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Mattila, Anna S.; Patterson, Paul G. - In: Journal of retailing 80 (2004) 3, pp. 196-206

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Patterson, Paul G.; Smith, Tasman - In: Journal of retailing 79 (2003) 2, pp. 107-120

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Phan, Michel C.T.; Styles, Chris W.; Patterson, Paul G. - In: Journal of business research : JBR 58 (2005) 2, pp. 173-184

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Patterson, Paul G.; Johnson, Lester W.; Spreng, Richard A. - In: Journal of the Academy of Marketing Science 25 (1997) 1, pp. 4-17

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Patterson, Paul G.; Dawes, Philip L. - In: Industrial marketing management : the international … 28 (1999) 4, pp. 395

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Patterson, Paul G.; Ruyter, Ko de; Wetzels, Martin - In: International business review : the official journal of … 8 (1999) 3, pp. 351-366

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Patterson, Paul G. - In: European journal of marketing : EJM 38 (2004) 9, pp. 1304

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