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~subject:"Decision theory"
~subject:"Konsumentenverhalten"
~subject:"Marketing"
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Decision theory
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93
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39
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39
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38
Kerin, Roger A.
38
Kleinaltenkamp, Michael
38
Diller, Hermann
36
Ahlert, Dieter
35
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Bangladesch / Parisaṅkhyāna Byuro
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Theory and decision : an international journal for multidisciplinary advances in decision science
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76
farmdoc daily
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Review of Marketing and Agricultural Economics
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Agricultural and Resource Economics Review
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Journal of economic theory
66
Journal of marketing education : JME
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EB Series
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Journal of Agribusiness
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Journal of marketing
62
Economics Papers from University Paris Dauphine
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2011 Annual Meeting, July 24-26, 2011, Pittsburgh, Pennsylvania
60
Australian Journal of Agricultural Economics
60
Group decision and negotiation
60
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
59
Marketing theory
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Food Security Collaborative Working Papers
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date (oldest first)
1
The ethical dilemmas in
marketing
: the positive idea and its desirable and undesirable consequences
Woźniczka, Jarosław
- In:
Acta scientiarum polonorum / Oeconomia : czasopismo …
15
(
2016
)
4
,
pp. 195-207
Persistent link: https://www.econbiz.de/10011650034
Saved in:
2
Marketing
analysis and decision making
Marcus, Burton H.
;
Tauber, Edward M.
-
1979
Persistent link: https://www.econbiz.de/10000558924
Saved in:
3
An econometric approach to a
marketing
decision model
Frank, Ronald E.
;
Frank, Ronald Edward
;
Massy, William …
-
1971
Persistent link: https://www.econbiz.de/10000572082
Saved in:
4
Marketing
decision making : a model building approach
Kotler, Philip
-
1971
Persistent link: https://www.econbiz.de/10000576686
Saved in:
5
Ethical
marketing
Ballesteros, Carlos
;
Saldaña, Dulce Eloisa
- In:
Global perspectives on contemporary marketing education
,
(pp. 174-194)
.
2016
Persistent link: https://www.econbiz.de/10011483104
Saved in:
6
Ethical judgments are different : an information processing perspective on the unique nature of ethical judgment and ethical judgment processes
Sparks, John R.
- In:
Handbook on ethics and marketing
,
(pp. 89-110)
.
2015
Persistent link: https://www.econbiz.de/10011301193
Saved in:
7
Marketing
and ethics : what Islamic ethics have contributed and the challenges ahead
Ali, Abbas J.
;
Aali, Abdulrahman Yousef al-
- In:
Journal of business ethics : JOBE
129
(
2015
)
4
,
pp. 833-845
Persistent link: https://www.econbiz.de/10011304169
Saved in:
8
Paradox of nudge theory : a novel out of the box solution
Bhattacharjee, Sandeep
- In:
Manthan : journal of commerce and management
6
(
2019
)
2
,
pp. 25-36
Persistent link: https://www.econbiz.de/10012213149
Saved in:
9
What I see is what I want : top-down attention biasing choice behavior
Vriens, Marco
;
Vidden, Chad
;
Schomaker, Judith
- In:
Journal of business research : JBR
111
(
2020
),
pp. 262-269
Persistent link: https://www.econbiz.de/10012237810
Saved in:
10
Translated attributes as choice architecture : aligning objectives and choices through decision signposts
Ungemach, Christoph
;
Camilleri, Adrian R.
;
Johnson, Eric J.
- In:
Management science : journal of the Institute for …
64
(
2018
)
5
,
pp. 2445-2459
Persistent link: https://www.econbiz.de/10011874356
Saved in:
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