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~subject:"Kundenintegration"
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The role of consumer engagemen...
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Kundenintegration
Consumer behaviour
107
Konsumentenverhalten
105
Beziehungsmarketing
82
Relationship marketing
82
Customer integration
55
Brand management
43
Markenführung
43
Qualitätsmanagement
42
Quality management
41
India
36
Social Web
31
Social web
31
Brand
28
Bibliometrics
27
Bibliometrie
27
Brand image
27
Indien
27
Markenimage
27
Service industry
26
Dienstleistungssektor
25
Markenartikel
24
Internet marketing
23
Online-Marketing
23
Corporate social responsibility
22
Dienstleistungsqualität
21
Service quality
21
Corporate Social Responsibility
19
Customer engagement
19
Customer satisfaction
16
Stakeholder
16
Kundenzufriedenheit
15
Brand loyalty
14
Marketing management
14
Marketingmanagement
14
Sustainable development
14
Sustainability
13
Marketing
12
Nachhaltige Entwicklung
12
Nachhaltigkeit
12
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Undetermined
38
Free
6
CC license
1
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Article
50
Book / Working Paper
5
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49
Aufsatz in Zeitschrift
49
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3
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3
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3
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2
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2
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Language
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English
55
Author
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Hollebeek, Linda D.
42
Rahman, Zillur
12
Brodie, Roderick J.
9
Clark, Moira K.
6
Ul Islam, Jamid
6
Conduit, Jodie
5
Ilić, Ana
5
Jurić, Biljana
5
Rather, Raouf Ahmad
5
Malthouse, Edward C.
4
Calder, Bobby J.
3
Kamboj, Shampy
3
Khan, Imran
3
Sarmah, Bijoylaxmi
3
Arvola, René
2
Bolton, Ruth N.
2
Brady, Michael K.
2
Chen, Tom
2
Doorn, Jenny van
2
Libai, Barak
2
Shahid, Shadma
2
Sprott, David E.
2
Adomaviciute-Sakalauske, Karina
1
Agrawal, Amit
1
Aleem, Majid
1
Anselmsson, Johan
1
Bapat, Dhananjay
1
Beewah Ooi
1
Behnam, Mohsen
1
Bowden, Jana
1
Bozkurt, Sıddık
1
Brodie, Ronderick J.
1
Chandni, Shumaila
1
Chandra, Baby
1
Chasanidou, Dimitra
1
Cheah, Jun-Hwa
1
Connolly, Regina
1
Dyussembayeva, Shynar
1
Farabi, Reza
1
Giertz, Johann N.
1
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Journal of retailing and consumer services
6
Journal of service research : JSR
6
Journal of business research : JBR
3
Journal of service research
3
Industrial marketing management : the international journal for industrial and high-tech firms
2
Journal of internet commerce
2
Journal of marketing management : MM
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
The journal of product & brand management
2
The service industries journal
2
Asia Pacific journal of marketing and logistics
1
Customer engagement : contemporary issues and challenges
1
Customer engagement marketing
1
Global business review
1
Handbook of research on customer engagement
1
International journal of business excellence
1
International journal of contemporary hospitality management
1
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
1
Journal of creating value
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of service management
1
Journal of service theory and practice
1
Journal of service theory and practice : JSTP
1
Journal of the Academy of Marketing Science
1
Management decision : MD
1
Marketing intelligence & planning
1
Organizations and markets in emerging economies
1
Psychology & marketing
1
Qualitative market research : an international journal
1
Services marketing quarterly
1
The journal of brand management : an international journal
1
The journal of services marketing
1
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ECONIS (ZBW)
55
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1
Tourism-based customer engagement : the construct, antecedents, and consequences
Rather, Raouf Ahmad
;
Hollebeek, Linda D.
;
Ul Islam, Jamid
- In:
The service industries journal
39
(
2019
)
7/8
,
pp. 519-540
Persistent link: https://www.econbiz.de/10012204712
Saved in:
2
Customer engagement in the service context : an empirical investigation of the construct, its antecedents and consequences
Ul Islam, Jamid
;
Hollebeek, Linda D.
;
Rahman, Zillur
; …
- In:
Journal of retailing and consumer services
50
(
2019
),
pp. 277-285
Persistent link: https://www.econbiz.de/10012114161
Saved in:
3
Linking customer engagement to trust and word-of-mouth on Facebook brand communities : an empirical study
Ul Islam, Jamid
;
Rahman, Zillur
- In:
Journal of internet commerce
15
(
2016
)
1
,
pp. 40-58
Persistent link: https://www.econbiz.de/10011636431
Saved in:
4
Commentary on progressing understanding of online customer engagement : recent trends and challenges
Ul Islam, Jamid
;
Rahman, Zillur
;
Connolly, Regina
- In:
Journal of internet commerce
20
(
2021
)
4
,
pp. 403-408
Persistent link: https://www.econbiz.de/10012801971
Saved in:
5
Dynamics of social media involvement in building customer engagement and co-creation behavior : the moderating role of brand interactivity
Satar, Mir Shahid
;
Rather, Raouf Ahmad
;
Shahid, Shadma
; …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
10
,
pp. 2237-2258
Persistent link: https://www.econbiz.de/10015210753
Saved in:
6
Examining consumer experience in using m-banking apps : a study of its antecedents and outcomes
Shahid, Shadma
;
Ul Islam, Jamid
;
Malik, Shehla
;
Hasan, Uzma
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013169561
Saved in:
7
The transpiring journey of customer engagement research in marketing : a systematic review of the past decade
Islam, Jamid Ul
;
Rahman, Zillur
- In:
Management decision : MD
54
(
2016
)
8
,
pp. 2008-2034
Persistent link: https://www.econbiz.de/10011593431
Saved in:
8
Customer journey value : a conceptual framework
Hollebeek, Linda D.
;
Urbonavicius, Sigitas
;
Valdimar …
- In:
Journal of creating value
9
(
2023
)
1
,
pp. 8-26
Persistent link: https://www.econbiz.de/10014581523
Saved in:
9
Online content creators' and viewers' interdependent journeys
Hollebeek, Linda D.
;
Anselmsson, Johan
; …
- In:
Services marketing quarterly
45
(
2024
)
3
,
pp. 296-318
Persistent link: https://www.econbiz.de/10015049447
Saved in:
10
Social media marketing activities, customer engagement, and customer stickiness : a longitudinal investigation
So, Kevin Kam Fung
;
Li, Jing
;
King, Ceridwyn
; …
- In:
Psychology & marketing
41
(
2024
)
7
,
pp. 1597-1613
Persistent link: https://www.econbiz.de/10014555633
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