasing sample size compensates for data problems in segmentation studies
Dolnicar, Sara
;
Grün, Bettina
;
Leisch, Friedrich
- In:
Journal of business research : JBR
69
(
2016
)
2
,
pp. 992-999
Persistent link: https://www.econbiz.de/10011436388
Saved in:
12
Why pay to view wildflowers in South Africa?
Kruger, Martinette
;
Viljoen, Armand
;
Saayman, Melville
- In:
Tourism analysis : an interdisciplinary tourism & …
20
(
2015
)
1
,
pp. 81-97
Persistent link: https://www.econbiz.de/10010516609
Saved in:
13
Data accuracy's impact on segmentation performance : benchmarking RFM analysis, logistic regression, and decision trees
Coussement, Kristof
;
Van den Bossche, Filip
;
De Bock, …
- In:
Journal of business research : JBR
67
(
2014
)
1
,
pp. 2751-2758
Persistent link: https://www.econbiz.de/10010235325
Saved in:
14
The four faces of the Hispanic consumer : an acculturation-based segmentation
Alvarez, Cecilia M. O.
;
Dickson, Peter R.
;
Hunter, Gary K.
- In:
Journal of business research : JBR
67
(
2014
)
2
,
pp. 108-115
Persistent link: https://www.econbiz.de/10010237663
Saved in:
15
Customer segmentation using unobserved heterogeneity in the perceived-value-loyalty-intentions link
Floh, Arne
;
Zauner, Alexander
;
Koller, Monika
;
Rusch, Thomas
- In:
Journal of business research : JBR
67
(
2014
)
5
,
pp. 974-982
Persistent link: https://www.econbiz.de/10010364065
Saved in:
16
The impact of tourism on quality of life : a segmentation analysis of the youth market
Eusébio, Celeste
;
Carneiro, Maria João
- In:
Tourism analysis : an interdisciplinary tourism & …
19
(
2014
)
6
,
pp. 741-757
Persistent link: https://www.econbiz.de/10010478114
Saved in:
17
Understanding China's long-haul outbound travel market : an overlapped segmentation approach
Li, Xiang
;
Meng, Fang
;
Uysal, Muzaffer
;
Mihalik, Brian
- In:
Journal of business research : JBR
66
(
2013
)
6
,
pp. 786-793
Persistent link: https://www.econbiz.de/10009740446
Saved in:
18
Developing a tourism cultural contact scale
Gnoth, Juergen
;
Zins, Andreas
- In:
Journal of business research : JBR
66
(
2013
)
6
,
pp. 738-744
Persistent link: https://www.econbiz.de/10009740466
Saved in:
19
Dual effect-based market segmentation and price optimization
Theysohn, Sven
;
Klein, Kristina
;
Völckner, Franziska
; …
- In:
Journal of business research : JBR
66
(
2013
)
4
,
pp. 480-488
Persistent link: https://www.econbiz.de/10009724777
Saved in:
20
French nature-based tourist potentials to norway : who are they?
Tkaczynski, Aaron
;
Prebensen, Nina K.
- In:
Tourism analysis : an interdisciplinary tourism & …
17
(
2012
)
2
,
pp. 181-193
Persistent link: https://www.econbiz.de/10009580582
Saved in:
21
Dynamic efficiency assessment of the Chinese hotel industry
Huang, Yinghua
;
Mesak, Hani I.
;
Hsu, Maxwell K.
;
Qu, Hailin
- In:
Journal of business research : JBR
65
(
2012
)
1
,
pp. 59-67
Persistent link: https://www.econbiz.de/10009549721
Saved in:
22
Tell me who you think you are and I tell you how you travel : exploring the viability of market segmentation by means of travelers' stated personality ; insights from a mature mark...
Laesser, Christian
;
Zehrer, Anita
- In:
Tourism analysis : an interdisciplinary tourism & …
17
(
2012
)
3
,
pp. 285-298
Persistent link: https://www.econbiz.de/10009622512
Saved in:
23
Domestic nature-based tourism : a case study of Norway
Prebensen, Nina K.
;
Tkaczynski, Aaron
- In:
Tourism analysis : an interdisciplinary tourism & …
17
(
2012
)
6
,
pp. 733-745
Persistent link: https://www.econbiz.de/10009717311
Saved in:
24
Global marketing segmentation usefulness in the sportswear industry
Ko, Eunju
;
Taylor, Charles Robert
;
Sung, Heewon
;
Lee, …
- In:
Journal of business research : JBR
65
(
2012
)
11
,
pp. 1565-1575
Persistent link: https://www.econbiz.de/10009681927
Saved in:
25
Personality and motivation matter in touring holidays : a preliminary investigation into heterogeneity among touring travelers
Gountas, John
;
Dolnicar, Sara
;
Gountas, Sandra
- In:
Tourism analysis : an interdisciplinary tourism & …
16
(
2011
)
3
,
pp. 329-342
Persistent link: https://www.econbiz.de/10009388291
Saved in:
26
Cross-cultural segments in international student travel : an analysis of British and Chinese market
Xu, Feifei
;
Morgan, Michael
;
Moital, Miguel
- In:
Tourism analysis : an interdisciplinary tourism & …
16
(
2011
)
6
,
pp. 663-675
Persistent link: https://www.econbiz.de/10009514059
Saved in:
27
Predictors of terrorism-related air travel reductions and associated tourism impacts
Stickel, Elizabeth A.
- In:
Tourism analysis : an interdisciplinary tourism & …
16
(
2011
)
5
,
pp. 623-628
Persistent link: https://www.econbiz.de/10009500320
Saved in:
28
Segmenting the cruise market : an application of multiple correspondence analysis
Paris, Cody Morris
;
Teye, Victor B.
- In:
Tourism analysis : an interdisciplinary tourism & …
16
(
2011
)
5
,
pp. 617-621
Persistent link: https://www.econbiz.de/10009500322
Saved in:
29
Integrating marketing databases through regressed microsegmentation
Cannon, Hugh M.
;
Williams, David L.
;
Yoon, Sung-joon
- In:
Journal of business research : JBR
63
(
2010
)
4
,
pp. 424-430
Persistent link: https://www.econbiz.de/10003962307
Saved in:
30
Multiple on-site winery festivals : tourist motivations, winery festival destination performance, and repatronage intention
Poisson, Donetta K.
;
Chen, Rachel J. C.
- In:
Tourism analysis : an interdisciplinary tourism & …
15
(
2010
)
5
,
pp. 585-589
Persistent link: https://www.econbiz.de/10008840395
Saved in:
31
The usefulness of visitor expetatins type scales (VETS) for tourist segmentation : the case of cathedral visitors
Francis, Leslie J.
;
Mansfield, Simon
;
Williams, Emyr
; …
- In:
Tourism analysis : an interdisciplinary tourism & …
15
(
2010
)
5
,
pp. 545-554
Persistent link: https://www.econbiz.de/10008840405
Saved in:
32
Stability of membership in market segments indentified with a disaggregate consumption model
Farley, John U.
;
Lehmann, Donald R.
;
Winer, Russell S.
- In:
Journal of business research : JBR
15
(
1987
)
4
,
pp. 313-328
Persistent link: https://www.econbiz.de/10003545007
Saved in:
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