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~language:"eng"
~type_genre:"Article in journal"
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Journal of travel and tourism marketing"
~subject:"Beziehungsmarketing"
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Beziehungsmarketing
Lieferantenmanagement
805
Supplier relationship management
805
Business-to-business marketing
591
B-to-B-Marketing
589
Relationship marketing
510
Consumer behaviour
431
Konsumentenverhalten
431
Holiday behaviour
414
Urlaubsverhalten
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Business network
403
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402
Innovation
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Tourism marketing
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Tourismusmarketing
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Marketingmanagement
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Han, Heesup
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Hyun, Sunghyup Sean
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Naudé, Peter
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Terho, Harri
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Kim, Wansoo
7
La Rocca, Antonella
7
Agnihotri, Raj
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Eggert, Andreas
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Snehota, Ivan
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Casidy, Riza
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Frow, Pennie
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Yu, Jongsik
5
Aarikka-Stenroos, Leena
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Andersen, Poul Houman
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Ewing, Michael
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Henneberg, Stephan
4
Itani, Omar S.
4
Jaakkola, Elina
4
Kim, Insin
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Lacoste, Sylvie
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Nyadzayo, Munyaradzi W.
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Prior, Daniel D.
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Ritter, Thomas
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Ruyter, Ko de
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Sharma, Arun
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Wong, IpKin Anthony
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Bush, Alan J.
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Gu, Flora Fang
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Gölgeci, Ismail
3
Haas, Alexander
3
Hwang, Jinsoo
3
Kaushik, Arun Kumar
3
Keränen, Joona
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of travel and tourism marketing
Journal of business research : JBR
621
Journal of retailing and consumer services
582
International journal of hospitality management
280
The journal of services marketing
225
The journal of business & industrial marketing
191
The service industries journal
184
Journal of the Academy of Marketing Science
164
Journal of strategic marketing
161
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of service research : JSR
117
Journal of hospitality marketing & management
114
The journal of product & brand management
111
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
Journal of service management
106
Journal of retailing
102
The journal of brand management : an international journal
101
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
Marketing intelligence & planning
97
Psychology & marketing
97
European journal of marketing : EJM
95
Services marketing quarterly
90
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Cogent business & management
83
Journal of marketing management : MM
82
Service business
80
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
68
International journal of retail & distribution management
68
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
67
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
66
European journal of operational research : EJOR
65
International journal of internet marketing and advertising : IJIMA
65
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ECONIS (ZBW)
510
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1
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510
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1
Will artificial intelligence undermine the effects of guanxi on relationship performance? : evidence from China's banking industry
Liu, Paul C. Y.
;
Wang, Weisha
;
Wang, Zi
;
Yang, Ying
- In:
Industrial marketing management : the international …
116
(
2024
),
pp. 12-25
Persistent link: https://www.econbiz.de/10014456182
Saved in:
2
B2B service sales on a digital multi-sided platform : transformation from value chains to value networks
Heikinheimo, Minna
;
Hautamäki, Pia
;
Julkunen, Saara
; …
- In:
Industrial marketing management : the international …
116
(
2024
),
pp. 26-39
Persistent link: https://www.econbiz.de/10014456183
Saved in:
3
Effect of customers' skepticism toward CSR practices on customers' behavior in luxury service context
Hyun, Hyowon
;
Hong, EunPyo
;
Ahn, Jiseon
;
Park, Jungkun
- In:
Journal of travel and tourism marketing
41
(
2024
)
1
,
pp. 35-50
Persistent link: https://www.econbiz.de/10014513607
Saved in:
4
Investigation into the festival brand co-creation mechanism : extended application of the customer-based brand equity model
Chi, Xiaoting
;
Zhou, Heng
;
Cai, Gangwei
;
Han, Heesup
- In:
Journal of travel and tourism marketing
41
(
2024
)
3
,
pp. 377-395
Persistent link: https://www.econbiz.de/10014513650
Saved in:
5
Strategic use of social media in marketing and financial performance : the B2B SME context
Cao, Guangming
;
Weerawardena, Jay
- In:
Industrial marketing management : the international …
111
(
2023
),
pp. 41-54
Persistent link: https://www.econbiz.de/10014368295
Saved in:
6
Editorial: the parallax nature of studying business markets, relationships and networks
Andersen, Poul Houman
;
Kim, Woonho
;
Medlin, Christopher J.
- In:
Industrial marketing management : the international …
112
(
2023
),
pp. A5-A7
Persistent link: https://www.econbiz.de/10014333937
Saved in:
7
When does boundary-spanner burnout connect participation and customer relationship performance? : the role of the firm's network centrality and network density
Yeniaras, Volkan
;
Gölgeci, Ismail
- In:
Industrial marketing management : the international …
112
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014333951
Saved in:
8
Customer value-in-use monitoring in business markets : an investigation into its determinants and consequences
Bischoff, Pirmin
- In:
Industrial marketing management : the international …
112
(
2023
),
pp. 160-174
Persistent link: https://www.econbiz.de/10014334334
Saved in:
9
Managing climate change risks and creating stakeholders' value via sustainability-focused B2B brand strategies
Khan, Huda
;
Gupta, Shaphali
;
Kumar, V.
;
Kumar, Binay
- In:
Industrial marketing management : the international …
115
(
2023
),
pp. 198-213
Persistent link: https://www.econbiz.de/10014454889
Saved in:
10
Conscientious enterprises : the role of decision makers' social identity and the preference to engage in B2B relationships
Vallaster, Christine
;
Cesinger, Beate
;
Niemand, Thomas
; …
- In:
Industrial marketing management : the international …
111
(
2023
),
pp. 216-228
Persistent link: https://www.econbiz.de/10014369264
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