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Different roles, different strokes : organizing virtual customer environments to promote two types of customer contributions
Nambisan, Satish; Baron, Robert A. - In: Organization science : a journal of the Institute for … 21 (2010) 2, pp. 554-572
Persistent link: https://www.econbiz.de/10003964615
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Linking CIO-CMO communication and product innovation via virtual customer environment engagement : a moderated mediation study
Wang, Li; Tong, Chunyang; Yang, Zhiyong - In: British journal of management 34 (2023) 1, pp. 259-279
Persistent link: https://www.econbiz.de/10014279188
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Remote customer interaction in frugal product development : model with customer evaluation
Gupta, Ravi Kumar; Ucler, Caglar; Bernard, Alain - In: International journal of product lifecycle management : … 14 (2022) 4, pp. 367-392
Persistent link: https://www.econbiz.de/10014230055
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The effectiveness of customer participation in new product development : a meta-analysis
Chang, Woojung; Taylor, Steven A. - In: Journal of marketing 80 (2016) 1, pp. 47-64
Persistent link: https://www.econbiz.de/10011507442
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To what extent does a knowledge-intensive business service firm need customer knowledge integrative activities? : the case of DigiCAP
Kim, Jong-Seok - In: International journal of services technology and … 27 (2021) 1/2, pp. 1-22
Persistent link: https://www.econbiz.de/10012503721
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Influence of market orientation on performance : the moderating roles of customer participation breadth and depth in new product development
Morgan, Todd; Anokhin, Sergey Alexander; Wincent, Joakim - In: Industry and innovation 26 (2019) 9, pp. 1103-1120
Persistent link: https://www.econbiz.de/10012266245
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Motives and barriers affecting consumers' co-creation in the physical store
Schüler, Miranda; Maier, Michelle Fee; Liljedal, Karina T. - In: The international review of retail, distribution and … 30 (2020) 3, pp. 289-310
Persistent link: https://www.econbiz.de/10012253879
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There's more than one perspective to take into account for successful customer integration into radical new product innovation : a framework and research agenda
Schweitzer, Fiona Maria; Hende, Ellis van den; Hultink, … - In: IEEE transactions on engineering management : EM 67 (2020) 3, pp. 813-829
Persistent link: https://www.econbiz.de/10012300002
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Exploring strategies for capturing customer's tacit knowledge in customer integration methods
Bretschneider, Ulrich; Zogaj, Shkodran - In: International journal of knowledge management : IJKM ; … 12 (2016) 2, pp. 1-19
Persistent link: https://www.econbiz.de/10011623443
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Customer involvement in the game development process
Prystupa-Rządca, Kaja; Starostka, Justyna - In: Journal of entrepreneurship, management and innovation … 11 (2015) 3, pp. 43-66
Persistent link: https://www.econbiz.de/10011580030