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1
Bidirectional contrast effects between taste perception and simulation : a simulation-induced adaptation mechanism
Si, Kao
;
Jiang, Yuwei
- In:
Journal of consumer psychology : JCP : the official …
27
(
2017
)
1
,
pp. 49-58
Persistent link: https://www.econbiz.de/10011771823
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2
Effects of haptic cues on consumers' online hotel booking decisions : the mediating role of mental imagery
Lv, Xingyang
;
Li, Huifan
;
Xia, Lan
- In:
Tourism management : research, policies, practice
77
(
2020
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012152105
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3
Computer interfaces and the "direct-touch" effect : can iPads increase the choice of hedonic food?
Shen, Hao
;
Zhang, Meng
;
Krishna, Aradhna
- In:
Journal of marketing research : JMR
53
(
2016
)
5
,
pp. 745-758
Persistent link: https://www.econbiz.de/10011650387
Saved in:
4
The effects of temperature cues on charitable donation
Rai, Dipankar
;
Lin, Chien-Wei Wilson
;
Yang, Chun-Ming
- In:
The journal of consumer marketing
34
(
2017
)
1
,
pp. 20-28
Persistent link: https://www.econbiz.de/10011616103
Saved in:
5
The hidden life of the consumer mind
Bargh, John A.
- In:
Consumer psychology review
5
(
2022
)
1
,
pp. 3-18
Persistent link: https://www.econbiz.de/10012795325
Saved in:
6
Cake or fruit? Influencing healthy food choice through the interaction of automatic and instructed mental simulation
Xie, Hu
;
Minton, Elizabeth A.
;
Kahle, Lynn R.
- In:
Marketing letters : a journal of research in marketing
27
(
2016
)
4
,
pp. 627-644
Persistent link: https://www.econbiz.de/10011614275
Saved in:
7
To make your mouth water or not? : how field dependence/independence and occasion-setting cues affect consumers' food intake intention
Yao, Qi
;
Tao, Xiaofang
;
Zhou, Wenkai
- In:
European journal of marketing
56
(
2022
)
11
,
pp. 2862-2891
Persistent link: https://www.econbiz.de/10013457397
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8
Exploring visual embodiment effect in dark tourism : the influence of visual darkness on dark experience
Lv, Xingyang
;
Lu, Ruihua
;
Xu, Shuangyu
;
Sun, Jiaojiao
; …
- In:
Tourism management : research, policies, practice
89
(
2022
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013325946
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9
Going against the flow : the effects of dynamic sensorimotor experiences on consumer choice
Kwon, Mina
;
Adaval, Rashmi
- In:
Journal of consumer research : JCR ; an …
44
(
2018
)
6
,
pp. 1358-1378
Persistent link: https://www.econbiz.de/10011844213
Saved in:
10
The effect of the synchrony experience on product evaluation
Ye, Xiaoyin
;
Guo, Zhaoyang
;
Ye, Jun
- In:
Journal of business research : JBR
108
(
2020
),
pp. 247-258
Persistent link: https://www.econbiz.de/10012175311
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